{"id":6022,"date":"2022-06-10T15:31:43","date_gmt":"2022-06-10T06:31:43","guid":{"rendered":"https:\/\/bcgblog.kr\/?p=6022"},"modified":"2022-07-11T15:48:10","modified_gmt":"2022-07-11T06:48:10","slug":"streaming-video-services-heads-back-to-the-future","status":"publish","type":"post","link":"https:\/\/bcgblog.kr\/streaming-video-services-heads-back-to-the-future\/","title":{"rendered":"\uc2a4\ud2b8\ub9ac\ubc0d \ube44\ub514\uc624\uc758 \u2018\ubc31 \ud22c \ub354 \ud4e8\ucc98\u2019"},"content":{"rendered":"<p>&nbsp;<\/p>\n<blockquote><p><strong>\uc2a4\ud2b8\ub9ac\ubc0d \ube44\ub514\uc624 \uc2dc\uc7a5\uc774 \uc131\uc219 \ub2e8\uacc4\uc5d0 \uc811\uc5b4\ub4e4\uace0 \uc18c\ube44\uc790\ub4e4\uc758 \ud1b5\uc81c\ub825\uc774 \ucee4\uc9d0\uc5d0 \ub530\ub77c \uae30\uc5c5 \uc804\ub7b5\uc740 \ubcc0\ud654\ud558\uace0 \uc788\ub2e4.<\/strong><\/p><\/blockquote>\n<p>2020\ub144\ub300 \ucd08\ubc18\uc758 \uc2a4\ud2b8\ub9ac\ubc0d \ube44\ub514\uc624 \uc2dc\uc7a5\uc774 40\ub144 \uc804\uc758 \ubc29\uc1a1 \ud504\ub85c\uadf8\ub7a8 \uc2dc\uc7a5\uacfc \ub2ee\uc544\uac00\uace0 \uc788\ub294\uac00?<\/p>\n<p>40\ub144 \uc804\uc5d0\ub294 \uad11\uace0 \uae30\ubc18 TV\uac00 \uc5ec\uc804\ud788 \ub300\uc138\ub97c \uc720\uc9c0\ud558\uba74\uc11c, \ucf00\uc774\ube14, \uc704\uc131, \ubc0f \uae30\ud0c0 \ube44\ub514\uc624 \uc720\ud1b5\uc5c5\uccb4\ub4e4\uc774 \uc18c\ube44\uc790\ub4e4\uc5d0\uac8c \uc81c\uacf5\ud558\ub294 \uc720\ub8cc TV \ucc44\ub110\uc758 \uc218\uac00 \ube60\ub974\uac8c \ud655\ub300\ub418\uace0 \uc788\uc5c8\ub2e4. \uadf8\uc911 \uac00\uc7a5 \uc778\uae30 \uc788\ub294 \ucc44\ub110\ub4e4\uc740 \ud2b9\uc815 \uc2dc\uccad\uc790\uce35\uc5d0 \uc5b4\ud544\ud558\uae30 \uc704\ud574 \ud328\ud0a4\uc9c0\ub85c \ubb36\uc774\uace4 \ud588\ub2e4. \ud604\uc7ac \uc2a4\ud2b8\ub9ac\ubc0d \uc11c\ube44\uc2a4\uac00 \ub354 \ud070 \ud328\ud0a4\uc9c0\ub85c \ub2e4\uc2dc \ubb36\uc774\uace0 \uc788\uc73c\uba70 \uad11\uace0 \uae30\ubc18\uc758 \uc2dc\uccad \ubc29\uc2dd\uc774 \ubd80\ud65c\ud558\uace0 \uc788\ub2e4. \uc6b0\ub9ac\ub294 \uacfc\uac70\uc758 \ube44\ub514\uc624 \uc2dc\ub300\ub85c \ub3cc\uc544\uac08 \uc218 \uc788\uc744\uae4c?<\/p>\n<p>\uc9c0\ub09c 5\ub144 \ub3d9\uc548, \uc2a4\ud2b8\ub9ac\ubc0d\uc744 \ud1b5\ud574 \uc18c\ube44\uc790\ub4e4\uc740 TV \ud504\ub85c\uadf8\ub7a8, \uc601\ud654, \uadf8 \uc678 \ub2e4\uc591\ud55c \ucf58\ud150\uce20\ub97c \uc81c\uacf5\ud558\ub294 \uad11\uace0 \uc5c6\ub294 \uad6c\ub3c5 \uae30\ubc18 \uc11c\ube44\uc2a4\uc5d0 \ub300\ud574 \ud6e8\uc52c \ub354 \ub2e4\uc591\ud55c \uc120\ud0dd\uacfc \ud3ed\ub113\uc740 \uc635\uc158\uc744 \uc990\uae30\uac8c \ub410\ub2e4. \uc2dc\uccad\uc790\ub4e4\uc740 \ub137\ud50c\ub9ad\uc2a4(Netflix), \uc544\ub9c8\uc874 \ud504\ub77c\uc784 \ube44\ub514\uc624(Amazon Prime Video), \ud6cc\ub8e8(Hulu)\uc640 \uac19\uc740 \uac1c\ubcc4 \uc2a4\ud2b8\ub9ac\ubc0d \uc11c\ube44\uc2a4\ub97c \uad6c\ub3c5\ud568\uc73c\ub85c\uc368 \uc2e4\uc9c8\uc801\uc73c\ub85c \uc790\uc2e0\ub9cc\uc758 \uc2dc\uccad \ub9ac\uc2a4\ud2b8\ub97c \ub9cc\ub4e4\uc5b4\ub0b8\ub2e4. \ucd5c\uadfc\uc5d0\ub294 \ud130\ub108(Turner)\uc640 HBO\uc758 HBO \ub9e5\uc2a4(HBO Max), \ube44\uc2a4\ud3ec\uce20 \ub514\uc988\ub2c8(Disney) \ub124\ud2b8\uc6cc\ud06c\uc758 \ud6cc\ub8e8(Hulu)\uc640 \ub514\uc988\ub2c8 \ud50c\ub7ec\uc2a4(Disney+), CBS\uc640 \ube44\uc544\ucf64(Viacom)\uc758 \ud30c\ub77c\ub9c8\uc6b4\ud2b8 \ud50c\ub7ec\uc2a4(Paramount+), NBC \uc720\ub2c8\ubc84\uc124(Universal)\uc758 \ud53c\ucf55(Peacock) \ub4f1 \uc81c\ud734 \ucf00\uc774\ube14 \ub124\ud2b8\uc6cc\ud06c \ud504\ub85c\uadf8\ub7a8\uc758 \ubbf8\ub2c8 \ub124\ud2b8\uc6cc\ud06c\ub3c4 \uc0dd\uaca8\ub098\uace0 \uc788\ub2e4. \uc18c\ube44\uc790\ub4e4\uc740 \ub354 \uc774\uc0c1 \uc6d0\ud558\uc9c0 \uc54a\ub294 \ucf58\ud150\uce20\uc5d0 \ub300\ud574 \ube44\uc6a9\uc744 \uc9c0\ubd88\ud560 \ud544\uc694\uac00 \uc5c6\ub2e4.