{"id":4120,"date":"2021-06-22T14:44:27","date_gmt":"2021-06-22T05:44:27","guid":{"rendered":"https:\/\/bcgblog.kr\/?p=4120"},"modified":"2021-10-06T11:44:22","modified_gmt":"2021-10-06T02:44:22","slug":"three-pivotal-themes-for-the-long-term-business-agenda","status":"publish","type":"post","link":"https:\/\/bcgblog.kr\/three-pivotal-themes-for-the-long-term-business-agenda\/","title":{"rendered":"Back to the Future: \uc7a5\uae30 \uc5b4\uc820\ub2e4\ub97c \ub2e4\uc2dc \uc2dc\uc791\ud560 \ub54c"},"content":{"rendered":"<p>\ub300\ubd80\ubd84\uc758 \ube44\uc988\ub2c8\uc2a4 \ub9ac\ub354\ub4e4\uc5d0\uac8c \uc788\uc5b4 \uc9c0\ub09c 2020\ub144\uc740 \ucf54\ub85c\ub09819 \uc704\uae30\ub97c \uadf9\ubcf5\ud558\ub294 \ub370 \uc911\uc810\uc744 \ub454 \ud574\ub85c \uc815\uc758\ub418\uace0 \uc788\ub2e4. \ube44\ub85d \ud5a5\ud6c4 \uba87 \uac1c\uc6d4\uac04 \ucf54\ub85c\ub09819 \ud32c\ub370\ubbf9\uc5d0 \ub530\ub978 \uacfc\uc81c\ub4e4\uc774 \uc120\uba85\ud558\uac8c \ub0a8\uc544\uc788\uaca0\uc9c0\ub9cc, \ubc31\uc2e0 \uc811\uc885\uc774 \uc9c4\uc804\ub418\uace0 \uacbd\uc81c\uac00 \ud68c\ubcf5\ud568\uc5d0 \ub530\ub77c \ube44\uc988\ub2c8\uc2a4\uc758 \uc0c1\uc758 \uc911\uc694\ud55c \uc774\uc288\uc640 \ud0c0\uc784 \ud504\ub808\uc784\uc740 \ub354\uc6b1\ub354 \ud655\ub300\ub420 \uac83\uc774\ub2e4.<\/p>\n<p>\uadf8\ub807\ub2e4\uba74 \uc55e\uc73c\ub85c \uc7a5\uae30\uc801 \uc5b4\uc820\ub2e4\uc758 \ubcc0\ud654\ub97c \uc774\ub04c\uc5b4\uac08 \uc8fc\uc694 \uacfc\uc81c\ub4e4\uc740 \ubb34\uc5c7\uc77c\uae4c? BCG\ub294 \uae30\uc5c5, \ube44\uc988\ub2c8\uc2a4 \uc0dd\ud0dc\uacc4, \uadf8\ub9ac\uace0 \uc790\uc5f0 \uc0dd\ud0dc\uacc4\uc640 \uad00\ub828\ub41c \ub9ce\uc740 \uc774\ub4e4\uc744 \uc774\ub04c \uc138 \uac00\uc9c0 \ud575\uc2ec \uc8fc\uc81c\ub97c \uac15\uc870\ud558\uace0\uc790 \ud55c\ub2e4. \uba3c\uc800, \ucf54\ub85c\ub098 19 \ud32c\ub370\ubbf9\uc744 \ud1b5\ud574 \uae30\uc5c5\uc758 \ud68c\ubcf5 \ud0c4\ub825\uc131\uc5d0 \ub300\ud55c \ud544\uc694\uc131\uc774 \ubd80\uac01\ub418\uc5c8\ub2e4. \ubbf8\ub798\uc5d0\ub3c4 \uc774\ucc98\ub7fc \uc608\uc0c1\uce58 \ubabb\ud55c \ucda9\uaca9\uc774 \ub2e5\uccd0\uc62c \uac83\uc774\uba70, \uc6b0\ub9ac\uc758 \uc5f0\uad6c\ub294 \uc704\uae30\uc758 \uc2dc\uac04\ubfd0\ub9cc \uc544\ub2c8\ub77c \uadf8 \ud6c4\uc758 \ud68c\ubcf5 \ud0c4\ub825\uc131 \ub610\ud55c \uc911\uc694\ud558\ub2e4\ub294 \uac83\uc744 \ubcf4\uc5ec\uc8fc\uace0 \uc788\ub2e4. \uc120\ub450 \uae30\uc5c5\ub4e4\uc740 \uc774\ubc88 \uacbd\ud5d8\uc744 \ud1b5\ud574 \uc5bb\uc740 \uad50\ud6c8\uc744 \uc554\ud638\ud654\ud558\uace0 \uc81c\ub3c4\ud654\ud560 \uac83\uc774\ub2e4. \ub458\uc9f8, \uc0c8\ub86d\uac8c \ub4f1\uc7a5\ud55c \uc720\ud1b5 \ubc0f \uc5c5\ubb34 \ubaa8\ub378\uc758 \ubcc0\ud654\ub294 \ub514\uc9c0\ud138 \ud601\uc2e0 \uc5b4\uc820\ub2e4\ub97c \uac00\uc18d\ud654\ud558\uace0 \uc774\uc640 \uad00\ub828\ub41c \uacbd\uc7c1\uc801 \uc774\ud574\uad00\uacc4\ub97c \ub9cc\ub4e4\uc5b4\ub0c8\ub2e4. \uc14b\uc9f8, \uae30\ud6c4 \ubcc0\ud654\uac00 \uc9c0\uae08\ubcf4\ub2e4 \ub354 \uc911\uc694\uc2dc\ub420 \uac83\uc774\ub2e4. \ube44\ub85d \ucf54\ub85c\ub09819 \ud32c\ub370\ubbf9 \uae30\uac04 \ub3d9\uc548 \uc77c\uc2dc\uc801\uc73c\ub85c \ubc30\ucd9c\ub7c9 \uc99d\uac00 \ucd94\uc774\uac00 \ub2ec\ub77c\uc9c0\uae34 \ud588\uc9c0\ub9cc, \uacbd\uc81c\uc801 \ud65c\ub3d9\uc774 \uc7ac\uac1c\ub428\uacfc \ub3d9\uc2dc\uc5d0 \ubc30\ucd9c\ub7c9\ub3c4 \ub2e4\uc2dc \uc99d\uac00\ud560 \uac83\uc774\ub2e4. \uadf8\ub7ec\ub098 \ud55c\ud3b8\uc73c\ub85c \ud32c\ub370\ubbf9\uacfc \uac19\uc740 \uacf5\uacf5\uc758 \ub3c4\uc804\uc5d0 \uc9c1\uba74\ud55c \uc0c1\ud669\uc5d0\uc11c \uc6b0\ub9ac\uc758 \ud22c\uc790 \ubc0f \uc790\uae08 \ub3d9\uc6d0\ub825\uc744 \uc785\uc99d\ud558\ub294 \uacc4\uae30\uac00 \ub418\uba70, \ub099\uad00\ub860\uc774 \ub300\ub450\ud558\ub294 \uc0c8\ub85c\uc6b4 \uc774\uc720\uac00 \ub418\uae30\ub3c4 \ud588\ub2e4.<\/p>\n<p>2021\ub144, \uadf8\ub9ac\uace0 \uadf8 \uc774\ud6c4\uc758 \uc131\uacf5\uc744 \uc704\ud574\uc11c \uac01 \ubd84\uc57c \ubc0f \uc9c0\uc5ed \uc804\ubc18\uc5d0 \uac78\uce5c \ub9ac\ub354\ub4e4\uc740 \ub2e4\uc74c\uc758 \uc138 \uac00\uc9c0 \uad00\ub828 \uc6d0\uce59\uc744 \ucc44\ud0dd\ud558\uc5ec \uc704\uc640 \uac19\uc740 \uc8fc\uc81c\ub4e4\uc744 \ucd94\uad6c\ud574\uc57c \ud55c\ub2e4. \uccb4\uacc4\uc801\uc778 \ud68c\ubcf5 \ud0c4\ub825\uc131\uc744 \uad6c\ucd95\ud558\uace0, \uc774\uc775\uc744 \uc704\ud574 \ub514\uc9c0\ud138\ud654\ub97c \ucd94\uc9c4\ud558\uba70, \ud6a8\uacfc\uc801\uc778 \uae30\ud6c4 \ud589\ub3d9\uc744 \uc704\ud574 \ubc29\ud574 \uc694\uc18c\ub4e4\uc744 \ud574\uacb0\ud558\ub294 \uac83\uc774\ub2e4.