{"id":6041,"date":"2022-06-13T16:35:27","date_gmt":"2022-06-13T07:35:27","guid":{"rendered":"https:\/\/bcgblog.kr\/?p=6041"},"modified":"2022-06-14T11:59:46","modified_gmt":"2022-06-14T02:59:46","slug":"how-automakers-can-successfully-apply-ai-in-sales-marketing","status":"publish","type":"post","link":"https:\/\/bcgblog.kr\/how-automakers-can-successfully-apply-ai-in-sales-marketing\/","title":{"rendered":"[BCG\uc758 7\uac00\uc9c0 \uc81c\uc5b8] \uc790\ub3d9\ucc28 OEM, \uc131\uacf5\uc801\uc778 \uc6b4\uc601\uc744 \uc704\ud574 \uc870\uc9c1 \uc804\ubc18\uc5d0 AI \uc194\ub8e8\uc158\uc744 \ub3c4\uc785\ud574\uc57c \ud560 \ub54c"},"content":{"rendered":"<p>&nbsp;<\/p>\n<h3 style=\"text-align: left;\"><strong>\uc774\uc81c\ub294 \uc81c\uc870 \uae30\uc220\ubfd0 \uc544\ub2c8\ub77c \u2018\uc138\uc77c\uc988 \ubc0f \ub9c8\ucf00\ud305\u2019\uc5d0\ub3c4 AI\ub97c \ub3c4\uc785\ud574\uc57c \ud568<\/strong><\/h3>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<blockquote>\n<p style=\"text-align: left;\"><strong>\uc790\ub3d9\ucc28 OEM\ub4e4\uc740 \uadf8\ub3d9\uc548 \ubd80\ud488 \uc81c\uc870 \uacfc\uc815\uc5d0\uc11c AI \uae30\uc220\uc744 \ud65c\uc6a9\ud574 \uc654\ub2e4. \uadf8\ub7ec\ub098 \uc774\uc81c\ub294 AI\ub97c \uc138\uc77c\uc988 \ud65c\ub3d9\uc5d0 \uc811\ubaa9\ud560 \ub54c\ub2e4. BCG\uc758 7\uac00\uc9c0 \uc81c\uc5b8\uc744 \ub530\ub978\ub2e4\uba74, \uc870\uc9c1 \uc804\ubc18\uc5d0\uc11c AI \uc194\ub8e8\uc158\uc744 \ud655\uc7a5\ud560 \uc218 \uc788\ub2e4.<\/strong><\/p>\n<\/blockquote>\n<p>\uc790\ub3d9\ucc28 \uc81c\uc870\uc0ac(OEM, original equipment manufacturer)\ub4e4\uc740 \uadf8\ub3d9\uc548 \uc790\uc728\uc8fc\ud589 \uae30\ub2a5 \ubc0f \ucca8\ub2e8 \uc6b4\uc804\uc790 \ubcf4\uc870 \uc2dc\uc2a4\ud15c(ADAS, advanced driver assistance system) \uac1c\ubc1c \uacfc\uc815\uc5d0 \uc778\uacf5\uc9c0\ub2a5(AI) \uae30\uc220\uc744 \ud65c\uc6a9 \ubc0f \ud22c\uc790\ud574 \uc654\ub2e4. \ud558\uc9c0\ub9cc \uc0c1\ub300\uc801\uc73c\ub85c \ud544\uc694\uc131\uc774 \ub0ae\uc9c0\ub9cc \ucc3d\ucd9c\ud560 \uc218 \uc788\ub294 \uac00\uce58\ub294 \ub354 \ud070 \uc138\uc77c\uc988 \ubc0f \ub9c8\ucf00\ud305 \ubd84\uc57c\uc5d0\uc11c\uc758 AI \ud22c\uc790\ub294 \uc774\uc81c \ub9c9 \uac78\uc74c\ub9c8\ub97c \ub5c0 \uc218\uc900\uc774\ub2e4.<\/p>\n<p>\uc138\uc77c\uc988 \ubc0f \ub9c8\ucf00\ud305 \ud65c\ub3d9\uc5d0 AI\ub97c \uc811\ubaa9\ud558\uba74 OEM\ub4e4\uc740 \uae30\uc5c5 \uc7ac\ubb34\ub97c \ud68d\uae30\uc801\uc73c\ub85c \uac1c\uc120\ud560 \uc218 \uc788\ub2e4. \uc81c\ud488 \uac00\uaca9 \ubc0f \ub9ac\ubca0\uc774\ud2b8 \ucc45\uc815 \uacfc\uc815\uc744 AI\uac00 \uc9c0\uc6d0\ud560 \uacbd\uc6b0, \uc218\uc775\uc131\uc744 \ucd5c\ub300 5%\uae4c\uc9c0 \ub192\uc77c \uc218 \uc788\ub2e4. \ub610\ud55c \uc790\ub3d9\ucc28 \ubd80\ud488\uc758 \uac00\uaca9 \ucc45\uc815 \ucd5c\uc801\ud654\ub97c \uac00\ub2a5\ud558\uac8c \ud574 \ub9e4\ucd9c \uc99d\uac00\uc728\uc744 5% \ub04c\uc5b4\uc62c\ub9b4 \uc218 \uc788\uace0, \ub9c8\uc774\ud06c\ub85c\ub9c8\ucf13(micromarket) \uc804\ub7b5\uc744 \ud65c\uc131\ud654\ud574 3% \ub9e4\ucd9c \uc131\uc7a5\uc744 \uc774\ub904\ub0bc \uc218 \uc788\ub2e4. \ub098\uc544\uac00 \uc7ac\uace0 \uc608\uce21 \ubc0f \ucc28\ub7c9 \uad6c\uc870 \ucd5c\uc801\ud654 \uc791\uc5c5 \ub4f1\uc744 \ub3c4\uc640 \ucc28\ub7c9 \ucd9c\uace0 \ud6c4 \ud310\ub9e4\uae4c\uc9c0 \uac78\ub9ac\ub294 \uc2dc\uac04\uc744 \ucd5c\ub300 30% \uac10\ucd95\ud560 \uc218 \uc788\ub2e4. \ucd5c\uadfc \ubc1c\uac04\ub41c BCG \ubcf4\uace0\uc11c\uc5d0 \ub530\ub974\uba74, \uc774\uc640 \uac19\uc740 AI \ud65c\uc6a9\uc744 \ud1b5\ud574 OEM\ub4e4\uc740 10%\uc5d0\uc11c 25%\uae4c\uc9c0\uc758 \uc218\uc775 \uc131\uc7a5\uc744 \ub2ec\uc131\ud560 \uc218 \uc788\ub2e4. \ub9e4\ucd9c\uc774 1,000\uc5b5 \ub2ec\ub7ec\uc778 OEM\uc744 \uc608\ub85c \ub4e4\uba74, \ucd5c\uc18c 10\uc5b5 \ub2ec\ub7ec\uc758 \ucd94\uac00 \uc601\uc5c5 \uc774\uc775\uc774 \ubc1c\uc0dd\ud558\ub294 \uc148\uc774\ub2e4.<\/p>\n<p>\uc790\ub3d9\ucc28 OEM\ub4e4\uc740 \uc774 \uac19\uc740 \uc131\uc7a5\uc138\ub97c \ucad3\uae30 \uc704\ud574 \uadf8\ub3d9\uc548 \ub2e4\uc591\ud55c AI \ud65c\uc6a9 \uc0ac\ub840\ub97c \uc2e4\ud5d8\ud574\uc654\ub2e4. \ud558\uc9c0\ub9cc \ud65c\uc6a9\uc131\uc774 \uc88b\uc740 \uc0ac\ub840\ub97c \ud655\uc7a5\ud558\ub294 \uacfc\uc815\uc5d0\uc11c \uc218\ub9ce\uc740 \uc2e4\ud328\ub97c \uac70\ub4ed\ud588\uc73c\uba70, \uacb0\uacfc\uc801\uc73c\ub85c \ud22c\uc790\ub97c \ud1b5\ud574 \uac00\uce58\ub97c \ucc3d\ucd9c\ud558\ub294 \ub370 \uc2e4\ud328\ud588\ub2e4. \uae30\ud558\uae09\uc218\uc801\uc778 \uc131\uc7a5\uc138\uc5d0 \ud568\uaed8 \ud558\uae30\ub97c \uc6d0\ud558\uc9c0\ub9cc \ub9ce\uc740 OEM\uc774 \uc0c1\uc2b9 \uace1\uc120\uc744 \uadf8\ub9ac\uc9c0 \ubabb\ud558\uace0 \uc911\ub2e8\ud558\uac8c \ub41c\ub2e4.<\/p>\n<p><strong>AI \uc194\ub8e8\uc158 \ud655\uc7a5\uc758 \uc2e4\ud328\uc5d0\ub294 \uc5ec\ub7ec \uac00\uc9c0 \uc694\uc778\uc774 \uc788\ub2e4.<\/strong> (\ubcf4\uae30 1 \ucc38\uc870) \uc608\ub97c \ub4e4\uc5b4, \uc790\ub3d9\ucc28 OEM\uc740 \ub300\uccb4\ub85c AI \uae30\uc220\uc5d0 \ud1b5\ud569\uc801\uc778 \uc811\uadfc\ubc95\uc744 \ucde8\ud558\uc9c0 \uc54a\ub294\ub2e4. \ud55c \ud300\uc5d0\ub294 \ud504\ub85c\uc81d\ud2b8 \uad6c\uc0c1\uc744 \ub9e1\uae30\uace0, \ub2e4\ub978 \ud300\uc5d0\ub294 \uac1c\ub150 \uc99d\uba85(proof of concept, POC) \uc5c5\ubb34\ub098 \ucd5c\uc18c\uae30\ub2a5\uc81c\ud488(minimum viable product, MVP) \uac1c\ubc1c, \ub610 \ub2e4\ub978 \ud300\uc5d0\ub294 \uae30\ub2a5 \ud655\uc7a5 \uc5c5\ubb34\ub97c \ub9e1\uae30\ub294 \uc2dd\uc774 \ub300\ud45c\uc801\uc774\ub2e4. \uc790\ub3d9\ucc28 OEM\uc758 AI \uac1c\ubc1c \uc811\uadfc\uc774 \uc2e4\ud328\ud558\ub294 \ub610 \ud558\ub098\uc758 \uc774\uc720\ub294 \uc54c\uace0\ub9ac\uc998 \uac1c\ubc1c\uc744 \uc6a9\uc774\ud558\uac8c \ub9cc\ub4e4\uae30 \uc704\ud574 \ud574\uacb0\ud574\uc57c \ud560 \ubb38\uc81c\ub97c \uc9c0\ub098\uce58\uac8c \ub2e8\uc21c\ud654\ud558\ub824\ub294 \uacbd\ud5a5\uc744 \ub4e4 \uc218 \uc788\ub2e4.