<\/p>\n<blockquote><p><strong>\uc18c\ube44\uc790\ub4e4\uc740 \ub354 \uc774\uc0c1 \uc6d0\ud558\uc9c0 \uc54a\ub294 \ucf58\ud150\uce20\uc5d0 \ub300\ud574 \ube44\uc6a9\uc744 \uc9c0\ubd88\ud560 \ud544\uc694\uac00 \uc5c6\ub2e4.<\/strong><\/p><\/blockquote>\n<p>BCG\uc758 \ucd5c\uadfc \uc870\uc0ac\uc5d0 \ub530\ub974\uba74 <strong>\uc18c\ube44\uc790\ub4e4\uc740 \uc0c8\ub85c\uc6b4 \uc11c\ube44\uc2a4\ub97c \uacc4\uc18d\ud574\uc11c \ud0d0\uc0c9\ud558\uba74\uc11c\ub3c4, \uc7a5\uae30\uc801\uc73c\ub85c \ucd94\uac00\ud560 \uc11c\ube44\uc2a4\uc5d0 \ub300\ud574\uc11c\ub294 \ub354 \uae4c\ub2e4\ub85c\uc6cc\uc9c0\uace0, \ud574\uc9c0\ud560 \uc758\ud5a5\uc740 \ub354 \ucee4\uc9c4 \uac83\uc73c\ub85c \ubcf4\uc778\ub2e4.<\/strong> \uc18c\ube44\uc790\ub4e4\uc740 \uadf8\ub4e4\uc758 \uc2a4\ud2b8\ub9ac\ubc0d \uc2dc\uac04 20%\ub97c \uad11\uace0 \uae30\ubc18 \uc11c\ube44\uc2a4\uc5d0 \uc0ac\uc6a9\ud558\uace0 \uc788\ub294 \ub4f1 \uad11\uace0 \uae30\ubc18 \uc635\uc158\uc5d0 \uc810\uc810 \ub354 \ub9ce\uc740 \uc2dc\uac04\uc744 \uc4f0\uace0 \uc788\uc73c\uba70, \ub354 \uae4c\ub2e4\ub85c\uc6cc\uc9c0\uace0 \uc788\ub2e4. \ub610\ud55c, \uc2a4\ud2b8\ub9ac\ubc0d \uc11c\ube44\uc2a4\uac00 \uad11\uace0 \uae30\ubc18 \uc635\uc158\uc744 \uc81c\uacf5\ud558\ub294 \uac83\uc744 \ud3ec\ud568\ud558\uc5ec \uae30\uc874 \uad6c\ub3c5\uc790\ub4e4\uc744 \uc720\uc9c0\ud558\uace0 \uc0c8\ub85c\uc6b4 \uc2dc\uccad\uc790\ub4e4\uc744 \uc720\uce58\ud558\uae30 \uc704\ud574 \ub354 \uce58\uc5f4\ud558\uac8c \uacbd\uc7c1\ud568\uc5d0 \ub530\ub77c, \ud604\uc7ac \ubbf8\ub514\uc5b4 \uc0b0\uc5c5\uc5d0\uc11c \ub9c9\ub300\ud55c \ubd80\ubd84\uc774 \ub41c \uc2a4\ud2b8\ub9ac\ubc0d\uc740 \uc2e4\uc81c\ub85c \ubbf8\ub798\ub85c \ud68c\uadc0\ud558\uace0(back to the future) \uc788\uc744\uc9c0\ub3c4 \ubaa8\ub978\ub2e4.<\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<h3><strong>\ud604\uc7ac \uc720\ub8cc TV\ub294 \uc815\uc810\uc5d0 \ub3c4\ub2ec\ud588\ub294\uac00?<\/strong><\/h3>\n<p>&nbsp;<\/p>\n<p>\ucf54\ub85c\ub098 \ud32c\ub370\ubbf9\uc740 \uc2a4\ud2b8\ub9ac\ubc0d \uc2dc\uc7a5\uc758 \ud655\uc7a5\uc744 \uac00\uc18d\ud588\uc73c\uba70, \ucf54\ub85c\ub09819\uc758 \uae30\uc138\uac00 \uc7a6\uc544\ub4e4\uc5c8\uc74c\uc5d0\ub3c4 \uc2dc\uccad\uc790\ub4e4\uc740 \uc2a4\ud2b8\ub9ac\ubc0d \uc11c\ube44\uc2a4\uc758 \uad6c\ub3c5\uc744 \uc720\uc9c0\ud558\uace0 \uc788\ub2e4. \ud558\uc9c0\ub9cc 10\uc5ec \ub144 \uc804 \uc2a4\ud2b8\ub9ac\ubc0d\uc774 \ucc98\uc74c \ub3c4\uc785\ub41c \uc774\ub798\ub85c \uac00\uc7a5 \uc911\uc694\ud55c \uc9c8\ubb38\uc740 \ub298 \uc774 \uc2dc\uc7a5\uc758 \uaddc\ubaa8\uac00 \uacfc\uc5f0 \uc5bc\ub9c8\ub098 \ub420 \uac83 \uc778\uac00\uc600\ub2e4. \uadf8\ub9ac\uace0 \uc0ac\uc2e4\uc0c1 \uad6c\ub3c5 \uc2dc\uc7a5\uc740 \uacb0\uad6d \ud3ec\ud654 \uc0c1\ud0dc\uc5d0 \ub2e4\ub2e4\ub978 \uac83\uc77c \uc218 \uc788\ub2e4. \uc218\ub144\uac04, \uc2dc\uc7a5 \uc120\ub450 \uc8fc\uc790\uc778 \ub137\ud50c\ub9ad\uc2a4\ub294 \ubbf8\uad6d\uc758 \uc804\uccb4 \uc2dc\uc7a5 \uaddc\ubaa8\uac00 6,000\ub9cc\uc5d0\uc11c 9,000\ub9cc \uad6c\ub3c5\uc790\ub77c\uace0 \uc8fc\uc7a5\ud574 \uc654\ub2e4. \ud604\uc7ac \ub137\ud50c\ub9ad\uc2a4 \uad6c\ub3c5\uc790 \uc218\uac00 \ubbf8\uad6d\uacfc \uce90\ub098\ub2e4(\ub137\ud50c\ub9ad\uc2a4\ub294 \ub354 \uc774\uc0c1 \ubbf8\uad6d \uc218\uce58\ub97c \ubcc4\ub3c4\ub85c \uc138\ubd84\ud654\ud558\uc9c0 \uc54a\uc74c)\uc5d0\uc11c 7,500\ub9cc \uad6c\ub3c5\uc790 \uc218\uc900\uc5d0\uc11c \uc815\uccb4\ub418\uc5b4 \uc788\uc74c\uc744 \uc0dd\uac01\ud558\uba74, \uadf8 \uc815\uc810\uc774 \uc608\uc0c1 \ubc94\uc704\uc758 \ud558\ub2e8\uc5d0 \uc788\ub294 \uac83\uc73c\ub85c \ubcf4\uc774\uba70, \ub530\ub77c\uc11c \ub9ce\uc740 \uc2a4\ud2b8\ub9ac\ubc0d \uc11c\ube44\uc2a4 \ube44\uc988\ub2c8\uc2a4 \ubaa8\ub378\uc758 \uac00\uc815\uc5d0 \uc758\ubb38\uc774 \uc81c\uae30\ub418\uace0 \uc788\ub2e4.