<\/p>\n<p>&nbsp;<\/p>\n<h3><strong>1. \uccb4\uacc4\uc801\uc778 \ud68c\ubcf5 \ud0c4\ub825\uc131 \uad6c\ucd95<\/strong><\/h3>\n<p>\ucf54\ub85c\ub09819\ub294 \ube44\uc988\ub2c8\uc2a4\uc5d0 \uc788\uc5b4 \ud68c\ubcf5 \ud0c4\ub825\uc131\uc758 \uc911\uc694\uc131\uc744 \ubd84\uba85\ud558\uac8c \uc785\uc99d\ud588\uace0, \uc804 \uc138\uacc4\uc758 \ub9ac\ub354\ub4e4\uc740 \uc9c0\ub09c 1\ub144\uac04 \ud53c\ud574\ub97c \ucd5c\uc18c\ud654\ud558\uae30 \uc704\ud574 \ub178\ub825\ud574\uc654\ub2e4. \uadf8\ub7ec\ub098 \ud32c\ub370\ubbf9 \uc704\uae30\uc758 \uac00\uc7a5 \uc2ec\uac01\ud55c \uad6d\uba74\uc744 \uc9c0\ub0ac\ub2e4\uace0 \ud574\uc11c \ud68c\ubcf5 \ud0c4\ub825\uc131\uc5d0 \uad00\ud55c \uc5b4\uc820\ub2e4\uac00 \ub05d\ub098\ub294 \uac83\uc740 \uc544\ub2c8\ub2e4. \ud68c\ubcf5 \ud0c4\ub825\uc131\uc740 \uacc4\uc18d\ud574\uc11c \uc6b0\uc120\uc21c\uc704\ub85c \ub0a8\uc544\uc57c \ud55c\ub2e4. \ud68c\ubcf5 \ud0c4\ub825\uc131\uc774\ub780 \ub2e8\uc21c\ud788 \uc2a4\ud2b8\ub808\uc2a4\ub97c \uc644\ud654\ud558\ub294 \uac83\ub9cc\uc774 \uc544\ub2c8\ub77c, \uc0c8\ub85c\uc6b4 \ud658\uacbd\uc5d0\uc11c \uc801\uc751\ud558\uace0, \ubc88\uc601\ud574\uac00\ub294 \uac83\ub3c4 \ud3ec\ud568\ud558\uae30 \ub54c\ubb38\uc774\ub2e4.<\/p>\n<blockquote><p>\ud32c\ub370\ubbf9 \uc704\uae30\uc758 \uac00\uc7a5 \uc2ec\uac01\ud55c \uad6d\uba74\uc744 \uc9c0\ub0ac\ub2e4\uace0 \ud574\uc11c \ud68c\ubcf5 \ud0c4\ub825\uc131\uc5d0 \uad00\ud55c \uc5b4\uc820\ub2e4\uac00 \ub05d\ub098\ub294 \uac83\uc740 \uc544\ub2c8\ub2e4.<\/p><\/blockquote>\n<p>\ud68c\ubcf5 \ud0c4\ub825\uc131\uc740 \ube44\uc988\ub2c8\uc2a4\uc5d0 \uc788\uc5b4 \uc804\ub7b5\uc801 \uace0\ub824 \uc0ac\ud56d\uc774\ub2e4. \uc704\uae30\ub294 \uc0dd\uc874\uc5d0 \uad00\ud55c \uac83\uc774\uae30\ub3c4 \ud558\uc9c0\ub9cc, \uc774\uc775\uc744 \uc5bb\uc744 \uae30\ud68c\ub97c \uc7c1\ucde8\ud558\ub294 \uc77c\uc774\uae30\ub3c4 \ud558\ub2e4. \uc608\ub97c \ub4e4\uc5b4, \uac00\uc7a5 \uba3c\uc800 \uc1fc\ud06c\uc640 \ud68c\ubcf5\uc758 \uc0ac\uc774\ud074\uc744 \uacbd\ud5d8\ud55c \uc911\uad6d\uc758 \uacbd\uc6b0 \uc120\ub450 \uae30\uc5c5\uacfc \ud6c4\uc9c4 \uae30\uc5c5 \uac04\uc758 \uc2e4\uc801\uc740 \uc804\ub144 \ub300\ube44 2\ubc30\uc5d0 \uac00\uae4c\uc6b4 \ucc28\uc774\ub97c \ubcf4\uc600\ub2e4. \uc774 \ud328\ud134\uc740 \uacb0\ucf54 \uc774\ub840\uc801\uc778 \ud604\uc0c1\uc774 \uc544\ub2c8\uc5c8\ub2e4. BCG\ub294 \uc5f0\uad6c\ub97c \ud1b5\ud574 \uc704\uae30 \ub3d9\uc548 \uc2b9\uc790\uc640 \ud328\uc790 \uac04\uc758 \uaca9\ucc28\uac00 \uc9c0\uc18d\ud574\uc11c \uc99d\uac00\ud55c\ub2e4\ub294 \uac83\uc744 \ud655\uc778\ud588\ub2e4.<\/p>\n<p>\ud68c\ubcf5 \ud0c4\ub825\uc131\uc774 \uc7a5\uae30\uc801\uc778 \uc131\uacf5\uc5d0 \ud070 \uc601\ud5a5\uc744 \ubbf8\uce5c\ub2e4\ub294 \uac83\uc740 \uc0ac\uc2e4 \ub180\ub77c\uc6b4 \uc77c\uc774 \uc544\ub2c8\ub2e4. \ube44\ub85d \uc0b0\uc5c5\uc5d0\uc11c \uc704\uae30\ub294 \ub4dc\ubb3c\uac8c \ubc1c\uc0dd\ud558\uc9c0\ub9cc, \uc704\uae30\ub294 \uae30\uc5c5 \uac04 \uc7a5\uae30\uc801\uc778 \uacbd\uc7c1 \uc6b0\uc704\uc758 \ubd88\uade0\ud615\uc744 \uc2ec\ud654\ud55c\ub2e4. \uc9c0\ub09c 25\ub144\uac04 \uc5c5\uacc4 \ub300\ube44 \uc6b0\uc218\ud55c \uc2e4\uc801\uc744 \ub0c8\ub358 \ud68c\uc0ac\ub4e4\uc758 2\/3\ub294 \uc704\uae30 \ub3d9\uc548\uc5d0\ub3c4 \uc6b0\uc218\ud55c \uc2e4\uc801\uc744 \ubcf4\uc778 \uac83\uc73c\ub85c \ub098\ud0c0\ub0ac\ub2e4.<\/p>\n<p>\ube44\ub85d \ub2e4\ub978 \uae30\uc5c5\ub4e4\ubcf4\ub2e4 \ud68c\ubcf5 \ud0c4\ub825\uc131\uc774 \ub6f0\uc5b4\ub09c \uba87\uba87 \uae30\uc5c5\uc774\ub77c \ud558\ub354\ub77c\ub3c4, \uc774\ub7ec\ud55c \ub2a5\ub825\uc744 \uc2dc\uc2a4\ud15c\ud654\ud558\uace0 \ubaa8\uc0ac\ud558\ub294 \ubc29\ubc95\uc5d0 \ub300\ud55c \u2018\ud50c\ub808\uc774\ubd81\u2019\uc744 \ub9cc\ub4e0 \uae30\uc5c5\uc740 \uac70\uc758 \uc5c6\ub2e4. \ud68c\ubcf5 \ud0c4\ub825\uc131\uc744 \uace0\ub824\ud558\ub294 \uc0ac\uace0\uc640 \uc2dc\uc2a4\ud15c, \uadf8\ub9ac\uace0 \uc7a0\uc7ac\uc801 \uc704\uae30\uc5d0\ub3c4 \uc131\uacf5\ud560 \uc218 \uc788\ub294 \ud589\ub3d9\uc744 \ub0b4\uc7ac\ud55c \uae30\uc5c5\ub4e4\uc5d0\ub294 \uc131\uacf5\uc744 \uac70\ub458 \ud070 \uae30\ud68c\uac00 \uae30\ub2e4\ub9ac\uace0 \uc788\ub2e4. \uc624\ub7ab\ub3d9\uc548 \uc774\uc5b4\uc9c4 \ud658\uacbd \ubc0f \uc0ac\ud68c \uc2dc\uc2a4\ud15c\uc5d0 \uad00\ud55c \uc5f0\uad6c\ub294 \uae30\uc5c5\uc774 \uc77c\ubc18\uc801\uc73c\ub85c \ud68c\ubcf5 \ud0c4\ub825\uc131\uc744 \uc720\uc9c0\ud560 \uc218 \uc788\ub294 6\uac00\uc9c0 \ud2b9\uc9d5\uc744 \ubcf4\uc5ec\uc8fc\uace0 \uc788\ub2e4.