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-6042\" src=\"http:\/\/bcgblog.kr\/wp-content\/uploads\/2022\/06\/Chart-1-KR-3.png\" alt=\"\" width=\"1280\" height=\"720\" title=\"\" srcset=\"https:\/\/bcgblog.kr\/wp-content\/uploads\/2022\/06\/Chart-1-KR-3.png 1280w, https:\/\/bcgblog.kr\/wp-content\/uploads\/2022\/06\/Chart-1-KR-3-300x169.png 300w, https:\/\/bcgblog.kr\/wp-content\/uploads\/2022\/06\/Chart-1-KR-3-1024x576.png 1024w, https:\/\/bcgblog.kr\/wp-content\/uploads\/2022\/06\/Chart-1-KR-3-768x432.png 768w, https:\/\/bcgblog.kr\/wp-content\/uploads\/2022\/06\/Chart-1-KR-3-696x392.png 696w, https:\/\/bcgblog.kr\/wp-content\/uploads\/2022\/06\/Chart-1-KR-3-1068x601.png 1068w, https:\/\/bcgblog.kr\/wp-content\/uploads\/2022\/06\/Chart-1-KR-3-747x420.png 747w\" sizes=\"auto, (max-width: 1280px) 100vw, 1280px\" \/><\/p>\n<p>\uc218\ub9ce\uc740 OEM\uc774 \ucd5c\ucca8\ub2e8 \uae30\uc220\uc744 \ud65c\uc6a9\ud574 \uc2dc\uc7a5 \ud655\uc7a5\uc744 \uaf80\ud558\ub294 \uc774\ub54c, \uae30\uc5c5\uc774 AI \uae30\uc220\uc744 \uc138\uc77c\uc988 \ubc0f \ub9c8\ucf00\ud305 \ud65c\ub3d9\uc5d0 \uc811\ubaa9\ud560 \uc218 \uc788\uc5b4\uc57c \uacbd\uc7c1\ub825\uc744 \uc720\uc9c0\ud560 \uc218 \uc788\ub2e4. \uae30\uc5c5\uc740 AI \ud65c\uc6a9\uc774 \uc2a4\ub9c8\ud2b8\ud558\uace0 \uc218\uc775\uc131\uae4c\uc9c0 \uac16\ucd98 \uc138\uc77c\uc988 \ubc0f \ub9c8\ucf00\ud305 \ud504\ub85c\uc138\uc2a4 \ud655\ub9bd\uc5d0 \ud544\uc218\uc801\uc778 \uc694\uac74\uc774\ub77c\ub294 \uc810\uc744 \uba85\ud655\ud788 \uc774\ud574\ud574\uc57c \ud55c\ub2e4.<\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<h3><strong>\uc131\uacf5\uc801\uc778 AI \ub3c4\uc785\uc744 \uc704\ud55c \ud544\uc218 \uc694\uc18c<\/strong><\/h3>\n<p>&nbsp;<\/p>\n<p>\uc138\uc77c\uc988 \ubc0f \ub9c8\ucf00\ud305 \ud65c\ub3d9\uc5d0\uc11c AI\uc758 \uc774\uc810\uc744 \ucd5c\ub300\ub85c \ub04c\uc5b4\ub0b4\uae30 \uc704\ud55c \uc804\uc81c \uc870\uac74\uc740 \ubb34\uc5c7\uc77c\uae4c? BCG GAMMA\uc640 BCG \ud5e8\ub354\uc2a8 \uc5f0\uad6c\uc18c(BCG Henderson Institute), MIT \uc2ac\ub860 \ub9e4\ub2c8\uc9c0\uba3c\ud2b8 \ub9ac\ubdf0(MIT Sloan Management Review) \ub4f1\uc774 \ucc38\uc5ec\ud55c \ucd5c\uadfc \uc5f0\uad6c \ubcf4\uace0\uc5d0 \ub530\ub974\uba74, \uc870\uc9c1 \ud559\uc2b5\uc744 \uad6c\uc0c1\ud558\ub294 \ub370 \uc788\uc5b4 AI \uae30\uc220\uc744 \uc811\ubaa9\ud55c \uc870\uc9c1\uc740 73% \ud655\ub960\ub85c AI \ud22c\uc790\uc5d0 \ub300\ud574 \uae0d\uc815\uc801\uc778 \uc7ac\uc815 \ud6a8\uacfc\ub97c \ubd24\ub2e4. \ud558\uc9c0\ub9cc AI\ub97c \ud1b5\ud55c \ud559\uc2b5 \ud65c\ub3d9\uc744 \uc2dc\ud589\ud558\uae30 \uc804\uc5d0, \uc790\ub3d9\ucc28 OEM\uc740 \uc8fc\uc694\ud55c \uacfc\uc81c\uc778 AI \uae30\uc220 \ud655\uc7a5\uc744 \uba3c\uc800 \uc774\ub8e8\uc5b4\uc57c \ud55c\ub2e4. BCG\uc640 \uc544\ub9c8\uc874 \uc6f9 \uc11c\ube44\uc2a4(Amazon Web Services, AWS)\ub294 \uae00\ub85c\ubc8c \uae30\uc5c5\uc774 AI \uc194\ub8e8\uc158\uc744 \uc131\uacf5\uc801\uc73c\ub85c \ub3c4\uc785\ud560 \uc218 \uc788\ub294 7\uac00\uc9c0 \uc81c\uc5b8\uc744 \uc81c\uc2dc\ud55c\ub2e4.