{"id":6022,"date":"2022-06-10T15:31:43","date_gmt":"2022-06-10T06:31:43","guid":{"rendered":"https:\/\/bcgblog.kr\/?p=6022"},"modified":"2022-07-11T15:48:10","modified_gmt":"2022-07-11T06:48:10","slug":"streaming-video-services-heads-back-to-the-future","status":"publish","type":"post","link":"https:\/\/bcgblog.kr\/streaming-video-services-heads-back-to-the-future\/","title":{"rendered":"\uc2a4\ud2b8\ub9ac\ubc0d \ube44\ub514\uc624\uc758 \u2018\ubc31 \ud22c \ub354 \ud4e8\ucc98\u2019"},"content":{"rendered":"
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\uc2a4\ud2b8\ub9ac\ubc0d \ube44\ub514\uc624 \uc2dc\uc7a5\uc774 \uc131\uc219 \ub2e8\uacc4\uc5d0 \uc811\uc5b4\ub4e4\uace0 \uc18c\ube44\uc790\ub4e4\uc758 \ud1b5\uc81c\ub825\uc774 \ucee4\uc9d0\uc5d0 \ub530\ub77c \uae30\uc5c5 \uc804\ub7b5\uc740 \ubcc0\ud654\ud558\uace0 \uc788\ub2e4.<\/strong><\/p><\/blockquote>\n
2020\ub144\ub300 \ucd08\ubc18\uc758 \uc2a4\ud2b8\ub9ac\ubc0d \ube44\ub514\uc624 \uc2dc\uc7a5\uc774 40\ub144 \uc804\uc758 \ubc29\uc1a1 \ud504\ub85c\uadf8\ub7a8 \uc2dc\uc7a5\uacfc \ub2ee\uc544\uac00\uace0 \uc788\ub294\uac00?<\/p>\n
40\ub144 \uc804\uc5d0\ub294 \uad11\uace0 \uae30\ubc18 TV\uac00 \uc5ec\uc804\ud788 \ub300\uc138\ub97c \uc720\uc9c0\ud558\uba74\uc11c, \ucf00\uc774\ube14, \uc704\uc131, \ubc0f \uae30\ud0c0 \ube44\ub514\uc624 \uc720\ud1b5\uc5c5\uccb4\ub4e4\uc774 \uc18c\ube44\uc790\ub4e4\uc5d0\uac8c \uc81c\uacf5\ud558\ub294 \uc720\ub8cc TV \ucc44\ub110\uc758 \uc218\uac00 \ube60\ub974\uac8c \ud655\ub300\ub418\uace0 \uc788\uc5c8\ub2e4. \uadf8\uc911 \uac00\uc7a5 \uc778\uae30 \uc788\ub294 \ucc44\ub110\ub4e4\uc740 \ud2b9\uc815 \uc2dc\uccad\uc790\uce35\uc5d0 \uc5b4\ud544\ud558\uae30 \uc704\ud574 \ud328\ud0a4\uc9c0\ub85c \ubb36\uc774\uace4 \ud588\ub2e4. \ud604\uc7ac \uc2a4\ud2b8\ub9ac\ubc0d \uc11c\ube44\uc2a4\uac00 \ub354 \ud070 \ud328\ud0a4\uc9c0\ub85c \ub2e4\uc2dc \ubb36\uc774\uace0 \uc788\uc73c\uba70 \uad11\uace0 \uae30\ubc18\uc758 \uc2dc\uccad \ubc29\uc2dd\uc774 \ubd80\ud65c\ud558\uace0 \uc788\ub2e4. \uc6b0\ub9ac\ub294 \uacfc\uac70\uc758 \ube44\ub514\uc624 \uc2dc\ub300\ub85c \ub3cc\uc544\uac08 \uc218 \uc788\uc744\uae4c?<\/p>\n