<\/p>\n<ul>\n<li><strong>\uc2e0\uc911\ud568.<\/strong> \uc704\uae30\ub97c \ubbf8\ub9ac \ud0d0\uc9c0\ud558\uae30 \uc704\ud55c \uc870\uae30 \uacbd\uace0 \uc2dc\uadf8\ub110 \uac1c\ubc1c \ubc0f \ud604\uc2e4\uc801\uc73c\ub85c \ubc1c\uc0dd \uac00\ub2a5\ud55c \ub09c\uad00\uc5d0 \ub300\ud55c \uc2dc\ub098\ub9ac\uc624 \uc900\ube44<\/li>\n<li><strong>\ub2e4\uc911\ud654.<\/strong> \uc1fc\ud06c\uac00 \uc57c\uae30\ud560 \uc218 \uc788\ub294 \uc7a0\uc7ac\uc801 \uc601\ud5a5\uc744 \uc904\uc774\uae30 \uc704\ud574 \uc8fc\uc694 \uacf5\uae09 \ubc0f \uc0dd\uc0b0 \uc5ed\ub7c9\uc5d0 \ub300\ud55c \uc608\ube44 \uc644\ucda9\uc7a5\uce58 \ub9c8\ub828<\/li>\n<li><strong>\ub2e4\uc591\uc131.<\/strong> \uc704\uae30\uac00 \ubc1c\uc0dd\ud588\uc744 \ub54c \ub2e4\ub974\uac8c \ub300\uc751\ud560 \uc218 \uc788\ub294 \ub2e4\uc591\ud55c \uc5ed\ub7c9 \ubc0f \uc81c\ud488 \ubcf4\uc720<\/li>\n<li><strong>\ubaa8\ub4c8\ud654.<\/strong> \ube44\uc988\ub2c8\uc2a4\uc758 \uad6c\uc131\uc694\uc18c\ub97c \ubd84\ub9ac\ud574 \ud55c \uc694\uc18c\uc758 \uacb0\uc810\uc774 \uc804\uccb4\ub85c \ud655\uc0b0\ud558\uc9c0 \uc54a\ub3c4\ub85d \ubd84\ub9ac<\/li>\n<li><strong>\uc801\uc751\uc131.<\/strong> \uc2e4\ud5d8, \uc801\uc808\ud55c \ub300\uc751 \ubc29\uc548 \ud655\uc778, \uadf8\ub9ac\uace0 \uc774\ub97c \uc870\uc9c1 \uc804\uccb4\uc5d0 \ud655\ub300\ud558\uc5ec \uc801\uc6a9\ud568\uc73c\ub85c\uc368 \uc0c8\ub85c\uc6b4 \uc0c1\ud669\uc5d0 \uc2e0\uc18d\ud558\uac8c \uc801\uc751\ud560 \uc218 \uc788\ub294 \ub2a5\ub825\uc744 \ubcf4\uc720<\/li>\n<li><strong>\ubc30\ud0dc\uc131(Embeddedness).<\/strong> \ube44\uc988\ub2c8\uc2a4\uc758 \ubaa9\ud45c\ub97c \ud30c\ud2b8\ub108 \ubc0f \ucee4\ubba4\ub2c8\ud2f0\uc758 \ubaa9\ud45c\uc640 \uc77c\uce58\uc2dc\ucf1c \uc704\uae30 \uc0c1\ud669 \uc2dc \uc678\ubd80 \ud611\ub825 \ubc0f \uc9c0\uc6d0\uc758 \uac00\ub2a5\uc131\uc744 \ub192\uc784<\/li>\n<\/ul>\n<p>\uc608\ub97c \ub4e4\uc5b4, <strong>\uc5d0\uc5b4\ube44\uc5d4\ube44(Airbnb)<\/strong>\ub294 \ub192\uc740 \ud68c\ubcf5 \ud0c4\ub825\uc131\uc73c\ub85c \ucf54\ub85c\ub09819 \ud32c\ub370\ubbf9\uc758 \ucda9\uaca9\uc5d0\uc11c \ub3d9\uc885 \uc5c5\uacc4\uc758 \ub2e4\ub978 \uae30\uc5c5\ubcf4\ub2e4 \ub354 \ube68\ub9ac \ud5e4\uc5b4\ub098\uc62c \uc218 \uc788\uc5c8\ub2e4. \ub300\ubd80\ubd84\uc758 \uc5ec\ud589 \ubc0f \uc219\ubc15\uc5c5\uacfc \ub9c8\ucc2c\uac00\uc9c0\ub85c \uc5d0\uc5b4\ube44\uc564\ube44 \ub610\ud55c \ucf54\ub85c\ub09819 \ud32c\ub370\ubbf9 \ucd08\uae30\uc5d0\ub294 \uc608\uc57d\uc774 \uac70\uc758 80% \uac00\uae4c\uc774 \uc904\uc5b4\ub4e4\uba74\uc11c \ud0c0\uaca9\uc744 \ubc1b\uc558\ub2e4. \uadf8\ub7ec\ub098 \uc804\ud1b5\uc801 \ud638\ud154 \uccb4\uc778\ub4e4\uc774 \ub3c4\uc2ec \ud55c\uac00\uc6b4\ub370\uc758 \ub300\ud615 \ube4c\ub529\uc744 \uc81c\uacf5\ud558\ub294 \ubc18\uba74, \uc5d0\uc5b4\ube44\uc564\ube44\ub294 \ub300\ud615 \uad00\uad11\uc9c0\ubcf4\ub2e4 \ub418\ub824 \uc218\uc694\uac00 \ub192\uc544\uc9c4 \ub113\uace0 \uace0\ub9bd\ub41c \uacf3\uc5d0 \uc788\ub294 \uc0c1\ud488\uc744 \ud3ec\ud568\ud55c \ub2e4\uc591\ud55c \uc784\ub300 \uc635\uc158\uc744 \uc81c\uacf5\ud588\ub2e4. \ub610\ud55c, \uc5d0\uc5b4\ube44\uc564\ube44\ub294 \uc0c8\ub85c\uc6b4 \uc0c1\ud669\uc5d0 \ube60\ub974\uac8c \uc801\uc751\ud574 \ub2e4\uc591\ud55c \uc6d0\uaca9 \uc81c\ud488\uc5d0 \ub300\ud55c \uc778\uc9c0\ub3c4\ub97c \ub192\uc774\ub294 \ucea0\ud398\uc778\uc744 \ub7f0\uce6d\ud558\uace0 \uc0c8\ub85c\uc6b4 \uc608\ubc29 \uc870\uce58\ub97c \ub3c4\uc785\ud558\uae30\ub3c4 \ud588\ub2e4. \uc774\ub85c \uc778\ud574 \ube44\uc988\ub2c8\uc2a4 \uc190\uc2e4\uc758 \uc808\ubc18 \uc774\uc0c1\uc744 2020\ub144 \ub9d0\uae4c\uc9c0 \ubcf5\uad6c\ud558\uba70 \ub3d9\uc885 \uc5c5\uacc4\uc758 \ub2e4\ub978 \uae30\uc5c5\uc744 \ud06c\uac8c \uc55e\uc9c8\ub800\ub2e4.<\/p>\n<p>\ud68c\ubcf5 \ud0c4\ub825\uc131\uc774 \ub192\uc740 \ube44\uc988\ub2c8\uc2a4\ub97c \uad6c\ucd95\ud558\uae30 \uc704\ud574\uc11c\ub294 \ub9ce\uc740 \ub9ac\ub354\uac00 \uc0c8\ub85c\uc6b4 \uc0ac\uace0\ubc29\uc2dd\uc744 \uac00\uc838\uc57c \ud55c\ub2e4. \ud68c\ubcf5 \ud0c4\ub825\uc131\uc740 \ud6a8\uc728\uc131\uc758 \uadf9\ub300\ud654\uc5d0 \uc9d1\uc911\ud558\ub294 \ub300\uc2e0, \ub2e8\uae30\uc801\uc778 \ube44\uc6a9 \ud22c\uc790\ub97c \ud544\uc694\ub85c \ud558\ub294 \uc0c8\ub85c\uc6b4 \uc5ed\ub7c9\uc744 \uad6c\ucd95\ud558\ub294 \uac83\uc744 \ud3ec\ud568\ud55c\ub2e4. \ub610\ud55c \ud68c\ubcf5 \ud0c4\ub825\uc131\uc740 \ud37c\ud3ec\uba3c\uc2a4\uc758 \ub2e8\uae30\uc801 \ubcc0\ud654\ub97c \uad00\ub9ac\ud558\ub294 \uac83\uc774 \uc544\ub2cc \uc9c0\uc18d\uc801\uc778 \uc7a5\uae30 \uac00\uce58 \ucc3d\ucd9c \ubc0f \ub2e8\uae30 \ud6a8\uc728\uacfc \uc7a5\uae30 \ud6a8\uacfc\uc758 \uade0\ud615\uc744 \uc870\uc815\ud558\ub294 \uac83\uc5d0 \uc911\uc810\uc744 \ub450\uc5b4\uc57c \ud55c\ub2e4.