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-6043\" src=\"http:\/\/bcgblog.kr\/wp-content\/uploads\/2022\/06\/Chart-2-KR-3.png\" alt=\"\" width=\"1280\" height=\"720\" title=\"\" srcset=\"https:\/\/bcgblog.kr\/wp-content\/uploads\/2022\/06\/Chart-2-KR-3.png 1280w, https:\/\/bcgblog.kr\/wp-content\/uploads\/2022\/06\/Chart-2-KR-3-300x169.png 300w, https:\/\/bcgblog.kr\/wp-content\/uploads\/2022\/06\/Chart-2-KR-3-1024x576.png 1024w, https:\/\/bcgblog.kr\/wp-content\/uploads\/2022\/06\/Chart-2-KR-3-768x432.png 768w, https:\/\/bcgblog.kr\/wp-content\/uploads\/2022\/06\/Chart-2-KR-3-696x392.png 696w, https:\/\/bcgblog.kr\/wp-content\/uploads\/2022\/06\/Chart-2-KR-3-1068x601.png 1068w, https:\/\/bcgblog.kr\/wp-content\/uploads\/2022\/06\/Chart-2-KR-3-747x420.png 747w\" sizes=\"auto, (max-width: 1280px) 100vw, 1280px\" \/><\/p>\n<p>&nbsp;<\/p>\n<h4><strong>[1] \ud300 \uac04 \uacbd\uacc4\ub97c \ud5c8\ubb3c\uace0, \uac1c\ubc1c \ucd08\uae30 \ub2e8\uacc4\ubd80\ud130 \uc0ac\uc5c5\u318d\uac1c\ubc1c\u318d\uacbd\uc601 \uccb4\uc81c\ub97c \ucc44\ud0dd\ud558\ub77c<\/strong><\/h4>\n<p>&nbsp;<\/p>\n<p>\ub300\uccb4\ub85c \uae30\uc5c5\uc740 \ud300 \uac04 \uacbd\uacc4\ub97c \ud5c8\ubb3c\uace0, \ud611\uc5c5\uc744 \uc7a5\ub824\ud560 \uc218 \uc788\ub294 \ud300\uc744 \uad6c\uc131\ud558\ub294 \ub370 \uc5b4\ub824\uc6c0\uc744 \uacaa\ub294\ub2e4. \ub300\ubd80\ubd84\uc758 \uacbd\uc6b0 \uc0ac\uc5c5\ud300\uc774 \uae30\uc5c5 \uc6b4\uc601\uc5d0 \uacaa\ub294 \uc5b4\ub824\uc6c0\uc744 \ud574\uacb0\ud558\uae30 \uc704\ud574 \uac1c\ubc1c\ud300\uc5d0 AI \uc194\ub8e8\uc158\uc744 \ub9cc\ub4e4\uc5b4 \ub2ec\ub77c\uace0 \uc694\uccad\ud558\uba74\uc11c \uac1c\ubc1c \ud504\ub85c\uc81d\ud2b8\uac00 \uc2dc\uc791\ub41c\ub2e4. \uadf8\ub7fc \uac1c\ubc1c\ud300\uc740 \uc0ac\uc5c5\ud300\uc758 \ucda9\ubd84\ud55c \ucc38\uc5ec \uc5c6\uc774 \uc131\uae09\ud558\uac8c POC \ubc0f MVP \uac1c\ubc1c\uc5d0 \ub3cc\uc785\ud558\uac8c \ub41c\ub2e4. \uc774\ub54c \ub300\ubd80\ubd84\uc758 \uac1c\ubc1c\ud300\uc774 \ubbf8\ub798\uc758 \uae30\ub2a5 \ud655\uc7a5\uc774\ub098 \uc6b4\uc601\uc131\uc5d0 \ub300\ud574 \uae4a\uc740 \uace0\ubbfc \uc5c6\uc774 \uc791\uc5c5\ud55c\ub2e4. \uc774\ud6c4 \uac1c\ubc1c\ub41c \uc194\ub8e8\uc158\uc740 \uacbd\uc601\ud300\uc774 \ubc1b\uac8c \ub418\ub294\ub370, \uac1c\ubc1c \ub2e8\uacc4\uc5d0\uc11c \uc81c\uc678\ub418\uc5c8\uae30 \ub54c\ubb38\uc5d0 \uacb0\uc815 \uc0ac\ud56d\uc5d0 \ub300\ud574 \ud3ec\uad04\uc801\uc778 \uc774\ud574\uac00 \ubd80\uc871\ud558\ub2e4\ub294 \ubb38\uc81c\uc5d0 \ubd09\ucc29\ud558\uac8c \ub41c\ub2e4. \ub098\uc544\uac00 \ud300 \uac04 \uc778\uc218\uc778\uacc4 \uc2dc \uc911\uc694\ud55c \uc815\ubcf4\uac00 \uc190\uc2e4\ub418\uc5b4 AI \uc194\ub8e8\uc158\uc758 \uc6b4\uc601\uc131\uacfc \uc548\uc815\uc131\uc5d0 \ub300\ud55c \ubb38\uc81c\uae4c\uc9c0 \ubc1c\uc0dd\ud55c\ub2e4. \uc885\uad6d\uc5d0\ub294 \uac01 \ud300\uc774 \uc11c\ub85c\ub97c \ube44\ub09c\ud558\uba74\uc11c, \uc194\ub8e8\uc158 \uac1c\ubc1c\uc744 \uc911\ub2e8\ud558\ub294 \uc0ac\ud0dc\ub85c \ub2e4\ub2e4\ub97c \uc218 \uc788\ub2e4.