<\/p>\n<p>\uc5ec\uae30\uc5d0\ub294 \ub450 \uac00\uc9c0 \uc694\uc778\uc774 \uc791\uc6a9\ud558\uace0 \uc788\ub2e4. \uccab\uc9f8, \uc2a4\ud2b8\ub9ac\ubc0d \uc11c\ube44\uc2a4\uc758 \ucc28\ubcc4\ud654\ub97c \uc704\ud574 \ud544\uc694\ud55c \ub300\ub7c9\uc758 \uc591\uc9c8\uc758 \ucf58\ud150\uce20\ub97c \uc720\uc9c0\ud558\ub294 \uac83\uc774 \uc810\uc810 \ub354 \uc5b4\ub835\uace0, \ube44\uc6a9\uc774 \ub9ce\uc774 \ub4e0\ub2e4\ub294 \uac83\uc774\ub2e4. \ub458\uc9f8, \uc18c\ube44\uc790\ub4e4\uc774 \uc11c\ube44\uc2a4\uc758 \uac1c\ubcc4 \uac00\uaca9\uacfc \uc11c\ube44\uc2a4 \uc804\uccb4\uc5d0 \ub300\ud55c \ucd1d\uc9c0\ucd9c\ube44 \uce21\uba74 \ubaa8\ub450\uc5d0\uc11c <strong>\uad11\uace0 \uc5c6\ub294 TV\uc5d0 \uc9c0\ubd88\ud558\uace0\uc790 \ud558\ub294 \uae08\uc561\uc758 \ud55c\uacc4\uc5d0 \ub3c4\ub2ec\ud55c \uac83\uc73c\ub85c \ubcf4\uc778\ub2e4.<\/strong><\/p>\n<p>\uc5c5\uacc4 \uc77c\ubd80\uc5d0\uc11c\ub294 \uc774\ubbf8 \uc774\ub97c \uc608\uc0c1\ud588\ub2e4. \uc0c1\uc704 2\ub300 \uad6c\ub3c5 \uae30\ubc18 \ucf58\ud150\uce20 \uc81c\uacf5\uc5c5\uccb4\uc778 \ub137\ud50c\ub9ad\uc2a4\uc640 \uc544\ub9c8\uc874 \ud504\ub77c\uc784 \ube44\ub514\uc624\ub294 \uc624\ub7ab\ub3d9\uc548 \uad11\uace0\uac00 \uc5c6\uc5c8\uc9c0\ub9cc, \ub2e4\ub978 \ub9ce\uc740 \ubbf8\ub514\uc5b4 \uae30\uc5c5\ub4e4\uc740 HBO \ub9e5\uc2a4, \ud53c\ucf55, \ud30c\ub77c\ub9c8\uc6b4\ud2b8 \ud50c\ub7ec\uc2a4, \ub514\uc988\ub2c8 \ud50c\ub7ec\uc2a4 \ub4f1 \uad11\uace0 \uae30\ubc18 \uc694\uae08\uc81c\ub97c \ud3ec\ud568\ud558\ub294 \uad6c\ub3c5 \uc11c\ube44\uc2a4\ub97c \ucd9c\uc2dc\ud588\ub2e4. \ub514\uc988\ub2c8\ub3c4 \ucd5c\uadfc \uad11\uace0 \uae30\ubc18 \uc694\uae08\uc81c\ub97c \uc81c\uacf5\ud558\uaca0\ub2e4\uace0 \ubc1c\ud45c\ud588\uc73c\uba70, \ub137\ud50c\ub9ad\uc2a4 \uc5ed\uc2dc \uad11\uace0 \uae30\ubc18 \uc11c\ube44\uc2a4\ub97c \uac80\ud1a0\ud560 \uacc4\ud68d\uc774\ub77c\uace0 \ubc1d\ud614\ub2e4.<\/p>\n<p>\uc2a4\ud2b8\ub9ac\ubc0d\uc740 \ub354 \uc774\uc0c1 \uc21c\uc218 \uc131\uc7a5 \uc2dc\uc7a5\uc774 \uc544\ub2d8\uc774 \ubd84\uba85\ud574\uc84c\ub2e4. \uc774\uc81c \uc218\uc775\uc131\uc744 \ub354\uc6b1 \uc911\uc694\uc2dc\ud558\uace0, \uc0c8\ub85c\uc6b4 \ube44\uc988\ub2c8\uc2a4 \ubaa8\ub378\uacfc \uac00\uaca9 \uc815\ucc45, \ubc88\ub4e4\ub9c1, \ud30c\ud2b8\ub108\uc2ed, M&amp;A \ub4f1 <strong>\ub2e4\uc591\ud55c \uc811\uadfc \ubc29\uc2dd\uc744 \uc2dc\ud5d8\ud558\uba74\uc11c \uc804\ub7b5\uc744 \ubcc0\ud654\uc2dc\ud0a4\uace0 \uc2dc\uc7a5\uc774 \uc131\uc219\uc758 \ub2e4\uc74c \ub2e8\uacc4\uc5d0 \uc9c4\uc785\ud558\ub294 \uac83\uc5d0 \ub300\ube44<\/strong>\ud574\uc57c \ud560 \uac83\uc774\ub2e4.<\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<h3><strong>\uc18c\ube44\uc790 \uad00\uc810<\/strong><\/h3>\n<p>&nbsp;<\/p>\n<p>\ub2e4\uc74c\uc740 \uc62c\ud574 \ucd08 BCG\uc758 <a href=\"https:\/\/www.bcg.com\/industries\/technology-media-telecommunications\/future-of-television\" target=\"_blank\" rel=\"noopener\">TV \ubbf8\ub798 \uae00\ub85c\ubc8c \uc5f0\uad6c\uc18c(GIFT: Global Institute for the Future of Television)<\/a>\uac00 \uc2e4\uc2dc\ud55c 4\ucc28 \uc5f0\ub840 \uc18c\ube44\uc790 \uc124\ubb38\uc870\uc0ac\uc758 \uacb0\uacfc\ubb3c \uc911 \uc77c\ubd80\uc774\ub2e4. \ubbf8 \uc804\uc5ed\uc744 \ub300\uc0c1\uc73c\ub85c \ud55c \uc774 \uc124\ubb38\uc870\uc0ac\uc5d0\ub294 SVOD(subscription video on demand, \uad6c\ub3c5 \uae30\ubc18 \uc8fc\ubb38\ud615 \ube44\ub514\uc624) \uc11c\ube44\uc2a4(\uad11\uace0 \uae30\ubc18 \uc694\uae08\uc81c \ud3ec\ud568), AVOD(advertising-based video on demand, \uad11\uace0 \uae30\ubc18 \uc8fc\ubb38\ud615 \ube44\ub514\uc624)\ub97c \ud3ec\ud568\ud558\ub294 FAST(free advertising-supported TV, \uad11\uace0 \uae30\ubc18 \ubb34\ub8cc TV) \uc11c\ube44\uc2a4, \ud639\uc740 vMVPD(virtual multichannel video-programming distributor, \uac00\uc0c1 \uba40\ud2f0\ucc44\ub110 \ube44\ub514\uc624 \uacf5\uae09) \uc11c\ube44\uc2a4 \uc911 \ucd5c\uc18c 1\uac1c\ub97c \uc0ac\uc6a9\ud558\ub294 \uc57d 2,000\uba85\uc758 \uc720\ub8cc \uc11c\ube44\uc2a4 \uc0ac\uc6a9\uc790 \ud639\uc740 \ubb34\ub8cc \uc11c\ube44\uc2a4\uc758 \uacbd\uc6b0, \ud65c\uc131 \uc0ac\uc6a9\uc790\uc758 \uade0\ud615 \ud45c\ubcf8\uc774 \ud3ec\ud568\ub410\ub2e4. \ub2e4\uc74c\uc740 \ubd84\uc11d \uacb0\uacfc\ub2e4.