<\/p>\n<p>&nbsp;<\/p>\n<h3><strong>2. \uc774\uc810\uc744 \uc704\ud55c \ub514\uc9c0\ud138\ud654<\/strong><\/h3>\n<p>\ucf54\ub85c\ub09819 \ud32c\ub370\ubbf9 \uc804, \ub514\uc9c0\ud138 \ud14c\ud06c\ub180\ub85c\uc9c0\ub294 \uc131\uc7a5\uc758 \uc8fc\uc694 \uc6d0\ub3d9\ub825\uc774\uc5c8\ub2e4. \uae08\uc735 \uc2dc\uc7a5\uc740 \ud14c\ud06c \uae30\uc5c5\ub4e4\uc5d0 \uc9c0\ubc30\ub418\uace0 \uc788\uc5c8\uace0, \ubaa8\ub4e0 \uc0b0\uc5c5\uc5d0 \uac78\uccd0 \uae30\uc5c5\ub4e4\uc740 \ub514\uc9c0\ud138\ud654\ub97c \uc704\ud55c \ub178\ub825\uc5d0 \ud798\uc4f0\uace0 \uc788\uc5c8\ub2e4. \uc774\ub7ec\ud55c \uc0c1\ud669\uc5d0\uc11c \ucf54\ub85c\ub09819\ub294 \ub514\uc9c0\ud138 \uc5b4\uc820\ub2e4\ub97c \uac00\uc18d\ud588\ub2e4. \uc804\uc790\uc0c1\uac70\ub798\uc758 \ub3c4\uc785\uc774 \uac00\uc18d\ud654\ub418\uc5c8\uace0, \ub2e4\ub978 \ubcc0\ud654\ub4e4\uacfc \ub354\ubd88\uc5b4 \ub9ce\uc740 \uae30\uc5c5\uc774 \uc601\uad6c\uc801\uc778 \uc6d0\uaca9 \uadfc\ubb34 \uc815\ucc45\uc744 \ubc1c\ud45c\ud588\ub2e4. BCG\uc640 \ud3ec\ucd98\uc774 \ud568\uaed8 \uc9c0\uc18d\uc801\uc778 \uc7a5\uae30 \uc131\uc7a5 \uc7a0\uc7ac\ub825\uc744 \ubcf4\uc720\ud55c \uacf5\uacf5 \uae30\uc5c5\uc744 \uc120\uc815\ud558\ub294 &#8216;\ud3ec\ucd98 \ud4e8\ucc98 50(Fortune Future 50)&#8217; \uc21c\uc704\uc5d0 \ub530\ub974\uba74 \uc138\uacc4 \uc0c1\uc704 \uae30\uc5c5\uc758 \uc808\ubc18 \uc774\uc0c1\uc774 \ud14c\ud06c \uc5c5\uacc4\uc5d0 \uc18d\ud574 \uc788\uc73c\uba70, \uae30\uc220\uc801 \uc5ed\ub7c9\uc740 \ub2e4\ub978 \uc0b0\uc5c5\uc5d0\uc11c\ub3c4 \ud575\uc2ec \uc694\uc18c\ub85c \uc791\uc6a9\ud558\uace0 \uc788\ub2e4.<\/p>\n<p>\uadf8\ub7ec\ub098 \ub514\uc9c0\ud138 \ud601\uc2e0\uc740 \uacb0\ucf54 \uac04\ub2e8\ud55c \uc77c\uc774 \uc544\ub2c8\ub2e4. \ub300\ubd80\ubd84\uc758 \ub178\ub825\ub4e4\uc740 \uc2e4\ud328\ub85c \ub3cc\uc544\uac00\uace4 \ud55c\ub2e4. \ud55c \uac00\uc9c0 \ud568\uc815\uc740 \uae30\uc5c5\uc774 \ud6a8\uc728\uc131\uc774\ub098 \uc0c8\ub85c\uc6b4 \uae30\ub2a5\uc744 \uacbd\uc7c1 \uc6b0\uc704\uc640 \ud63c\ub3d9\ud558\uc5ec \ube44\uc988\ub2c8\uc2a4 \ubaa8\ub378\uc744 \ud601\uc2e0\ud560 \uae30\ud68c\ub97c \uc5bb\uc9c0 \uc54a\uace0\ub3c4 \ub514\uc9c0\ud138\ud654\ud558\uace0 \uae30\uc874 \ud504\ub85c\uc138\uc2a4\ub97c \uac04\uc18c\ud654\ud558\ub294 \uac83\uc774\ub2e4. \ub610 \ub2e4\ub978 \ud568\uc815\uc740 \uc778\uc0ac\uc774\ud2b8\uc640 \ud589\ub3d9\uc744 \ubd84\ub9ac\ud558\ub294 \uac83\uc774\ub2e4. \ucd5c\ucca8\ub2e8 \ub370\uc774\ud130 \ubc0f \ubd84\uc11d \uc2dc\uc2a4\ud15c\uc740 \uc758\uc0ac \uacb0\uc815\uacfc \uc5f0\uacb0\ub418\uc9c0 \uc54a\uc740 \ud55c \uc81c\ud55c\ub41c \uac00\uce58\ub9cc \ub354\ud560 \ubfd0\uc774\ub2e4. \ucd94\uac00\ub85c \ud68c\uc0ac \ub0b4\ubd80 \uc5c5\ubb34\uc758 \ub514\uc9c0\ud138\ud654\uc5d0\ub9cc \ucd08\uc810\uc744 \ub9de\ucdb0 \ub418\ub824 \uc678\ubd80 \uc5ed\ub7c9\uc744 \ud65c\uc6a9\ud560 \uae30\ud68c\ub97c \ub193\uce58\uac8c \ub418\ub294 \ud568\uc815\ub3c4 \uc788\ub2e4.<\/p>\n<blockquote><p>\uc218\ub9ce\uc740 \ub514\uc9c0\ud138 \ud601\uc2e0\uc774 \uc2e4\ud328\ud558\ub294 \uc774\uc720\ub294 \uae30\uc5c5\ub4e4\uc774 \ud6a8\uc728\uc131\uc774\ub098 \uc0c8\ub85c\uc6b4 \uae30\ub2a5\uc744 \uacbd\uc7c1 \uc6b0\uc704\uc640 \ud63c\ub3d9\ud558\uae30 \ub54c\ubb38\uc774\ub2e4.<\/p><\/blockquote>\n<p>\uc774\ub7ec\ud55c \ubcf8\uc9c8\uc801\uc778 \uc131\uc9c8\uc744 \ub4b7\ubc1b\uce68\ud558\ub294 \uac83\uc740 \ud2b9\uc815 \uc81c\ud488 \ud639\uc740 \ube44\uc988\ub2c8\uc2a4 \ubaa8\ub378\uc5d0 \uc758\ud574 \ucc3d\ucd9c\ub418\ub294 \uc774\uc810\uc774 \uc624\ub298\ub0a0 \uc9e7\uc740 \uc218\uba85\uc744 \uac00\uc9c4\ub2e4\ub294 \uc0ac\uc2e4\uc774\ub2e4. \uadf8\ub7ec\ubbc0\ub85c \uae30\uc5c5\ub4e4\uc740 \uc9c0\uc18d\uc801\uc778 \ud559\uc2b5\uacfc \uc801\uc751, \ud611\uc5c5, \ud658\uacbd \uc870\uc131\uc744 \ubc14\ud0d5\uc73c\ub85c \ubcf4\ub2e4 \ubcc0\ud654\ubb34\uc30d\ud55c \uc774\uc810\uc744 \ucd94\uad6c\ud574\uc57c\ub9cc \ud558\uba70, \ub514\uc9c0\ud138 \ud601\uc2e0 \uc5b4\uc820\ub2e4 \uc5ed\uc2dc \uc774\ub7ec\ud55c \ubaa9\ud45c\ub97c \ub2ec\uc131\ud558\uae30 \uc704\ud55c \uc5ed\ub7c9\uc5d0 \uc9d1\uc911\ub418\uc5b4\uc57c \ud55c\ub2e4. \uc774\ub294 \uc13c\uc11c\uc640 \ube44\uc804\ud1b5\uc801\uc778 \ub370\uc774\ud130 \uc18c\uc2a4\ub97c \ud65c\uc6a9\ud558\uc5ec \uc870\uc9c1\uc758 \uc9c0\uac01\ub825\uc744 \ud655\uc7a5\ud558\ub294 \uc77c, \uc778\uc9c0\uc640 \uad00\ub828\ub41c \uc870\uc9c1\uc758 \ub2a5\ub825\uc744 \ud0a4\uc6b0\uae30 \uc704\ud574 AI\ub97c \uc801\uc6a9\ud558\ub294 \uc77c, \uc870\uc9c1\uc758 \uc801\uc751\ub825\uc744 \ud655\uc7a5\ud560 \uc218 \uc788\ub294 \uc790\uc728 \uc758\uc0ac \uacb0\uc815 \uc5d4\uc9c4\uc5d0 \ub370\uc774\ud130\uc640 AI \uc2dc\uc2a4\ud15c\uc744 \uc5f0\uacb0\ud558\ub294 \uc77c, \uadf8\ub9ac\uace0 \ub514\uc9c0\ud138 \ud50c\ub7ab\ud3fc\uc744 \ub808\ubc84\ub9ac\uc9d5\ud558\uc5ec \ub514\uc9c0\ud138 \uc0dd\ud0dc\uacc4\ub97c \ud1b5\ud55c \ucf5c\ub77c\ubcf4\ub808\uc774\uc158\uc758 \ud798\uc744 \ud0a4\uc6b0\ub294 \uc77c\uc774 \ud3ec\ud568\ub41c\ub2e4.<\/p>\n<p>\uc608\ub97c \ub4e4\uc5b4, \uc911\uad6d\uc758 \ubcf4\ud5d8\uc0ac <strong>\ud551\uc548\ubcf4\ud5d8(Ping An)<\/strong>\uc740 1988\ub144 \uc804\ud1b5\uc801\uc778 \ubcf4\ud5d8 \ud68c\uc0ac\ub85c \uc124\ub9bd\ub410\uc9c0\ub9cc, \ucd5c\uadfc\uc5d0\ub294 \ub514\uc9c0\ud138 \ub9ac\ub354\ub85c \ud0c8\ubc14\uafc8\ud588\ub2e4. \ud551\uc548\ubcf4\ud5d8\uc740 \uace0\uac1d \uad00\uacc4 \uad6c\ucd95\uacfc \ub370\uc774\ud130 \ucc3d\ucd9c\uc744 \uc704\ud55c \ub2e4\uc591\ud55c \ub514\uc9c0\ud138 \uc11c\ube44\uc2a4\ub97c \ub3c4\uc785\ud588\uace0, AI\uc5d0 \uc9d1\uc911\uc801\uc73c\ub85c \ud22c\uc790\ud558\uc5ec \uc0ac\uc5c5 \uc804\ubc18\uc5d0 \uac78\uce5c \uace0\uac1d \ub370\uc774\ud130\ubca0\uc774\uc2a4\ub97c AI \uc2dc\uc2a4\ud15c \ubc0f \uc758\uc0ac\uacb0\uc815 \ud50c\ub7ab\ud3fc\uacfc \uc5f0\uacb0\ud588\uc73c\uba70, \uc54c\ub9ac\ubc14\ubc14(Alibaba), \ud150\uc13c\ud2b8(Tencent) \ub4f1 \ub514\uc9c0\ud138 JV(Joint Venture)\uc640 \ud611\uc5c5\ud558\uc5ec \uc790\uc0ac\uc758 \uc5ed\ub7c9\uc744 \ub354\uc6b1 \uac15\ud654\ud588\ub2e4. \ud551\uc548\ubcf4\ud5d8\uc740 \uc774\ub7ec\ud55c \uc5ed\ub7c9\uc744 \ubc14\ud0d5\uc73c\ub85c \uc138\uacc4\uc5d0\uc11c \uac00\uc7a5 \uac00\uce58 \uc788\ub294 \ubcf4\ud5d8\uc0ac\ub85c \ubc1c\ub3cb\uc6c0\ud560 \uc218 \uc788\uc5c8\ub2e4.<\/p>\n<p>\uae30\uc5c5\uc758 \ub514\uc9c0\ud138\ud654\uc640 \ub354\ubd88\uc5b4, \uc778\uac04\uc774 \uae30\uc220\uacfc \uc2dc\ub108\uc9c0 \ud6a8\uacfc\ub97c \ub0bc \uc218 \uc788\ub294 \ubd84\uc57c\uc5d0 \ub2e4\uc2dc \uc9d1\uc911\ud558\ub294 \uac83\ub3c4 \uadf8\uc5d0 \ubabb\uc9c0\uc54a\uac8c \uc911\uc694\ud558\ub2e4. AI\ub294 \uc5c4\uccad\ub09c \uc18d\ub3c4\uc640 \uaddc\ubaa8\ub85c \ub370\uc774\ud130\uc5d0\uc11c \ud2b9\uc815 \ud328\ud134\uc744 \ucc3e\uc544\ub0bc \uc218 \uc788\uc9c0\ub9cc, \uc778\uac04\uc740 \uadfc\ubcf8\uc801\uc778 \uc6d0\uc778\uc744 \uc9c4\ub2e8(\uc608: \uc7a5\uae30\uc801\uc778 \ud2b8\ub80c\ub4dc\uac00 \ubbf8\uce58\ub294 \uc601\ud5a5\ub825\uc744 \ubd84\uc11d)\ud558\uace0 \uc0c8\ub85c\uc6b4 \uac00\ub2a5\uc131\uc744 \uc0c1\uc0c1(\uc608: \uc0c8\ub85c\uc6b4 \uace0\uac1d \ub2c8\uc988\ub97c \ub9cc\uc871\uc2dc\ud0ac \uc218 \uc788\ub294 \uc81c\ud488\uc744 \uc81c\uc791)\ud558\ub294 \ubd80\ubd84\uc5d0\uc11c\ub294 \uc6b0\uc704\uc5d0 \uc788\ub2e4. \ub610\ud55c \uc778\uac04\uc740 \uc54c\uace0\ub9ac\uc998 \uc2dc\ub300\uc758 \uc9c0\ubc30 \uad6c\uc870 \ubc0f \uc724\ub9ac\uc801 \ubaa8\ub378\uc744 \ud601\uc2e0\ud558\ub294 \ub370 \uc788\uc5b4 \ub300\uccb4 \ubd88\uac00\ud55c \uc5ed\ud560\uc744 \uac00\uc9c0\uace0 \uc788\ub2e4. \uc778\uac04\uc740 \uc2a4\uc2a4\ub85c \uc870\uc9c1\uc758 \uc0ac\ud68c\uc801 \ubaa9\uc801\uacfc \uc724\ub9ac\uc801 \uac00\uce58\ub97c \ubd84\uba85\ud558\uac8c \ud45c\ud604\ud560 \uc218 \uc788\ub2e4. \ub9ac\ub354\ub294 \uc778\uac04\uacfc \uae30\uacc4\uc758 \ub2a5\ub825\uc774 \uc11c\ub85c \uc2dc\ub108\uc9c0 \ud6a8\uacfc\ub97c \ub0b4\ub3c4\ub85d \ud568\uc73c\ub85c\uc368, \uae30\uacc4\uacfc \uc778\uac04\uc758 \uc778\uc9c0 \ub2a5\ub825\uc744 \ud6a8\uacfc\uc801\uc73c\ub85c \uacb0\ud569\ud55c \uc0c8\ub85c\uc6b4 \uc720\ud615\uc758 \uc870\uc9c1\uc744 \ub9cc\ub4e4 \uc218 \uc788\ub2e4.