\uc9c0\ub09c 5\ub144 \ub3d9\uc548, \uc2a4\ud2b8\ub9ac\ubc0d\uc744 \ud1b5\ud574 \uc18c\ube44\uc790\ub4e4\uc740 TV \ud504\ub85c\uadf8\ub7a8, \uc601\ud654, \uadf8 \uc678 \ub2e4\uc591\ud55c \ucf58\ud150\uce20\ub97c \uc81c\uacf5\ud558\ub294 \uad11\uace0 \uc5c6\ub294 \uad6c\ub3c5 \uae30\ubc18 \uc11c\ube44\uc2a4\uc5d0 \ub300\ud574 \ud6e8\uc52c \ub354 \ub2e4\uc591\ud55c \uc120\ud0dd\uacfc \ud3ed\ub113\uc740 \uc635\uc158\uc744 \uc990\uae30\uac8c \ub410\ub2e4. \uc2dc\uccad\uc790\ub4e4\uc740 \ub137\ud50c\ub9ad\uc2a4(Netflix), \uc544\ub9c8\uc874 \ud504\ub77c\uc784 \ube44\ub514\uc624(Amazon Prime Video), \ud6cc\ub8e8(Hulu)\uc640 \uac19\uc740 \uac1c\ubcc4 \uc2a4\ud2b8\ub9ac\ubc0d \uc11c\ube44\uc2a4\ub97c \uad6c\ub3c5\ud568\uc73c\ub85c\uc368 \uc2e4\uc9c8\uc801\uc73c\ub85c \uc790\uc2e0\ub9cc\uc758 \uc2dc\uccad \ub9ac\uc2a4\ud2b8\ub97c \ub9cc\ub4e4\uc5b4\ub0b8\ub2e4. \ucd5c\uadfc\uc5d0\ub294 \ud130\ub108(Turner)\uc640 HBO\uc758 HBO \ub9e5\uc2a4(HBO Max), \ube44\uc2a4\ud3ec\uce20 \ub514\uc988\ub2c8(Disney) \ub124\ud2b8\uc6cc\ud06c\uc758 \ud6cc\ub8e8(Hulu)\uc640 \ub514\uc988\ub2c8 \ud50c\ub7ec\uc2a4(Disney+), CBS\uc640 \ube44\uc544\ucf64(Viacom)\uc758 \ud30c\ub77c\ub9c8\uc6b4\ud2b8 \ud50c\ub7ec\uc2a4(Paramount+), NBC \uc720\ub2c8\ubc84\uc124(Universal)\uc758 \ud53c\ucf55(Peacock) \ub4f1 \uc81c\ud734 \ucf00\uc774\ube14 \ub124\ud2b8\uc6cc\ud06c \ud504\ub85c\uadf8\ub7a8\uc758 \ubbf8\ub2c8 \ub124\ud2b8\uc6cc\ud06c\ub3c4 \uc0dd\uaca8\ub098\uace0 \uc788\ub2e4. \uc18c\ube44\uc790\ub4e4\uc740 \ub354 \uc774\uc0c1 \uc6d0\ud558\uc9c0 \uc54a\ub294 \ucf58\ud150\uce20\uc5d0 \ub300\ud574 \ube44\uc6a9\uc744 \uc9c0\ubd88\ud560 \ud544\uc694\uac00 \uc5c6\ub2e4.<\/p>\n
\uc18c\ube44\uc790\ub4e4\uc740 \ub354 \uc774\uc0c1 \uc6d0\ud558\uc9c0 \uc54a\ub294 \ucf58\ud150\uce20\uc5d0 \ub300\ud574 \ube44\uc6a9\uc744 \uc9c0\ubd88\ud560 \ud544\uc694\uac00 \uc5c6\ub2e4.<\/strong><\/p><\/blockquote>\n