<\/p>\n<ul>\n<li><strong>\uc0ac\ub78c\ub4e4\uc740 \uc0c8\ub85c\uc6b4 SVOD \uc11c\ube44\uc2a4\ub97c \uc774\uc6a9\ud558\uace0 \uc788\ub2e4.<\/strong> \uc0ac\uc6a9 \uac00\ub2a5\ud55c SVOD \uc11c\ube44\uc2a4\uc758 \uc218\uac00 \uacc4\uc18d\ud574\uc11c \uc99d\uac00\ud568\uc5d0 \ub530\ub77c \uc0ac\uc6a9\uc790\ub4e4\uc740 (\uc791\ub144 \uc774\ud6c4) \uc11c\ube44\uc2a4 \ubaa9\ub85d\uc5d0 \uc778\ub2f9 \ud3c9\uade0 0.6\uac1c \uc11c\ube44\uc2a4\ub97c \ucd94\uac00\ud588\ub2e4.<\/li>\n<li><strong>\ud558\uc9c0\ub9cc \uc774 \uc131\uc7a5\uc138\ub294 2\ucc28 \uadf8\ub8f9\uc5d0\uc11c \ubc1c\uc0dd\ud558\uace0 \uc788\ub2e4.<\/strong> 4\uac1c\uc758 \uc8fc\uc694 SVOD \uc11c\ube44\uc2a4(\ub137\ud50c\ub9ad\uc2a4, \uc544\ub9c8\uc874 \ud504\ub77c\uc784 \ube44\ub514\uc624, \ud6cc\ub8e8, \ub514\uc988\ub2c8 \ud50c\ub7ec\uc2a4)\ub294 \uac01\uac01 2021\ub144 \uc810\uc720\uc728 \uc0c1\uc2b9\uc774 \ubbf8\ubbf8\ud558\uac70\ub098 \uc544\uc608 \uc5c6\uc5c8\ub2e4. \uc2dc\uc7a5 \uc120\ub450 \uc8fc\uc790\uc778 \ub137\ud50c\ub9ad\uc2a4\ub294 \uc810\uc720\uc728\uc774 1% \ud558\ub77d\ud588\uc73c\uba70 \uc2e4\uc81c\ub85c \uc124\ubb38\uc870\uc0ac \uc644\ub8cc \ud6c4 2022\ub144 1\ubd84\uae30 \uad6c\ub3c5\uc790 \uc218\uac00 \ud558\ub77d\ud588\ub2e4\uace0 \ubc1d\ud614\ub2e4. \uc778\ub2f9 \uad6c\ub3c5 \uc218 0.6\uac1c\uc758 \uc131\uc7a5\uc740 \ub300\ubd80\ubd84 \uc77c\ubc18 \uc5d4\ud130\ud14c\uc778\uba3c\ud2b8 SVOD \uc11c\ube44\uc2a4(HBO \ub9e5\uc2a4, \uc560\ud50c\ud2f0\ube44 \ud50c\ub7ec\uc2a4(Apple TV+), \ud53c\ucf55, \ud30c\ub77c\ub9c8\uc6b4\ud2b8 \ud50c\ub7ec\uc2a4, \ub514\uc2a4\ucee4\ubc84\ub9ac \ud50c\ub7ec\uc2a4(Discovery+))\uc5d0\uc11c \ubc1c\uc0dd\ud588\ub2e4.<\/li>\n<li><strong>\ud574\uc9c0 \uc758\ud5a5\uc740 \uc18c\ud615 SVOD \uc11c\ube44\uc2a4\uc758 \uacbd\uc6b0 \ub300\ud615 SVOD \uc11c\ube44\uc2a4\ubcf4\ub2e4 \uc138 \ubc30 \uac00\ub7c9 \ub354 \ub192\uace0, \uc18c\ud615 \uc11c\ube44\uc2a4\uc758 \ud574\uc9c0 \uc758\ud5a5\uc740 \ub9e4\ub144 \uc0c1\uc2b9\ud588\ub2e4.<\/strong><\/li>\n<li><strong>AVOD\uc640 FAST \uc11c\ube44\uc2a4\uc758 \ubcf4\uae09\ub960\uc740 2\ub144 \uc5f0\uc18d \uc0c1\uc2b9\ud588\ub2e4.<\/strong> AVOD\uc640 FAST \uad6c\ub3c5\uc740 \uc804\ub144\ub300\ube44 10% \uc99d\uac00\ud574 \ud604\uc7ac \uc2a4\ud2b8\ub9ac\ubc0d \uc2dc\uccad\uc790\uc758 \uc57d 50%\uac00 \ucd5c\uc18c \ud55c \uac1c\uc758 AVOD\ub098 FAST \uc11c\ube44\uc2a4\ub97c \uc0ac\uc6a9\ud558\uace0 \uc788\ub2e4.<\/li>\n<li><strong>AVOD\uc640 FAST \uc0ac\uc6a9 \ube44\uc911\uc740 \uc815\uccb4 \uc0c1\ud0dc\ub97c \uc720\uc9c0\ud558\uace0 \uc788\ub2e4.<\/strong> \uc774 \uc11c\ube44\uc2a4\ub4e4\uc740 \uafb8\uc900\ud788 \uc0ac\uc6a9\uc790\uc758 \ud3c9\uade0 \uc2a4\ud2b8\ub9ac\ubc0d \uc2dc\uac04\uc758 \uc57d 20%\ub97c \ucc28\uc9c0\ud558\ub294\ub370, \uc774 \ube44\uc728\uc740 \uc791\ub144 \uc774\ud6c4 \ubcc0\ud654\ud558\uc9c0 \uc54a\uace0 \uc788\uc73c\uba70 \uc2dc\uccad\uc790\uac00 \uc2a4\ud2b8\ub9ac\ubc0d\uc5d0 \uc0ac\uc6a9\ud558\ub294 \ucd1d\uc2dc\uac04\uc5d0 \uc0c1\uad00\uc5c6\uc774 \uc77c\uad00\ub418\uac8c \uc720\uc9c0\ub418\uace0 \uc788\ub2e4. AVOD\uc640 FAST \uc11c\ube44\uc2a4\ub294 \ub610\ud55c \ucd94\uac00\ub85c \uc0c1\uc2b9\ub41c \ubd80\ubd84\uc774\ub2e4. AVOD\uc640 FAST \uc0ac\uc6a9\uc790\ub4e4\uc740 \uc774 \uc11c\ube44\uc2a4\ub97c \uc0ac\uc6a9\ud558\uc9c0 \uc54a\ub294 \uc0ac\ub78c\ub4e4\uc5d0 \ube44\ud574 \ube44\ub514\uc624 \uc2dc\uccad \uc2dc\uac04\uc774 \uc138 \uc2dc\uac04 \ub354 \ub9ce\uc73c\uba70 \uc774 \uc2dc\uac04\uc740 \ubaa8\ub450 AVOD\uc640 FAST \uc11c\ube44\uc2a4\uc5d0 \uc0ac\uc6a9\ub41c\ub2e4. SVOD\ub098 \ub2e4\ub978 \ubc29\uc1a1 \ud504\ub85c\uadf8\ub7a8 \ube44\ub514\uc624 \uc2dc\uccad \uc2dc\uac04\uc744 \uc904\uc774\ub294 \uac83\uc774 \uc544\ub2c8\ub2e4.