<\/p>\n<p>&nbsp;<\/p>\n<h3><strong>3. \ud6a8\uacfc\uc801\uc778 \uae30\ud6c4 \ud589\ub3d9\uc744 \uc704\ud55c \ubc29\ud574 \uc694\uc18c \uc81c\uac70 <\/strong><\/h3>\n<p>\uae30\ud6c4 \ubcc0\ud654\ub294 \uc774\ubbf8 \uae30\uc5c5\uacfc \uc0ac\ud68c\uc5d0 \uc601\ud5a5\uc744 \ubbf8\uce58\uace0 \uc788\uc73c\uba70, \ub9cc\uc57d \ube60\ub974\uac8c \uc870\ucc98\ub97c \ud558\uc9c0 \uc54a\ub294\ub2e4\uba74 \uae30\uc5c5\uc5d0 \uc601\ud5a5\uc744 \ubbf8\uce58\ub294 \ub354 \uad11\ubc94\uc704\ud55c \uacbd\uc81c, \uc0ac\ud68c, \uc815\uce58 \uc2dc\uc2a4\ud15c\uc744 \ud6fc\uc190\ud560 \uc704\ud5d8\uc774 \uc788\ub2e4. \uc774\uc81c\ub294 \uc0ac\ud68c\ubfd0\ub9cc \uc544\ub2c8\ub77c \uae30\uc5c5 \ub610\ud55c \uae30\ud6c4 \ubcc0\ud654\uc640 \uad00\ub828\ub41c \ud589\ub3d9\uc744 \ucde8\ud558\ub294 \ub370 \uc911\uc694\ud55c \uc5ed\ud560\uc744 \ud55c\ub2e4\ub294 \uac83\uc5d0 \ub9ce\uc740 \uc774\ub4e4\uc774 \ub3d9\uc758\ud558\uace0 \uc788\ub2e4. \uae30\uc5c5\ub4e4\uc740 \ud06c\uace0 \uac15\ub825\ud55c \ud589\ub3d9\uc744 \ud560 \uc218 \uc788\uace0, \uad6d\uacbd\uc744 \ucd08\uc6d4\ud558\uba70, \ubcc0\ud654\ub97c \uc77c\uc73c\ud0a4\ub294 \ub370 \ub2a5\ud558\uace0, \uc5ec\ub7ec \uc9c0\uc5ed \uc815\ubd80\uc758 \uc81c\ud55c\ub41c \ub2a5\ub825\uc5d0 \uade0\ud615\uc744 \uc7a1\uc544\uc904 \uc218 \uc788\ub2e4.<\/p>\n<p>\uc2e4\uc81c\ub85c \ub9ce\uc740 \ud68c\uc0ac\uac00 \uae30\ud6c4 \ubcc0\ud654\uc5d0 \ub300\ucc98\ud558\uae30 \uc704\ud55c \ud589\ub3d9\uc744 \uc57d\uc18d\ud588\ub2e4. \uadf8\ub7ec\ub098 \uc218\uce58\ub97c \ubd24\uc744 \ub54c \uc57d\uc18d\uc758 \ubc94\uc704\uc640 \uc18d\ub3c4\uac00 \ubb38\uc81c\uc758 \uc2dc\uae09\uc131\uc744 \ub530\ub77c\uac00\uae30\uc5d0\ub294 \uc5ed\ubd80\uc871\uc774\ub77c\ub294 \uacb0\uacfc\uac00 \ub098\uc628\ub2e4. \uc989, \uacb0\uacfc\ub294 \uc5ec\uc804\ud788 \uc798\ubabb\ub41c \ubc29\ud5a5\uc73c\ub85c \ud5a5\ud558\uace0 \uc788\ub2e4\ub294 \uac83\uc774\ub2e4. \uc774\ub7ec\ud55c \ubc29\ud574 \uc694\uc18c\ub4e4\uc744 \uadf9\ubcf5\ud558\uace0 \uc2e0\uc18d\ud558\uace0 \uc801\uc808\ud55c \ud589\ub3d9\uc744 \uc704\ud55c\ub2e4\uba74, \ub9ac\ub354\ub4e4\uc740 \ub178\ub825\uc744 \uc99d\ub300\ud558\uae30 \uc704\ud574 \uba87 \uac00\uc9c0 \uc911\uc694\ud55c \ub2e8\uacc4\ub97c \uac70\uccd0\uc57c \ud55c\ub2e4.<\/p>\n<ul>\n<li><strong>\ud3ec\ubd80\uc640 \uae34\uae09\uc131\uc744 \ub192\uc778\ub2e4.<\/strong> \uae30\ud6c4 \ubcc0\ud654\ub77c\ub294 \uacfc\uc81c\ub97c \ud574\uacb0\ud558\uae30 \uc704\ud574\uc11c\ub294 \ub354 \ud070 \ub178\ub825\uacfc \ube60\ub978 \uc9c4\uc804\uc774 \uc694\uad6c\ub420 \uac83\uc774\ub2e4. \uc774 \uacfc\uc815\uc5d0\uc11c \uc870\uc9c1\ubfd0\ub9cc \uc544\ub2c8\ub77c \uacf5\uae09\ub9dd\uacfc \uc0dd\ud0dc\uacc4 \uc804\ubc18\uc5d0 \uac78\uccd0 \ubc30\ucd9c\ub7c9\uc744 \uc904\uc774\uae30 \uc704\ud574 \ud798\uc4f0\ub294 \ub4f1 \uae30\uc5c5\uc774 \uc3df\ub294 \ub178\ub825\uc758 \ubc94\uc704\uac00 \ud655\ub300\ub418\uc5b4\uc57c \ud560 \uac00\ub2a5\uc131\uc774 \ub192\ub2e4. \ub610\ud55c \ubcf4\uace0\ub098 \ud22c\uba85\uc131\uc744 \ub118\uc5b4, \uc2e4\uc81c\ub85c \ubb38\uc81c \ud574\uacb0\uc744 \uc704\ud574 \ucde8\ud560 \uc218 \uc788\ub294 \uc870\uce58\uc5d0 \ub354\uc6b1\ub354 \ucd08\uc810\uc774 \ub9de\ucdb0\uc9c8 \uac83\uc774\ub2e4.<\/li>\n<li><strong>\uc81c\uc57d \uc870\uac74\uc744 \uae30\ud68c\ub85c \ubcf8\ub2e4.<\/strong> \ub9cc\uc77c \uae30\ud6c4 \ud589\ub3d9\uc744 \ud544\uc218 \ubd80\ub2f4\uc73c\ub85c \uc778\uc2dd\ud55c\ub2e4\uba74, \uc774\ub294 \uc810\uc9c4\uc801 \uc0ac\uace0\uc640 \ucd5c\uc18c\ud55c\uc758 \uc2e4\ud589 \uac00\ub2a5\ud55c \ud589\ub3d9\uc744 \ucd09\uc9c4\ud560 \uc218 \uc788\uc744 \uac83\uc774\ub2e4. \uadf8\ub7ec\ub098 \uac00\uc2a4 \ubc30\ucd9c\ub7c9\uc744 \uc904\uc774\ub294 \uc77c\uc740 \ub2e8\uc21c\ud55c \ubd80\ub2f4\uc774 \uc544\ub2cc, \ubb38\uc81c\ub97c \uba3c\uc800 \ud574\uacb0\ud558\uace0\uc790 \ud558\ub294 \ube44\uc988\ub2c8\uc2a4\uc5d0 \uae30\ud68c\ub97c \uc81c\uacf5\ud560 \uac83\uc774\ub2e4. \uc774\ub294 \uae30\ud6c4 \uc81c\uc57d\uacfc \uac19\uc740 \ubd80\uc815\uc801 \uc601\ud5a5\uc774\ub098 \uae30\uc874 \uc790\uc0b0\uc758 \uc0dd\uc874 \uac00\ub2a5\uc131 \uc0c1\uc2e4 \ub4f1 \uc7a5\uae30 \uc704\ud5d8\uc694\uc18c\uc758 \uac10\uc18c\ub85c \ub098\ud0c0\ub0a0 \uc218 \uc788\ub2e4. \ub610\ud55c \ud604\uc7ac \uae09\ubd80\uc0c1 \uc911\uc778 \uc800\ud0c4\uc18c \uc81c\ud488 \ubc0f \uae30\uc220 \uc2dc\uc7a5\uc5d0\uc11c\ub294 \ub354 \uc989\uac01\uc801\uc778 \uac00\uce58 \ucc3d\ucd9c\ub85c \uadf8 \uae30\ud68c\uac00 \ubaa8\uc2b5\uc744 \ub4dc\ub7ec\ub0bc \uc218 \uc788\ub2e4. \uae30\ud6c4 \ubb38\uc81c\ub97c \uae30\ud68c\ub77c\ub294 \ud504\ub808\uc784\uc73c\ub85c \ubcf4\uba74 \ubcf4\ub2e4 \ub300\ub2f4\ud558\uace0, \uc0c1\uc0c1\ub825\uc774 \ub118\uce58\ub294 \uc194\ub8e8\uc158\uc744 \uc704\ud55c \ucc3d\uc758\ub825\uc744 \ubc1c\ud718\ud560 \uc218 \uc788\ub2e4.<\/li>\n<li><strong>\ube44\uc988\ub2c8\uc2a4 \ubaa8\ub378\uc744 \uc7ac\uc124\uacc4\ud55c\ub2e4.