BCG\uc758 \ucd5c\uadfc \uc870\uc0ac\uc5d0 \ub530\ub974\uba74 \uc18c\ube44\uc790\ub4e4\uc740 \uc0c8\ub85c\uc6b4 \uc11c\ube44\uc2a4\ub97c \uacc4\uc18d\ud574\uc11c \ud0d0\uc0c9\ud558\uba74\uc11c\ub3c4, \uc7a5\uae30\uc801\uc73c\ub85c \ucd94\uac00\ud560 \uc11c\ube44\uc2a4\uc5d0 \ub300\ud574\uc11c\ub294 \ub354 \uae4c\ub2e4\ub85c\uc6cc\uc9c0\uace0, \ud574\uc9c0\ud560 \uc758\ud5a5\uc740 \ub354 \ucee4\uc9c4 \uac83\uc73c\ub85c \ubcf4\uc778\ub2e4.<\/strong> \uc18c\ube44\uc790\ub4e4\uc740 \uadf8\ub4e4\uc758 \uc2a4\ud2b8\ub9ac\ubc0d \uc2dc\uac04 20%\ub97c \uad11\uace0 \uae30\ubc18 \uc11c\ube44\uc2a4\uc5d0 \uc0ac\uc6a9\ud558\uace0 \uc788\ub294 \ub4f1 \uad11\uace0 \uae30\ubc18 \uc635\uc158\uc5d0 \uc810\uc810 \ub354 \ub9ce\uc740 \uc2dc\uac04\uc744 \uc4f0\uace0 \uc788\uc73c\uba70, \ub354 \uae4c\ub2e4\ub85c\uc6cc\uc9c0\uace0 \uc788\ub2e4. \ub610\ud55c, \uc2a4\ud2b8\ub9ac\ubc0d \uc11c\ube44\uc2a4\uac00 \uad11\uace0 \uae30\ubc18 \uc635\uc158\uc744 \uc81c\uacf5\ud558\ub294 \uac83\uc744 \ud3ec\ud568\ud558\uc5ec \uae30\uc874 \uad6c\ub3c5\uc790\ub4e4\uc744 \uc720\uc9c0\ud558\uace0 \uc0c8\ub85c\uc6b4 \uc2dc\uccad\uc790\ub4e4\uc744 \uc720\uce58\ud558\uae30 \uc704\ud574 \ub354 \uce58\uc5f4\ud558\uac8c \uacbd\uc7c1\ud568\uc5d0 \ub530\ub77c, \ud604\uc7ac \ubbf8\ub514\uc5b4 \uc0b0\uc5c5\uc5d0\uc11c \ub9c9\ub300\ud55c \ubd80\ubd84\uc774 \ub41c \uc2a4\ud2b8\ub9ac\ubc0d\uc740 \uc2e4\uc81c\ub85c \ubbf8\ub798\ub85c \ud68c\uadc0\ud558\uace0(back to the future) \uc788\uc744\uc9c0\ub3c4 \ubaa8\ub978\ub2e4.<\/p>\n
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\ud604\uc7ac \uc720\ub8cc TV\ub294 \uc815\uc810\uc5d0 \ub3c4\ub2ec\ud588\ub294\uac00?<\/strong><\/h3>\n
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\ucf54\ub85c\ub098 \ud32c\ub370\ubbf9\uc740 \uc2a4\ud2b8\ub9ac\ubc0d \uc2dc\uc7a5\uc758 \ud655\uc7a5\uc744 \uac00\uc18d\ud588\uc73c\uba70, \ucf54\ub85c\ub09819\uc758 \uae30\uc138\uac00 \uc7a6\uc544\ub4e4\uc5c8\uc74c\uc5d0\ub3c4 \uc2dc\uccad\uc790\ub4e4\uc740 \uc2a4\ud2b8\ub9ac\ubc0d \uc11c\ube44\uc2a4\uc758 \uad6c\ub3c5\uc744 \uc720\uc9c0\ud558\uace0 \uc788\ub2e4. \ud558\uc9c0\ub9cc 10\uc5ec \ub144 \uc804 \uc2a4\ud2b8\ub9ac\ubc0d\uc774 \ucc98\uc74c \ub3c4\uc785\ub41c \uc774\ub798\ub85c \uac00\uc7a5 \uc911\uc694\ud55c \uc9c8\ubb38\uc740 \ub298 \uc774 \uc2dc\uc7a5\uc758 \uaddc\ubaa8\uac00 \uacfc\uc5f0 \uc5bc\ub9c8\ub098 \ub420 \uac83 \uc778\uac00\uc600\ub2e4. \uadf8\ub9ac\uace0 \uc0ac\uc2e4\uc0c1 \uad6c\ub3c5 \uc2dc\uc7a5\uc740 \uacb0\uad6d \ud3ec\ud654 \uc0c1\ud0dc\uc5d0 \ub2e4\ub2e4\ub978 \uac83\uc77c \uc218 \uc788\ub2e4. \uc218\ub144\uac04, \uc2dc\uc7a5 \uc120\ub450 \uc8fc\uc790\uc778 \ub137\ud50c\ub9ad\uc2a4\ub294 \ubbf8\uad6d\uc758 \uc804\uccb4 \uc2dc\uc7a5 \uaddc\ubaa8\uac00 6,000\ub9cc\uc5d0\uc11c 9,000\ub9cc \uad6c\ub3c5\uc790\ub77c\uace0 \uc8fc\uc7a5\ud574 \uc654\ub2e4. \ud604\uc7ac \ub137\ud50c\ub9ad\uc2a4 \uad6c\ub3c5\uc790 \uc218\uac00 \ubbf8\uad6d\uacfc \uce90\ub098\ub2e4(\ub137\ud50c\ub9ad\uc2a4\ub294 \ub354 \uc774\uc0c1 \ubbf8\uad6d \uc218\uce58\ub97c \ubcc4\ub3c4\ub85c \uc138\ubd84\ud654\ud558\uc9c0 \uc54a\uc74c)\uc5d0\uc11c 7,500\ub9cc \uad6c\ub3c5\uc790 \uc218\uc900\uc5d0\uc11c \uc815\uccb4\ub418\uc5b4 \uc788\uc74c\uc744 \uc0dd\uac01\ud558\uba74, \uadf8 \uc815\uc810\uc774 \uc608\uc0c1 \ubc94\uc704\uc758 \ud558\ub2e8\uc5d0 \uc788\ub294 \uac83\uc73c\ub85c \ubcf4\uc774\uba70, \ub530\ub77c\uc11c \ub9ce\uc740 \uc2a4\ud2b8\ub9ac\ubc0d \uc11c\ube44\uc2a4 \ube44\uc988\ub2c8\uc2a4 \ubaa8\ub378\uc758 \uac00\uc815\uc5d0 \uc758\ubb38\uc774 \uc81c\uae30\ub418\uace0 \uc788\ub2e4.<\/p>\n
\uc5ec\uae30\uc5d0\ub294 \ub450 \uac00\uc9c0 \uc694\uc778\uc774 \uc791\uc6a9\ud558\uace0 \uc788\ub2e4. \uccab\uc9f8, \uc2a4\ud2b8\ub9ac\ubc0d \uc11c\ube44\uc2a4\uc758 \ucc28\ubcc4\ud654\ub97c \uc704\ud574 \ud544\uc694\ud55c \ub300\ub7c9\uc758 \uc591\uc9c8\uc758 \ucf58\ud150\uce20\ub97c \uc720\uc9c0\ud558\ub294 \uac83\uc774 \uc810\uc810 \ub354 \uc5b4\ub835\uace0, \ube44\uc6a9\uc774 \ub9ce\uc774 \ub4e0\ub2e4\ub294 \uac83\uc774\ub2e4. \ub458\uc9f8, \uc18c\ube44\uc790\ub4e4\uc774 \uc11c\ube44\uc2a4\uc758 \uac1c\ubcc4 \uac00\uaca9\uacfc \uc11c\ube44\uc2a4 \uc804\uccb4\uc5d0 \ub300\ud55c \ucd1d\uc9c0\ucd9c\ube44 \uce21\uba74 \ubaa8\ub450\uc5d0\uc11c \uad11\uace0 \uc5c6\ub294 TV\uc5d0 \uc9c0\ubd88\ud558\uace0\uc790 \ud558\ub294 \uae08\uc561\uc758 \ud55c\uacc4\uc5d0 \ub3c4\ub2ec\ud55c \uac83\uc73c\ub85c \ubcf4\uc778\ub2e4.<\/strong><\/p>\n