<\/li>\n<li><strong>\uad11\uace0\uc5d0 \ub300\ud574 \uc5f4\ub9b0 \ub9c8\uc74c\uc774\ub2e4.<\/strong> 5\uba85 \uc911 4\uba85\uc774 \uad11\uace0 \uae30\ubc18 \ucf58\ud150\uce20\ub97c \uc591\uc9c8\uc758 \ucf58\ud150\uce20\ub85c \uc5ec\uae30\uace0 \uc788\uc73c\uba70, \uac00\uc6a9\ud560 \uacbd\uc6b0 \uad6c\ub3c5\uc790\uc758 60% \uc774\uc0c1\uc774 \ub354 \uc800\ub834\ud55c \uad11\uace0 \uae30\ubc18 \uc694\uae08\uc81c\ub97c \uc120\ud0dd\ud55c\ub2e4.<\/li>\n<\/ul>\n<p>\ub370\uc774\ud130\ub97c \uc0b4\ud3b4\ubcf4\uc790.<\/p>\n<p>&nbsp;<\/p>\n\n\t<div class=\"wp-spaios-slider-wrap wp-spaios-row-clearfix\" data-conf=\"{&quot;arrow&quot;:&quot;true&quot;,&quot;pagination&quot;:&quot;true&quot;,&quot;speed&quot;:&quot;1000&quot;,&quot;autoplay&quot;:&quot;false&quot;,&quot;autoplay_speed&quot;:&quot;3000&quot;,&quot;loop&quot;:&quot;true&quot;,&quot;mode_bx&quot;:&quot;horizontal&quot;,&quot;slide_to_show_bx&quot;:1,&quot;max_slide_to_show_bx&quot;:1,&quot;slide_to_scroll_bx&quot;:1,&quot;slide_margin_bx&quot;:&quot;&quot;,&quot;slide_width_bx&quot;:&quot;1280&quot;,&quot;start_slide_bx&quot;:0,&quot;ticker_bx&quot;:&quot;false&quot;,&quot;ticker_hover_bx&quot;:&quot;false&quot;,&quot;height_start_bx&quot;:&quot;false&quot;,&quot;random_start_bx&quot;:&quot;false&quot;,&quot;caption&quot;:&quot;false&quot;}\">\n\t\t<div class=\"wp-spaios-slider wp-spaios-bxslider wp-spaios-gallery bxslider\" id=\"wp-spaios-bxslider-1\" style=\"\">\n\t\t\t\t\t\t\r\n<div class=\"bx-slide\">\r\n\t\t\t<a class=\"wp-spaios-img-link\" href=\"https:\/\/bcgblog.kr\/wp-content\/uploads\/2022\/06\/Chart-0-KR.jpg\" data-fancybox=\"gallery\" data-options=\"{&quot;loop&quot;:&quot;true&quot;,&quot;transitionEffect&quot;:&quot;slide&quot;}\">\r\n\t\t\t<img decoding=\"async\" class=\"wp-spaios-slider-image\" src=\"https:\/\/bcgblog.kr\/wp-content\/uploads\/2022\/06\/Chart-0-KR.jpg\" alt=\"\" title=\"\">\r\n\t\t<\/a>\r\n\t<\/div>\r\n<div class=\"bx-slide\">\r\n\t\t\t<a class=\"wp-spaios-img-link\" href=\"https:\/\/bcgblog.kr\/wp-content\/uploads\/2022\/06\/Chart-1-KR-1.png\" data-fancybox=\"gallery\" data-options=\"{&quot;loop&quot;:&quot;true&quot;,&quot;transitionEffect&quot;:&quot;slide&quot;}\">\r\n\t\t\t<img decoding=\"async\" class=\"wp-spaios-slider-image\" src=\"https:\/\/bcgblog.kr\/wp-content\/uploads\/2022\/06\/Chart-1-KR-1.png\" alt=\"\" title=\"\">\r\n\t\t<\/a>\r\n\t<\/div>\r\n<div class=\"bx-slide\">\r\n\t\t\t<a class=\"wp-spaios-img-link\" href=\"https:\/\/bcgblog.kr\/wp-content\/uploads\/2022\/06\/Chart-2-KR-1.png\" data-fancybox=\"gallery\" data-options=\"{&quot;loop&quot;:&quot;true&quot;,&quot;transitionEffect&quot;:&quot;slide&quot;}\">\r\n\t\t\t<img decoding=\"async\" class=\"wp-spaios-slider-image\" src=\"https:\/\/bcgblog.kr\/wp-content\/uploads\/2022\/06\/Chart-2-KR-1.png\" alt=\"\" title=\"\">\r\n\t\t<\/a>\r\n\t<\/div>\r\n<div class=\"bx-slide\">\r\n\t\t\t<a class=\"wp-spaios-img-link\" href=\"https:\/\/bcgblog.kr\/wp-content\/uploads\/2022\/06\/Chart-3-KR-1.png\" data-fancybox=\"gallery\" data-options=\"{&quot;loop&quot;:&quot;true&quot;,&quot;transitionEffect&quot;:&quot;slide&quot;}\">\r\n\t\t\t<img decoding=\"async\" class=\"wp-spaios-slider-image\" src=\"https:\/\/bcgblog.kr\/wp-content\/uploads\/2022\/06\/Chart-3-KR-1.png\" alt=\"\" title=\"\">\r\n\t\t<\/a>\r\n\t<\/div>\r\n<div class=\"bx-slide\">\r\n\t\t\t<a class=\"wp-spaios-img-link\" href=\"https:\/\/bcgblog.kr\/wp-content\/uploads\/2022\/06\/Chart-4-KR-1.png\" data-fancybox=\"gallery\" data-options=\"{&quot;loop&quot;:&quot;true&quot;,&quot;transitionEffect&quot;:&quot;slide&quot;}\">\r\n\t\t\t<img decoding=\"async\" class=\"wp-spaios-slider-image\" src=\"https:\/\/bcgblog.kr\/wp-content\/uploads\/2022\/06\/Chart-4-KR-1.png\" alt=\"\" title=\"\">\r\n\t\t<\/a>\r\n\t<\/div>\r\n<div class=\"bx-slide\">\r\n\t\t\t<a