<\/strong> \uc9c0\uc18d\uac00\ub2a5\uc131\uc740 \uc544\uc9c1\ub3c4 \ud575\uc2ec \ube44\uc988\ub2c8\uc2a4 \uc804\ub7b5\uacfc\ub294 \ubcc4\uac1c\ub85c \ucde8\uae09\ub418\uace0 \uc788\uace0, \ud604\uc7ac\uc758 \ube44\uc988\ub2c8\uc2a4 \ubaa8\ub378\ub85c\ub9cc \uac00\uc815\ud558\ub294 \uacbd\uc6b0\uac00 \ub9ce\ub2e4. \ud558\uc9c0\ub9cc \uc801\uc808\ud55c \ud589\ub3d9\uc744 \uc704\ud574\uc11c\ub294 \uc9c0\uc18d\uac00\ub2a5\uc131\uacfc \uc804\ub7b5\uc744 \ud1b5\ud569\ud574\uc57c \ud55c\ub2e4. \uc774\ub97c \uc704\ud574\uc11c \ub9ac\ub354\ub4e4\uc740 \ube44\uc988\ub2c8\uc2a4 \ubaa8\ub378\uc744 \uc7ac\uc124\uacc4\ud574 \uc0ac\uc5c5\uc801, \uc0ac\ud68c\uc801 \uc774\uc775\uc758 \uacf5\ub3d9 \ucd5c\uc801\ud654\ub97c \uc704\ud55c \u2018\uc9c0\uc18d\uac00\ub2a5\ud55c \ube44\uc988\ub2c8\uc2a4 \ubaa8\ub378 \ud601\uc2e0\u2019\uc744 \uc2e4\uc2dc\ud574\uc57c \ud55c\ub2e4. \uc5ec\uae30\uc5d0\ub294 \uaddc\ubaa8 \ud655\uc7a5\uc5d0 \ub530\ub978 \uae30\uc874 \ube44\uc988\ub2c8\uc2a4 \ubaa8\ub378\uc758 \uc9c0\uc18d\uac00\ub2a5\uc131 \ud55c\uacc4 \ud14c\uc2a4\ud2b8, \ud655\uc778\ub41c \ubc29\ud574 \uc694\uc18c\ub4e4\uc744 \ud574\uacb0\ud558\uae30 \uc704\ud55c \ubaa8\ub4c8\uc2dd \ud601\uc2e0 \uc801\uc6a9, \uc774\ub7ec\ud55c \ud601\uc2e0\uc744 \ube44\uc988\ub2c8\uc2a4 \uac15\uc810\uacfc \uc5f0\uacb0 \uc9d3\ub294 \uac83, \ube44\uc988\ub2c8\uc2a4 \uc774\uc0c1\uc73c\ub85c\uc758 \uc194\ub8e8\uc158 \ud655\uc7a5 \ub4f1\uc774 \ud3ec\ud568\ub41c\ub2e4.<\/li>\n<li><strong>\uc804\uccb4\uc801\uc778 \ud48d\uacbd\uc744 \uadf8\ub824\ub77c.<\/strong> \ub9ac\ub354\ub4e4\uc740 \uc9c4\ubcf4\ub97c \uac00\uc18d\ud558\ub294 \ubc29\uc2dd\uc73c\ub85c \ube44\uc988\ub2c8\uc2a4\uc801 \ub9e5\ub77d\uc744 \ud615\uc131\ud558\uc5ec, \uc790\uc2e0\uc758 \uc870\uc9c1\uc744 \ub118\uc5b4\uc11c\ub294 \uc601\ud5a5\ub825\uc744 \ud589\uc0ac\ud560 \uc218 \uc788\ub2e4. \uc774\ub294 \uae30\ud6c4 \ud589\ub3d9\uc744 \uc9c0\uc6d0\ud558\ub294 \ud2b9\uc815 \ubc95\uc548\uc744 \uc9c0\uc9c0\ud558\uac70\ub098, \uc7a5\ub824\ud558\ub294 \uac83\uc744 \ud3ec\ud568\ud560 \uc218 \uc788\ub2e4. \ub610\ud55c, \ubb38\uc81c\uc758 \ubc94\uc704\uc640 \uc774\ub97c \uc704\ud55c \uc9c4\ucc99\uc5d0 \ubbff\uc74c\uc744 \uc77c\uce58\uc2dc\ud0a4\uae30 \uc704\ud574 \ud5a5\uc0c1\ub41c \ubcf4\uace0 \uc2a4\ud0e0\ub2e4\ub4dc\uc640 \uac19\uc740 \uc0c8\ub85c\uc6b4 \uc815\ubcf4\uc758 \uc18c\uc2a4\ub97c \ub9cc\ub4e4\uc5b4\uc57c \ud560 \uc218 \uc788\ub2e4. \uadf8\ub9ac\uace0 \uc790\uc6d0 \ubc30\ubd84\uc744 \uc774\ub04c \uc218 \uc788\ub294 \uae00\ub85c\ubc8c \uc2dc\uadf8\ub110\uacfc \uac00\uaca9 \uccb4\uacc4\ub97c \ub9cc\ub4e4\uae30 \uc704\ud55c \uc790\ubcf8 \uc2dc\uc7a5\uc758 \ud601\uc2e0\uc744 \ud3ec\ud568\ud560 \uc218 \uc788\ub2e4.<\/li>\n<li><strong>\uc9d1\ub2e8\ud589\ub3d9\uc744 \uc7a5\ub824\ud558\ub77c.<\/strong> \uae30\ud6c4 \ubcc0\ud654\ub294 \ub54c\ub54c\ub85c \uac1c\ubcc4\uc801\uc778 \ud589\uc704\ub294 \ud6a8\uacfc\uc801\uc778 \uc870\uce58\uac00 \ub418\uc9c0 \ubabb\ud55c\ub2e4\ub294 \uc774\uc720\ub85c \u2018\uc8c4\uc218\uc758 \ub51c\ub808\ub9c8(prisoners\u2019 dilemma)&#8217;\ub77c \ubd88\ub9ac\uae30\ub3c4 \ud55c\ub2e4. \ud558\uc9c0\ub9cc \ubc18\ub4dc\uc2dc \uadf8\ub7f0 \uac83\ub9cc\uc740 \uc544\ub2c8\ub2e4. \uc0c1\ud5a5\uc2dd \uc9d1\ub2e8\ud589\ub3d9\uc740 \uc774\ub7ec\ud55c \uc0c1\ud669\uc744 \ud611\ub825\uc801\uc73c\ub85c \ud574\uacb0\ud560 \uc218 \uc788\ub3c4\ub85d \ubcc0\ud654\uc2dc\ud0ac \uc218 \uc788\ub2e4. \uae30\uc5c5 \uc5f0\ud569\uc740 \uc0b0\uc5c5 \ud45c\uc900\uc774\ub098 \uaddc\uc81c\uc758 \ub3c4\uc785, \ud639\uc740 \ud574\uacb0\ucc45\uc758 \ud544\uc694\uc131\uc774 \ub9e4\uc6b0 \ud06c\ub2e4\uace0 \uc54c\ub9ac\ub294 \ub4f1 \uae30\ud6c4 \ud589\ub3d9\uc5d0 \ub3d9\uae30\ub97c \ubd80\uc5ec\ud560 \ub9cc\ud55c \uc5ec\uac74\uc744 \ub9cc\ub4e4\uc5b4\ub0bc \uc218 \uc788\ub2e4. \uc138\uacc4 10\ub300 \uae30\uc5c5 \uc911 7\uacf3\uc774 \uad11\ub300\ud55c \uae00\ub85c\ubc8c \ub514\uc9c0\ud138 \uc0dd\ud0dc\uacc4\ub97c \ud65c\uc6a9\ud558\uace0 \uc788\uc9c0\ub9cc, \uc774 \uc0c8\ub85c\uc6b4 \uad6c\uc870\uc758 \uc9c0\ubc30 \uad6c\uc870 \uc5b4\uc820\ub2e4\ub294 \uc5ec\uc804\ud788 \uba85\ud655\ud558\uac8c \uc815\uc758\ub418\uace0 \uc788\uc9c0 \uc54a\ub2e4. \uac70\ub300\ud55c \uc0dd\ud0dc\uacc4\uac00 \uac00\uc9c0\ub294 \ud798\uacfc \uc601\ud5a5\ub825\uc5d0 \uaddc\uc81c\uac00 \ubd88\uac00\ud53c\ud574\uc9c8 \ub54c\uae4c\uc9c0 \ub9c8\ub0e5 \uae30\ub2e4\ub9ac\uae30\ubcf4\ub2e4, \ub9ac\ub354\ub4e4\uc774 \uba3c\uc800 \uc55e\uc7a5\uc11c\uc11c \uac00\uc7a5 \ud070 \uacf5\ud1b5 \ubb38\uc81c\ub97c \ud574\uacb0\ud558\uae30 \uc704\ud55c \uc9d1\ub2e8\ud589\ub3d9\uc744 \uc774\ub04c \uc0c8\ub85c\uc6b4 \uad6c\uc870\ub97c \uc804\uac1c\ud558\ub294 \uc774\ub2c8\uc154\ud2f0\ube0c\ub97c \uc8fc\ub3c4\ud560 \uc218\ub3c4 \uc788\ub2e4. \uc608\ub97c \ub4e4\uc5b4, <strong>\uc6d4\ub9c8\ud2b8\uc758 \uae30\uac00\ud1a4 \ud504\ub85c\uc81d\ud2b8(Walmart&#8217;s Project Gigaton)<\/strong> \uc774\ub2c8\uc154\ud2f0\ube0c\ub294 \uacf5\uae09\uc790\uc640 \ud30c\ud2b8\ub108 \uac04 \uc5d0\ub108\uc9c0 \uc0ac\uc6a9\uc744 \uc904\uc784\uc73c\ub85c\uc368 \uc218\uc2ed\uc5b5 \ud1a4\uc758 \uc628\uc2e4\uac00\uc2a4 \ubc30\ucd9c\uc744 \ud53c\ud558\ub294 \uac83\uc744 \ubaa9\ud45c\ub85c \ud558\uace0 \uc788\ub2e4. \uc6b0\uc120 \uad6c\uccb4\uc801\uc778 \uae30\uc900\uc744 \uc815\ud558\uc9c0 \uc54a\uc558\uc9c0\ub9cc, \ud30c\ud2b8\ub108\ub4e4\uc5d0\uac8c \uc9c1\uc811 \ub2ec\uc131 \uac00\ub2a5\ud55c \uad6c\uccb4\uc801\uc778 \ubc30\ucd9c\uac00\uc2a4 \uac10\ucd95 \ubaa9\ud45c\ub97c \uc124\uc815\ud558\ub3c4\ub85d \ud588\uace0, \uc18c\uaddc\ubaa8 \uacf5\uae09\uc5c5\uccb4\ub97c \uc704\ud55c \ud3ec\ub7fc\uc744 \uc124\ub9bd\ud558\ub3c4\ub85d \uad8c\uace0\ud588\ub2e4.<\/li>\n<\/ul>\n<p>\ud3ec\uc2a4\ud2b8 \ucf54\ub85c\ub098 \uc2dc\ub300\uac00 \uc810\uc810 \ub2e4\uac00\uc624\uba74\uc11c \ub9ac\ub354\ub4e4\uc740 \uc7a5\uae30\uc801\uc778 \uacfc\uc81c\ub85c \ub2e4\uc2dc \ub208\uc744 \ub3cc\ub824\uc57c \ud560 \uac83\uc774\ub2e4. \ud68c\ubcf5 \ud0c4\ub825\uc131\uc744 \uad6c\ucd95\ud558\uace0, \uc774\uc810\uc744 \uc704\ud55c \ub514\uc9c0\ud138\ud654\ub97c \uc2e4\uc2dc\ud558\uba70, \uae30\ud6c4 \ubcc0\ud654\uc5d0 \ub300\ud55c \uc9d1\ub2e8\ud589\ub3d9\uc744 \uc9c0\uc6d0\ud568\uc73c\ub85c\uc368 \ub9ac\ub354\ub4e4\uc740 \uc0ac\uc5c5\uc744 \uc131\uacf5\uc801\uc73c\ub85c \uc774\ub04c\uace0 \uc0c8\ub85c\uc6b4 \ud604\uc2e4\uc744 \ub9cc\ub4dc\ub294 \ub370\uc5d0\ub3c4 \ub3c4\uc6c0\uc744 \uc904 \uc218 \uc788\ub2e4.<\/p>\n<p>&nbsp;<\/p>\n<p><a href=\"https:\/\/www.bcg.com\/publications\/2021\/three-pivotal-themes-for-the-long-term-business-agenda\" target=\"_blank\" rel=\"noopener\">\uc6d0\ubb38(\uc601\uc5b4) \ubcf4\ub7ec\uac00\uae30<\/a><\/p>\n<p><a href=\"\/newsletter\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-2753\" src=\"https:\/\/bcgblog.kr\/wp-content\/uploads\/2020\/10\/BCG\ub274\uc2a4\ub808\ud130\uad6c\ub3c5\ud558\uae30\ucd08\ub85d\ubc30\uacbd.png\" alt=\"\ub274\uc2a4\ub808\ud130 \uad6c\ub3c5\ud558\uae30\" width=\"180\" height=\"50\" title=\"\"><\/a><\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>\ud3ec\uc2a4\ud2b8 \ucf54\ub85c\ub098 \uc2dc\ub300\uc5d0 \uc7a5\uae30\uc801\uc778 \uc131\uacf5\uc744 \uc704\ud558\uc5ec \ub9ac\ub354\ub4e4\uc740 \uccb4\uacc4\uc801\uc778 \ud68c\ubcf5 \ud0c4\ub825\uc131\uc744 \uad6c\ucd95\ud558\uace0, \uc774\uc775\uc744 \uc704\ud574 \ub514\uc9c0\ud138\ud654\ub97c \ucd94\uc9c4\ud558\uba70, \ud6a8\uacfc\uc801\uc778 \uae30\ud6c4 \ud589\ub3d9\uc744 \uc704\ud574 \ubc29\ud574 \uc694\uc18c\ub4e4\uc744 \ud574\uacb0\ud574\uc57c \ud55c\ub2e4.<\/p>\n","protected":false},"author":1,"featured_media":4121,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"om_disable_all_campaigns":false,"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"_uf_show_specific_survey":0,"_uf_disable_surveys":false,"footnotes":""},"categories":[32,24,157],"tags":[79,102,76,103,100,101],"class_list":{"0":"post-4120","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-industry","8":"category-bcgx_digital_ai","9":"category-climate-change-sustainability","10":"tag-79","11":"tag-102","12":"tag-76","13":"tag-103","14":"tag-100","15":"tag-101"},"_links":{"self":[{"href":"https:\/\/bcgblog.kr\/wp-json\/wp\/v2\/posts\/4120","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/bcgblog.kr\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/bcgblog.kr\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/bcgblog.kr\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/bcgblog.kr\/wp-json\/wp\/v2\/comments?post=4120"}],"version-history":[{"count":2,"href":"https:\/\/bcgblog.kr\/wp-json\/wp\/v2\/posts\/4120\/revisions"}],"predecessor-version":[{"id":4135,"href":"https:\/\/bcgblog.kr\/wp-json\/wp\/v2\/posts\/4120\/revisions\/4135"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/bcgblog.kr\/wp-json\/wp\/v2\/media\/4121"}],"wp:attachment":[{"href":"https:\/\/bcgblog.kr\/wp-json\/wp\/v2\/media?parent=4120"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/bcgblog.kr\/wp-json\/wp\/v2\/categories?post=4120"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/bcgblog.kr\/wp-json\/wp\/v2\/tags?post=4120"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}