<\/p>\n<p>AI \uac1c\ubc1c \ud504\ub85c\uc81d\ud2b8\uc758 \uc131\uacf5\ub960\uc744 \uc81c\uace0\ud558\uae30 \uc704\ud574\uc11c\ub294 \ud504\ub85c\uc81d\ud2b8 \ucd08\uae30\ubd80\ud130 \uc0ac\uc5c5\ud300, \uac1c\ubc1c\ud300, \uacbd\uc601\ud300 \ub4f1 \uac01 \ud300\uc758 \uc5ed\ud560\uacfc \ubd80\uc11c \ucc45\uc784\uc790\ub97c \uba85\ud655\ud788 \ud574\uc57c \ud55c\ub2e4. (\ubcf4\uae30 3 \ucc38\uc870) \uc774\ucc98\ub7fc \uc131\uacf5\uc801\uc73c\ub85c \ud300\uc744 \uad6c\uc131\ud588\ub2e4\uba74 \uc815\uae30\uc801\uc73c\ub85c \uc804\uccb4 \ubbf8\ud305\uc744 \uc5f4\uace0, \ud300 \uac04 \uc18c\ud1b5\uc744 \ub192\uc774\ub294 \uc2a4\ud06c\ub7fc \ud300(scrum team) \ud504\ub85c\uc138\uc2a4\ub97c \ub3c4\uc785\ud558\ub294 \uac83\uc774 \ub3c4\uc6c0\uc774 \ub420 \uc218 \uc788\ub2e4. \uc774\ub7f0 \uc811\uadfc\ubc95\uc744 \ud1b5\ud574 \uac1c\ubc1c\ud300\uacfc \uc0ac\uc5c5\ud300\uc740 \uae34\ubc00\ud55c \uad00\uacc4\ub97c \uc9c0\uc18d\ud560 \uc218 \uc788\uace0, \uacbd\uc601\ud300\uc740 \uc194\ub8e8\uc158 \uac1c\ubc1c \uacfc\uc815\uc5d0 \uc788\uc5b4 \uc5b4\ub5a4 \uacb0\uc815\uc774 \uc774\ub8e8\uc5b4\uc84c\ub294\uc9c0 \uc774\ud574\ud560 \uc218 \uc788\ub2e4. \ub098\uc544\uac00 \ud504\ub85c\uc81d\ud2b8 \uc778\uacc4 \uc2dc \ubc1c\uc0dd\ud558\ub294 \ud575\uc2ec \uc815\ubcf4 \uc190\uc2e4\ub3c4 \ubc29\uc9c0\ud560 \uc218 \uc788\ub2e4. \ub610\ud55c \uc774\ub7ec\ud55c \uc811\uadfc\ubc95\uc740 \uc548\uc815\uc801\uc778 \ud300\uc744 \ub9cc\ub4dc\ub294 \ub370 \uc911\uc810\uc744 \ub450\uae30 \ub54c\ubb38\uc5d0 \ud504\ub85c\uc81d\ud2b8 \uae30\uac04 \uc911\uc5d0 \uc0c8\ub85c\uc6b4 \uc5ed\ub7c9\uc744 \ubcf4\uc720\ud55c \uc778\ub825\uc744 \ud655\ucda9\ud560 \ub54c\uc5d0\ub3c4 \ub9c8\ucc30\uc744 \ubc29\uc9c0\ud560 \uc218 \uc788\ub2e4.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-6044\" src=\"http:\/\/bcgblog.kr\/wp-content\/uploads\/2022\/06\/Chart-3-KR-2.png\" alt=\"\" width=\"1280\" height=\"720\" title=\"\" srcset=\"https:\/\/bcgblog.kr\/wp-content\/uploads\/2022\/06\/Chart-3-KR-2.png 1280w, https:\/\/bcgblog.kr\/wp-content\/uploads\/2022\/06\/Chart-3-KR-2-300x169.png 300w, https:\/\/bcgblog.kr\/wp-content\/uploads\/2022\/06\/Chart-3-KR-2-1024x576.png 1024w, https:\/\/bcgblog.kr\/wp-content\/uploads\/2022\/06\/Chart-3-KR-2-768x432.png 768w, https:\/\/bcgblog.kr\/wp-content\/uploads\/2022\/06\/Chart-3-KR-2-696x392.png 696w, https:\/\/bcgblog.kr\/wp-content\/uploads\/2022\/06\/Chart-3-KR-2-1068x601.png 1068w, https:\/\/bcgblog.kr\/wp-content\/uploads\/2022\/06\/Chart-3-KR-2-747x420.png 747w\" sizes=\"auto, (max-width: 1280px) 100vw, 1280px\" \/><\/p>\n<h5><\/h5>\n<h4><strong>[2] \ub370\uc774\ud130\uc5d0 \uc228\uaca8\uc9c4 \ube44\uc988\ub2c8\uc2a4 \ub9e5\ub77d\uc744 \uc774\ud574\ud558\ub77c<\/strong><\/h4>\n<p>&nbsp;<\/p>\n<p>\ubaa8\ub4e0 AI \uc194\ub8e8\uc158\uc758 \uae30\ubc18\uc774 \ub418\ub294 \ub370\uc774\ud130\ub294 \ubd88\uc644\uc804\ud558\uace0 \uc9c1\uad00\uc801\uc774\uc9c0 \uc54a\ub2e4. \ub370\uc774\ud130 \ud488\uc9c8\uc774 \ub5a8\uc5b4\uc9c4\ub2e4\uba74, \uc218\uc9d1 \ubc29\uc2dd\uc5d0 \ubb38\uc81c\uac00 \uc788\uc744 \uc218 \uc788\ub2e4. \uc77c\ubd80 \ube44\uc988\ub2c8\uc2a4\uc5d0\uc11c\ub294 \uc6b4\uc601\uc758 \ud2b9\uc218\uc131\uc73c\ub85c \uc778\ud574 \uc911\uc694\ud55c \ub370\uc774\ud130 \ud328\ud134\uc774 \ud3ec\ucc29\ub420 \uc218 \uc788\ub2e4.<\/p>\n<blockquote><p><strong>\uac1c\ubc1c\ud300\uc740 \ub370\uc774\ud130 \uc0dd\uc131\uc5d0 \uad00\uc5ec\ud558\ub294 \ube44\uc988\ub2c8\uc2a4 \uc804\ubb38\uac00\ub4e4\uacfc \uae34\ubc00\ud788 \ud611\ub825\ud574\uc57c \ud55c\ub2e4.<\/strong><\/p><\/blockquote>\n<p>\uc548\ud0c0\uae5d\uac8c\ub3c4 AI \uc194\ub8e8\uc158\uc774 \uac1c\ubc1c\ub420 \ub54c, \uc0ac\uc5c5\ud300\uacfc \uac1c\ubc1c\ud300 \uac04\uc758 \uc18c\ud1b5\uc774 \ucda9\ubd84\ud788 \uc774\ub8e8\uc5b4\uc9c0\uc9c0 \uc54a\ub294 \uacbd\uc6b0\uac00 \uc788\ub2e4. \ub9ce\uc740 \uacbd\uc6b0 \uac1c\ubc1c\ud300\uc774 \uc0ac\uc5c5\ud300\uc5d0 \uc790\ubb38\uc744 \uad6c\ud558\uae30\ubcf4\ub2e4\ub294. \ud0d0\uc0c9\uc801 \ubd84\uc11d\uc744 \ud1b5\ud574 \ubcc0\uc218\ub97c \ud53c\uc0c1\uc801\uc73c\ub85c\ub9cc \uc774\ud574\ud55c \ud6c4 \uace7\ubc14\ub85c \ub370\uc774\ud130\ub97c AI \ubaa8\ub378\uc5d0 \ud559\uc2b5\uc2dc\ucf1c\ubc84\ub9ac\uace0 \ub9cc\ub2e4. \uadf8\ub7ec\ub098 \ud6c4\uc5d0, \uac1c\ubc1c\ud300\uc740 \uacb0\uad6d \uc2dc\uc2a4\ud15c\uc774\ub098 \ud504\ub85c\uc138\uc2a4\uc758 \ubcc0\uacbd\uc73c\ub85c \ub370\uc774\ud130 \ud488\uc9c8\uacfc \ub17c\ub9ac\uc131\uc5d0 \uc601\ud5a5\uc744 \ubc1b\uc544 AI \ubaa8\ub378\uc774 \ubd80\uc815\ud655\ud55c \ub370\uc774\ud130\ub098 \uc608\uce21 \uacb0\uacfc\ub97c \ub3c4\ucd9c\ud55c\ub2e4\ub294 \uac83\uc744 \uc54c\uac8c \ub41c\ub2e4.<\/p>\n<p>\uc774\ub7f0 \uc0ac\ud0dc\ub97c \ubc29\uc9c0\ud558\uae30 \uc704\ud574, \uae30\uc5c5\uc740 \uac1c\ubc1c\ud300\uc774 \ub370\uc774\ud130 \uc0dd\uc131\uc5d0 \uad00\uc5ec\ud558\ub294 \ube44\uc988\ub2c8\uc2a4 \uc804\ubb38\uac00\ub4e4\uacfc \uae34\ubc00\ud788 \ud611\uc5c5\ud558\ub3c4\ub85d \uccb4\uacc4\ub97c \uad6c\ucd95\ud574\uc57c \ud55c\ub2e4. \uae30\uc5c5\uc740 \ubc18\ub4dc\uc2dc \ub370\uc774\ud130 \ud788\uc2a4\ud1a0\ub9ac, \ub370\uc774\ud130 \uc785\ub825 \uc2dc \ud589\ub3d9, \uad00\ud589, \uc774\uc804\uacfc \ud5a5\ud6c4 \uacc4\ud68d\ub41c \ubcc0\uacbd \uc0ac\ud56d\uc744 \ud3ec\ud568\ud55c \ud3ec\uad04\uc801\uc778 \uc9c0\uce68\uc744 \uc81c\uacf5\ud574\uc57c \ud558\uba70, \uc774 \ubaa8\ub4e0 \uc77c\uc740 \uc194\ub8e8\uc158 \uac1c\ubc1c\uc774 \uc2dc\uc791\ub418\uae30 \uc804\uc5d0 \uc774\ub8e8\uc5b4\uc838\uc57c \ud55c\ub2e4. \uae30\uc5c5\uc758 AI \ud65c\uc6a9 \uc5ec\uc815\uc5d0\uc11c \uc774 \uacfc\uc815\uc740 \ubaa8\ub4e0 \uc2dc\uc7a5 \ubc0f \uc81c\ud488 \ub370\uc774\ud130\uc5d0 \ubc18\ubcf5\ub418\uc5b4\uc57c \ud558\uae30\uc5d0, \ud2b9\ud788 \uae30\ub2a5 \ud655\uc7a5\uc758 \uce21\uba74\uc5d0\uc11c\ub294 \ub2e4\uc18c \uae4c\ub2e4\ub85c\uc6b8 \uc218 \uc788\ub2e4. \uadf8\ub7ec\ub098 \ub370\uc774\ud130 \uc774\ud574\ub97c \ub3d5\ub294 \uc62c\ubc14\ub978 \ud504\ub85c\uc138\uc2a4\ub294 \ucda9\ubd84\ud788 \ud45c\uc900\ud654\ub418\uace0 \uac1c\ubc1c \uacfc\uc815\uc5d0 \ud1b5\ud569\ub420 \uc218 \uc788\uc73c\uba70, \uacfc\uc815\uc774 \ubc18\ubcf5\ub420 \ub54c\ub9c8\ub2e4 \uc810\ucc28 \ub354 \uc6d0\ud65c\ud558\uac8c \uc2e4\ud589\ub420 \uc218 \uc788\ub2e4.<\/p>\n<p>&nbsp;<\/p>\n<h4><strong>[3] \uc9c0\ub098\uce5c \ub2e8\uc21c\ud654\ub97c \uc9c0\uc591\ud558\uace0, \ubcf5\uc7a1\uc131\uc744 \uadf9\ubcf5\ud574 \uac00\uce58\ub97c \ucc3d\ucd9c\ud558\ub77c<\/strong><\/h4>\n<p>&nbsp;<\/p>\n<p>\ub108\ubb34\ub098 \ub2f9\uc5f0\ud558\uac8c\ub3c4 AI \uc194\ub8e8\uc158\uc740 \ubb38\uc81c\ub97c \ud574\uacb0\ud558\uae30 \uc704\ud574 \uac1c\ubc1c\ub41c\ub2e4. \ub2e4\uc218\uc758 AI \uc194\ub8e8\uc158\uc774 \uc2e4\ud328\ud558\ub294 \uc774\uc720\ub294 \ud574\uacb0\ud558\ub824\ub294 \ubb38\uc81c\uc758 \ubcf5\uc7a1\uc131\uc744 \uc9c0\ub098\uce58\uac8c \ub2e8\uc21c\ud654\ud558\ub824\ub294 \uc2dc\ub3c4\uc5d0 \uc788\ub2e4. AI \uc194\ub8e8\uc158\uc744 \uac1c\ubc1c\ud558\uae30\uc5d0 \uc55e\uc11c \uba3c\uc800 \uc2dc\uc7a5 \ubc0f \uc81c\ud488\ubcc4 \ube44\uc988\ub2c8\uc2a4 \uc694\uad6c\uc0ac\ud56d\uc744 \uc644\ubcbd\ud558\uac8c \ubaa9\ub85d\ud654\ud558\uace0, \uc801\uc815\ud55c \uc0ac\ub0b4 \uc804\ubb38\uac00\uc758 \uc790\ubb38\uc744 \uad6c\ud574 \ubb38\uc81c \ud574\uacb0 \ubc29\uc2dd\uc744 \uacb0\uc815\ud558\ub294 \uac83\uc774 \uc911\uc694\ud558\ub2e4.<\/p>\n<blockquote><p><strong>\uae30\uc5c5\uc740 \uac1c\ubc1c\ud300\uc774 \uac01 \uc81c\ud488, \uace0\uac1d, \uc2dc\uc7a5\uc758 \ucc28\uc774\uc810\uc744 \uc798 \uc774\ud574\ud558\uace0 \uc788\ub3c4\ub85d \uc694\uad6c\ud574\uc57c \ud55c\ub2e4.<\/strong><\/p><\/blockquote>\n<p>\uc778\ud504\ub77c \uad6c\ucd95\uc774\ub098 \ub370\uc774\ud130 \ud30c\uc774\ud504\ub77c\uc778\uacfc \uac19\uc740 AI \uc194\ub8e8\uc158\uc758 \ud575\uc2ec \uad6c\uc131 \uc694\uc18c\ub4e4\uc740 \ub2e4\ub978 \uc2dc\uc7a5\uc774\ub098 \uc81c\ud488\uc5d0\ub3c4 \uc7ac\uc0ac\uc6a9\uc774 \uac00\ub2a5\ud558\uc9c0\ub9cc, \ubcf4\ud3b8\uc801\uc778 \uc0c1\ud669\uc744 \uc704\ud574 \uc124\uacc4\ub41c \ud45c\uc900 \ubd84\uc11d \ubaa8\ub378\uc744 \ub2e4\ub978 \uc81c\ud488\uacfc \uc2dc\uc7a5\uc5d0 \uc801\uc6a9\ud558\uba74 \ubb38\uc81c\uac00 \ubc1c\uc0dd\ud560 \uc218 \uc788\ub2e4. AI \uc194\ub8e8\uc158\uc774 \uac01 \ubd84\uc57c\uc758 \ud2b9\uc131\uc774\ub098 \uc694\uad6c\uc0ac\ud56d\uc744 \uc81c\ub300\ub85c \uc778\uc2dd\ud558\uc9c0 \ubabb\ud574 \uacb0\uad0f\uac12\uc758 \ud488\uc9c8\uacfc \uad00\ub828\uc131\uc774 \uc800\ud558\ub420 \uc6b0\ub824\uac00 \uc788\uae30 \ub54c\ubb38\uc774\ub2e4. \uac8c\ub2e4\uac00 \uacbd\uc601\ud300\uc5d0 \uc778\uacc4 \uc2dc, AI \uc194\ub8e8\uc158 \uacb0\uacfc\uac00 \uad00\ub828 \ud504\ub85c\uc138\uc2a4\ub098 \uc0ac\uc6a9\uc790 \uc694\uad6c\uc0ac\ud56d\uc5d0 \ud638\ud658\ub418\uc9c0 \uc54a\ub294 \uac83\uc774 \ubc1d\ud600\uc9c4\ub2e4\uba74 \ud504\ub85c\uc81d\ud2b8 \uc790\uccb4\uac00 \ubb34\uc0b0\ub420 \uc704\uae30\uc5d0 \ucc98\ud560 \uc218 \uc788\ub2e4.