\uc5c5\uacc4 \uc77c\ubd80\uc5d0\uc11c\ub294 \uc774\ubbf8 \uc774\ub97c \uc608\uc0c1\ud588\ub2e4. \uc0c1\uc704 2\ub300 \uad6c\ub3c5 \uae30\ubc18 \ucf58\ud150\uce20 \uc81c\uacf5\uc5c5\uccb4\uc778 \ub137\ud50c\ub9ad\uc2a4\uc640 \uc544\ub9c8\uc874 \ud504\ub77c\uc784 \ube44\ub514\uc624\ub294 \uc624\ub7ab\ub3d9\uc548 \uad11\uace0\uac00 \uc5c6\uc5c8\uc9c0\ub9cc, \ub2e4\ub978 \ub9ce\uc740 \ubbf8\ub514\uc5b4 \uae30\uc5c5\ub4e4\uc740 HBO \ub9e5\uc2a4, \ud53c\ucf55, \ud30c\ub77c\ub9c8\uc6b4\ud2b8 \ud50c\ub7ec\uc2a4, \ub514\uc988\ub2c8 \ud50c\ub7ec\uc2a4 \ub4f1 \uad11\uace0 \uae30\ubc18 \uc694\uae08\uc81c\ub97c \ud3ec\ud568\ud558\ub294 \uad6c\ub3c5 \uc11c\ube44\uc2a4\ub97c \ucd9c\uc2dc\ud588\ub2e4. \ub514\uc988\ub2c8\ub3c4 \ucd5c\uadfc \uad11\uace0 \uae30\ubc18 \uc694\uae08\uc81c\ub97c \uc81c\uacf5\ud558\uaca0\ub2e4\uace0 \ubc1c\ud45c\ud588\uc73c\uba70, \ub137\ud50c\ub9ad\uc2a4 \uc5ed\uc2dc \uad11\uace0 \uae30\ubc18 \uc11c\ube44\uc2a4\ub97c \uac80\ud1a0\ud560 \uacc4\ud68d\uc774\ub77c\uace0 \ubc1d\ud614\ub2e4.<\/p>\n
\uc2a4\ud2b8\ub9ac\ubc0d\uc740 \ub354 \uc774\uc0c1 \uc21c\uc218 \uc131\uc7a5 \uc2dc\uc7a5\uc774 \uc544\ub2d8\uc774 \ubd84\uba85\ud574\uc84c\ub2e4. \uc774\uc81c \uc218\uc775\uc131\uc744 \ub354\uc6b1 \uc911\uc694\uc2dc\ud558\uace0, \uc0c8\ub85c\uc6b4 \ube44\uc988\ub2c8\uc2a4 \ubaa8\ub378\uacfc \uac00\uaca9 \uc815\ucc45, \ubc88\ub4e4\ub9c1, \ud30c\ud2b8\ub108\uc2ed, M&A \ub4f1 \ub2e4\uc591\ud55c \uc811\uadfc \ubc29\uc2dd\uc744 \uc2dc\ud5d8\ud558\uba74\uc11c \uc804\ub7b5\uc744 \ubcc0\ud654\uc2dc\ud0a4\uace0 \uc2dc\uc7a5\uc774 \uc131\uc219\uc758 \ub2e4\uc74c \ub2e8\uacc4\uc5d0 \uc9c4\uc785\ud558\ub294 \uac83\uc5d0 \ub300\ube44<\/strong>\ud574\uc57c \ud560 \uac83\uc774\ub2e4.<\/p>\n
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\uc18c\ube44\uc790 \uad00\uc810<\/strong><\/h3>\n
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