class=\"wp-spaios-img-link\" href=\"https:\/\/bcgblog.kr\/wp-content\/uploads\/2022\/06\/Chart-5-KR-1.png\" data-fancybox=\"gallery\" data-options=\"{&quot;loop&quot;:&quot;true&quot;,&quot;transitionEffect&quot;:&quot;slide&quot;}\">\r\n\t\t\t<img decoding=\"async\" class=\"wp-spaios-slider-image\" src=\"https:\/\/bcgblog.kr\/wp-content\/uploads\/2022\/06\/Chart-5-KR-1.png\" alt=\"\" title=\"\">\r\n\t\t<\/a>\r\n\t<\/div>\r\n<div class=\"bx-slide\">\r\n\t\t\t<a class=\"wp-spaios-img-link\" href=\"https:\/\/bcgblog.kr\/wp-content\/uploads\/2022\/06\/Chart-6-KR-1.png\" data-fancybox=\"gallery\" data-options=\"{&quot;loop&quot;:&quot;true&quot;,&quot;transitionEffect&quot;:&quot;slide&quot;}\">\r\n\t\t\t<img decoding=\"async\" class=\"wp-spaios-slider-image\" src=\"https:\/\/bcgblog.kr\/wp-content\/uploads\/2022\/06\/Chart-6-KR-1.png\" alt=\"\" title=\"\">\r\n\t\t<\/a>\r\n\t<\/div>\r\n<div class=\"bx-slide\">\r\n\t\t\t<a class=\"wp-spaios-img-link\" href=\"https:\/\/bcgblog.kr\/wp-content\/uploads\/2022\/06\/Chart-7-KR-1.png\" data-fancybox=\"gallery\" data-options=\"{&quot;loop&quot;:&quot;true&quot;,&quot;transitionEffect&quot;:&quot;slide&quot;}\">\r\n\t\t\t<img decoding=\"async\" class=\"wp-spaios-slider-image\" src=\"https:\/\/bcgblog.kr\/wp-content\/uploads\/2022\/06\/Chart-7-KR-1.png\" alt=\"\" title=\"\">\r\n\t\t<\/a>\r\n\t<\/div>\r\n<div class=\"bx-slide\">\r\n\t\t\t<a class=\"wp-spaios-img-link\" href=\"https:\/\/bcgblog.kr\/wp-content\/uploads\/2022\/06\/Chart-8-KR-1.png\" data-fancybox=\"gallery\" data-options=\"{&quot;loop&quot;:&quot;true&quot;,&quot;transitionEffect&quot;:&quot;slide&quot;}\">\r\n\t\t\t<img decoding=\"async\" class=\"wp-spaios-slider-image\" src=\"https:\/\/bcgblog.kr\/wp-content\/uploads\/2022\/06\/Chart-8-KR-1.png\" alt=\"\" title=\"\">\r\n\t\t<\/a>\r\n\t<\/div>\t\t\t\n\t\t\t\t\t<\/div>\n\t<\/div>\n\t\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<h3><strong>\uc18c\ube44\uc790\ub4e4\uc740 \uc131\uc219 \uc2dc\uc7a5\uc744 \ud1b5\uc81c\ud55c\ub2e4<\/strong><\/h3>\n<p>&nbsp;<\/p>\n<p>\ub370\uc774\ud130\uc5d0 \ub530\ub77c \uba87 \uac00\uc9c0 \uacb0\ub860\uc774 \ub3c4\ucd9c\ub41c\ub2e4. \uccab\uc9f8, <strong>SVOD \uc2dc\uc7a5\uc740 \uc131\uc219 \ub2e8\uacc4\uc5d0 \uc811\uc5b4\ub4e4\uace0 \uc788\uace0 \ucd1d \uc2dc\uc7a5 \uaddc\ubaa8\ub294 \uc0dd\uac01\ubcf4\ub2e4 \uc791\uc744 \uc218 \uc788\ub2e4.<\/strong> \uc774\ud0c8\ub960 \uc99d\uac00\uac00 \uc785\uc99d\ud558\ub4ef\uc774 90% \uc774\uc0c1\uc758 \uc0ac\ub78c\ub4e4\uc774 \uc2a4\ud2b8\ub9ac\ubc0d \uc11c\ube44\uc2a4\uac00 \ucda9\ubd84\ud558\uac70\ub098 \ub108\ubb34 \ub9ce\ub2e4\uace0 \ub9d0\ud558\uace0 \uc788\uc73c\uba70, \uc2dc\uccad\uc790\uc758 <strong>\ub300\ub2e4\uc218\uac00 \ube44\uc6a9 \uad00\ub9ac\ub97c \uc704\ud574 \uc800\ub834\ud55c \uc694\uae08\uc81c\ub97c \uc120\ud0dd\ud558\uace0 \uc788\ub2e4.<\/strong> \ub300\ud615 \uc2a4\ud2b8\ub9ac\ubc0d \uc11c\ube44\uc2a4\uc758 \uac70\uce68\uc5c6\ub294 \uc131\uc7a5\uc740 \uc815\uc810\uc5d0 \ub2ec\ud55c \uac83\ucc98\ub7fc \ubcf4\uc774\uba70 \uc0c8\ub85c\uc6b4 \uad6c\ub3c5\uc790\ub97c \ucc3e\ub294 \ub370 \uc5b4\ub824\uc6c0\uc744 \uacaa\uc744 \uac83\uc73c\ub85c \uc608\uc0c1\ub41c\ub2e4. \uc18c\uaddc\ubaa8 \uc2a4\ud2b8\ub9ac\ubc0d \uc11c\ube44\uc2a4\ub4e4\uc758 \ub871\ud14c\uc77c \uc804\ub7b5\uc740 \uc544\ub9c8\ub3c4 \uacc4\uc18d\ud574\uc11c \uc131\uc7a5\ud558\uaca0\uc9c0\ub9cc \uc774\ud0c8 \uac00\ub2a5\uc131\uc774 \ub192\uc740 \uc2dc\uccad\uc790\ub4e4\uc744 \uc7a1\uae30 \uc704\ud574 \uc11c\ub85c \uacbd\uc7c1\ud558\uba74\uc11c \uaddc\ubaa8\ub97c \ud655\ubcf4\ud558\uac70\ub098 \uc720\uc9c0\ud558\ub294 \ub370 \uc5b4\ub824\uc6c0\uc744 \uacaa\uc744 \uac83\uc73c\ub85c \ubcf4\uc778\ub2e4.<\/p>\n<p>\ub458\uc9f8, <strong>\uad6c\ub3c5 \uc11c\ube44\uc2a4\ub9cc \uace0\uc218\ud558\ub294 \uc804\ub7b5\uc73c\ub85c\ub294 \uc131\uacf5\ud558\uae30 \uc5b4\ub824\uc6b8 \uac83\uc774\ub2e4.<\/strong> \uc55e\uc11c \uc5b8\uae09\ud588\ub2e4\uc2dc\ud53c, \uac70\uc758 \ubaa8\ub4e0 <strong>\uc8fc\uc694 \uc2a4\ud2b8\ub9ac\ubc0d \uc11c\ube44\uc2a4\ub4e4\uc740 \uc774\ubbf8 \ub354 \uc800\ub834\ud55c \uad11\uace0 \uae30\ubc18 \uc694\uae08\uc81c\ub97c \ucd9c\uc2dc\ud588\uac70\ub098 \ucd9c\uc2dc\ud560 \uacc4\ud68d\uc774\ub2e4.<\/strong> \ub610\ud55c \ub2e4\uc218\uc758 \uc18c\ube44\uc790\ub294 \uad11\uace0\uac00 \uc5c6\ub294 \ub300\uc2e0 \uc694\uae08\uc744 \ub2e4 \uc9c0\ubd88\ud558\ub294 \uc694\uae08\uc81c\ubcf4\ub2e4\ub294 \uc800\ub834\ud55c \uc694\uae08\uc81c\ub97c \uc120\ud0dd\ud558\uace0 \uc788\ub2e4. \uc81c\ud55c\ub41c \uc218\uc758 \uad6c\ub3c5\uc790\ub4e4\uc744 \uc720\uce58\ud558\uae30 \uc704\ud55c \uacbd\uc7c1\uc774 \uc2ec\ud654\ub418\uba74\uc11c, \uc81c\uacf5\uc5c5\uccb4\ub4e4\uc740 \uac00\uaca9 \uc778\uc0c1\uc744 \ub2e8\ud589\ud558\uae30\uac00 \uc5b4\ub824\uc6b8 \uac83\uc774\ub2e4. \uc774\ub7f0 \uc0c1\ud669\uc5d0\uc11c \uad11\uace0\ub294 \uae30\uc5c5\ub4e4\uc774 \uc218\uc775\uc744 \ucc3d\ucd9c\ud558\uae30 \uc704\ud574 \uc0ac\uc6a9\ud560 \uc218 \uc788\ub294 \uba87 \uc548 \ub418\ub294 \ub3c4\uad6c \uc911 \ud558\ub098\uc77c \uac83\uc774\ub2e4.<\/p>\n<blockquote><p><strong>\uad6c\ub3c5 \uc11c\ube44\uc2a4\ub9cc \uace0\uc218\ud558\ub294 \uc804\ub7b5\uc73c\ub85c\ub294 \uc131\uacf5\ud558\uae30 \uc5b4\ub824\uc6b8 \uac83\uc774\ub2e4.<\/strong><\/p><\/blockquote>\n<p>\uc14b\uc9f8, <strong>AVOD\ub294 \uacc4\uc18d \ub0a8\uc544\uc788\uc744 \uac83\uc774\uba70 \uc774\ub294 TV \uad11\uace0\uc758 \ud310\ub3c4\ub97c \uc601\uad6c\uc801\uc73c\ub85c \ubcc0\ud654\uc2dc\ud0ac \uc218 \uc788\ub2e4.<\/strong> AVOD \uc11c\ube44\uc2a4\uac00 \ucd94\uc9c4\ub825\uc744 \uc5bb\uc744 \uc218 \uc788\uc744 \uac83\uc774\ub77c\ub294 BCG\uc758 \uc791\ub144 \uc608\uc0c1\uc774 \uc2e4\ud604\ub418\uace0 \uc788\ub294 \uac83\ucc98\ub7fc \ubcf4\uc778\ub2e4. \ud76c\uc18c\uc2dd\uc740 \uc774 \uc11c\ube44\uc2a4\uac00 SVOD\uc640 \uc774\uc6a9 \uc0ac\ub840\uac00 \ub2e4\ub974\uae30 \ub54c\ubb38\uc5d0 \ucd94\uac00\uc801\uc778 \uc11c\ube44\uc2a4\uac00 \ub420 \uc218 \uc788\uc744 \uac83\uc774\ub77c\ub294 \uc810\uc774\ub2e4. \uc989, AVOD\uc758 \ubd80\uc0c1\uc740 \ube44\ub514\uc624 \uc5c5\uccb4\ub4e4\uc5d0 \uc704\ud611\ubcf4\ub2e4\ub294 \uadc0\uc911\ud558\uace0 \ud544\uc218\uc801\uc778 \ub3c4\uad6c\ub97c \uc81c\uacf5\ud558\ub294 \uac83\uc77c \uc218 \uc788\ub2e4. \uc2dc\uccad\uc790\ub4e4\uc740 AVOD \uc11c\ube44\uc2a4\ub97c \ucd94\uac00\ud574 \ud2b9\uc815 \ud504\ub85c\uadf8\ub7a8\uc744 \ubcf4\ub294 \uac83 \uc678\uc758 \ubaa9\uc801\uc73c\ub85c \uc774\ub97c \uc774\uc6a9\ud558\uace0 \uc788\ub2e4. \uadf8 \uc608\ub85c, \ud53c\ucf55 \uc720\ub8cc \uc11c\ube44\uc2a4 \uad6c\ub3c5\uc790\ub4e4\uc740 \ud2b9\uc815 \ud504\ub85c\uadf8\ub7a8\uc744 \ubcf4\uae30 \uc704\ud574 \uc11c\ube44\uc2a4\ub97c \uc0ac\uc6a9\ud560 \uac00\ub2a5\uc131\uc774 \uad11\uace0 \uae30\ubc18 \ubb34\ub8cc \ud53c\ucf55 \uc11c\ube44\uc2a4 \uad6c\ub3c5\uc790\ub4e4\ubcf4\ub2e4 (45% \ub300 29%\ub85c) 1.6\ubc30 \ub354 \ub192\ub2e4. \ubc29\uc1a1 \ud504\ub85c\uadf8\ub7a8 \ub124\ud2b8\uc6cc\ud06c\uc640 \uc2a4\ud2b8\ub9ac\ubc0d \uc11c\ube44\uc2a4\ub97c \ubaa8\ub450 \uc0ac\uc6a9\ud558\ub294 \uc5c5\uccb4\uc5d0\uac8c \uc88b\uc9c0 \uc54a\uc740 \uc18c\uc2dd\uc740 \uc2a4\ud2b8\ub9ac\ubc0d \uad11\uace0\uc758 \uc99d\uac00\uac00 \uad81\uadf9\uc801\uc73c\ub85c \ubc29\uc1a1 \ud504\ub85c\uadf8\ub7a8 \uad11\uace0\uc5d0 \uc601\ud5a5\uc744 \ubbf8\uccd0 \ub9c8\ucf00\ud305 \uc608\uc0b0 \ubc30\ubd84 \ubc29\uc2dd\uc774 \ucd94\uac00\ub85c \ubcc0\ud654\ud560 \uc218 \uc788\ub2e4\ub294 \uc810\uc774\ub2e4.<\/p>\n<p>\ubd84\uba85\ud55c \uac83\uc740 <strong>\uc18c\ube44\uc790\ub4e4\uc774 \ud1b5\uc81c\uad8c\uc744 \uc950\uace0 \uc788\ub2e4\ub294 \uac83\uc774\ub2e4.<\/strong> \uc2a4\ud2b8\ub9ac\ubc0d\uc740 \uc120\ud0dd\uc758 \ud3ed\uc744 \ud06c\uac8c \ub113\ud614\uace0, \uc18c\ube44\uc790\ub4e4\uc740 \uadf8\ub4e4\uc774 \uc0ac\uc6a9\ud560 \uc11c\ube44\uc2a4\uc5d0 \ub300\ud574 \ud6e8\uc52c \ub354 \uae4c\ub2e4\ub85c\uc6cc\uc9c0\uace0 \uc788\ub2e4. \ub530\ub77c\uc11c \uc2a4\ud2b8\ub9ac\ubc0d \ube44\uc988\ub2c8\uc2a4 \ubaa8\ub378\uc758 \uae30\uc800\uc5d0 \uc788\ub294 \uc77c\ubd80 \uac00\uc815\ub4e4\uc740 \uc7ac\uac80\ud1a0\ub418\uc5b4\uc57c \ud55c\ub2e4. \uadf8 \uacb0\uacfc \ubaa8\ub4e0 \ube44\ub514\uc624 \uae30\uc5c5\ub4e4\uc758 \uacbd\uc7c1 \ubc29\uc2dd\uc740 \uc0c8\ub85c\uc6b4 \uad6d\uba74\uc744 \ub9de\uc774\ud558\uac8c \ub420 \uac83\uc774\ub2e4. \ub2e4\uc591\ud55c \uacbd\uc7c1\uc5c5\uccb4\ub4e4\uc774 \ube44\uc6a9 \uad6c\uc870\ub97c \uc7ac\ud3c9\uac00\ud558\uace0, \uc720\uc9c0\uc5d0 \uc8fc\ub825\ud558\uace0, \uc0c8\ub85c\uc6b4 \uc694\uae08\uc81c\uc640 \uac00\uaca9\uc815\ucc45, \ubc88\ub4e4\ub9c1, \ud30c\ud2b8\ub108\uc2ed \ub4f1 \ub2e4\uc591\ud55c \uc2dc\uc7a5 \uacf5\ub7b5 \uc811\uadfc\ubc95\uc744 \uc2dc\ud5d8\ud574 \ubcf4\uba74\uc11c \uc804\ub7b5\uc774 \ubcc0\ud654\ud560 \uac83\uc73c\ub85c \ubcf4\uc778\ub2e4. \uc77c\ubd80 \uae30\uc5c5\ub4e4\uc740 \uc804\ub7b5\uc758 \uc77c\ud658\uc73c\ub85c \ud1b5\ud569\uc744 \uc774\uc6a9\ud560 \uc218\ub3c4 \uc788\uc744 \uac83\uc774\ub2e4.<\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<p><a href=\"https:\/\/www.bcg.com\/publications\/2022\/streaming-video-services-heads-back-to-the-future\" target=\"_blank\" rel=\"noopener\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-5847 size-full\" src=\"http:\/\/bcgblog.kr\/wp-content\/uploads\/2022\/05\/BCG-\uc6d0\ubb38-\ubcf4\ub7ec\uac00\uae30-\ubc84\ud2bc.jpg\" alt=\"\" width=\"180\" height=\"50\" title=\"\"><\/a><\/p>\n<p><a href=\"\/newsletter\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-2753\" src=\"http:\/\/bcgblog.kr\/wp-content\/uploads\/2020\/10\/BCG\ub274\uc2a4\ub808\ud130\uad6c\ub3c5\ud558\uae30\ucd08\ub85d\ubc30\uacbd.png\" alt=\"\ub274\uc2a4\ub808\ud130 \uad6c\ub3c5\ud558\uae30\" width=\"180\" height=\"50\" title=\"\"><\/a><\/p>\n<p>&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>\uc2a4\ud2b8\ub9ac\ubc0d \ube44\ub514\uc624 \uc2dc\uc7a5\uc774 \uc131\uc219 \ub2e8\uacc4\uc5d0 \uc811\uc5b4\ub4e4\uace0 \uc18c\ube44\uc790\ub4e4\uc758 \ud1b5\uc81c\ub825\uc774 \ucee4\uc9d0\uc5d0 \ub530\ub77c \uae30\uc5c5 \uc804\ub7b5\uc740 \ubcc0\ud654\ud558\uace0 \uc788\ub2e4. 2020\ub144\ub300 \ucd08\ubc18\uc758 \uc2a4\ud2b8\ub9ac\ubc0d \ube44\ub514\uc624 \uc2dc\uc7a5\uc774 40\ub144 \uc804\uc758 \ubc29\uc1a1 \ud504\ub85c\uadf8\ub7a8 \uc2dc\uc7a5\uacfc \ub2ee\uc544\uac00\uace0 \uc788\ub294\uac00?<\/p>\n","protected":false},"author":1,"featured_media":6025,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"om_disable_all_campaigns":false,"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"_uf_show_specific_survey":0,"_uf_disable_surveys":false,"footnotes":""},"categories":[36],"tags":[],"class_list":{"0":"post-6022","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-tmt"},"_links":{"self":[{"href":"https:\/\/bcgblog.kr\/wp-json\/wp\/v2\/posts\/6022","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/bcgblog.kr\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/bcgblog.kr\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/bcgblog.kr\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/bcgblog.kr\/wp-json\/wp\/v2\/comments?post=6022"}],"version-history":[{"count":0,"href":"https:\/\/bcgblog.kr\/wp-json\/wp\/v2\/posts\/6022\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/bcgblog.kr\/wp-json\/wp\/v2\/media\/6025"}],"wp:attachment":[{"href":"https:\/\/bcgblog.kr\/wp-json\/wp\/v2\/media?parent=6022"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/bcgblog.kr\/wp-json\/wp\/v2\/categories?post=6022"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/bcgblog.kr\/wp-json\/wp\/v2\/tags?post=6022"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}