<\/p>\n<p>\uc774\ub7f0 \uc0ac\ud0dc\ub97c \ubc29\uc9c0\ud558\uae30 \uc704\ud574, \uae30\uc5c5\uc740 \uac1c\ubc1c\ud300\uc774 \ud45c\uc900 \uc194\ub8e8\uc158\uc5d0 \ubc29\ud574\uac00 \ub420 \ub9cc\ud55c \uac01 \uc81c\ud488, \uace0\uac1d, \uc2dc\uc7a5\uc758 \ucc28\uc774\uc810\uc744 \uc798 \uc774\ud574\ud558\uace0 \uc788\ub3c4\ub85d \uc694\uad6c\ud574\uc57c \ud55c\ub2e4. \uc774\ub7ec\ud55c \ucc28\uc774\uc810\uc744 \ud30c\uc545\ud558\uae30 \uc704\ud574\uc11c\ub294 \uc81c\ud488 \ub2f4\ub2f9 \ubc0f \ub9c8\ucf00\ud305\ud300\uacfc\uc758 \uae34\ubc00\ud55c \ud611\ub825\uc774 \ud544\uc694\ud558\ub2e4. \ub610\ud55c \uac1c\ubc1c\ud300 \ub0b4\ubd80\uc5d0\uc11c\ub3c4 \uc65c \ubcf4\ud3b8\uc801\uc778 \ud45c\uc900 AI \uc194\ub8e8\uc158\uc774 \ubaa8\ub4e0 \ubb38\uc81c\ub97c \ud574\uacb0\ud560 \uc218\ub294 \uc5c6\ub294\uc9c0 \uc790\uccb4\uc801\uc73c\ub85c \uace0\ubbfc\ud574\ubd10\uc57c \ud55c\ub2e4.<\/p>\n<p>&nbsp;<\/p>\n<h4><strong>[4] \uc801\uc815 \uc778\ud504\ub77c\ub97c \ube60\ub974\uac8c \uad6c\ucd95\ud558\uace0. \uc120\uc81c \ud22c\uc790\ub85c \ud655\uc7a5 \uac00\ub2a5\ud55c \uae30\ubc18\uc744 \uad6c\ucd95\ud558\ub77c<\/strong><\/h4>\n<p>&nbsp;<\/p>\n<p>\uac1c\ub150 \uc99d\uba85(PoC, proof of concept)\uc744 \uac1c\ubc1c\ud560 \ub54c \uc801\uc815\ud55c \ud074\ub77c\uc6b0\ub4dc \uc778\ud504\ub77c\ub97c \uad6c\ucd95\ud558\uba74, \ubbf8\ub798\uc5d0 \uaddc\ubaa8 \ud655\uc7a5\uc758 \uac00\ub2a5\uc131\uc774 \ucee4\uc9c0\uac8c \ub41c\ub2e4. \uadf8\ub7ec\ub098 \ub9ce\uc740 \uae30\uc5c5\uc774 \ucd5c\ucca8\ub2e8 \ud074\ub77c\uc6b0\ub4dc \uc778\ud504\ub77c \ub3c4\uc785\uc758 \uc911\uc694\uc131\uc744 \uac04\uacfc\ud558\uace0 \uc6b0\uc120\uc21c\uc704\ub85c \uc5ec\uae30\uc9c0 \uc54a\ub294\ub2e4.<\/p>\n<p>\uc790\ub3d9\ucc28 \uc138\uc77c\uc988 \ubc0f \ub9c8\ucf00\ud305\uc5d0\uc11c AI \uc194\ub8e8\uc158\uc744 \uc6b4\uc601\ud560 \ub54c\ub294 \uc601\uc5c5, \uc7ac\ubb34, \uc0dd\uc0b0, \uacf5\uae09\ub9dd\uae4c\uc9c0 \uc218\ub9ce\uc740 \uacbd\ub85c\ub97c \ud1b5\ud574 \ub370\uc774\ud130\uac00 \uc0dd\uc131\ub418\uae30 \ub54c\ubb38\uc5d0 \ud074\ub77c\uc6b0\ub4dc \uae30\ubc18 \uc811\uadfc\ubc95\uc774 \ud544\uc218\uc801\uc774\ub2e4. \ud769\uc5b4\uc838 \uc788\ub294 \ub370\uc774\ud130\ub97c \uc548\uc804\ud558\uba74\uc11c\ub3c4 \ud655\uc7a5 \uac00\ub2a5\ud55c \ubc29\uc2dd\uc73c\ub85c \ud55c\ub370 \ubaa8\uc73c\ub294 \uc77c\uc740 \uc624\ud504\ub77c\uc778 \ud658\uacbd\uc5d0\uc11c\ub294 \ubd88\uac00\ub2a5\uc5d0 \uac00\uae5d\ub2e4. \ud2b9\ud788 \uac1c\uc778\uc815\ubcf4 \ubcf4\ud638\ubc95 \ubc0f \uacbd\uc7c1 \uaddc\uc81c \uc815\ucc45\uc5d0 \ub530\ub978 \ub370\uc774\ud130 \uc775\uba85\ud654 \ucc98\ub9ac\ub97c \uc704\ud574\uc11c\ub77c\ub3c4 \ud074\ub77c\uc6b0\ub4dc \uae30\ubc18 \uc194\ub8e8\uc158\uc744 \ub3c4\uc785\ud560 \ud544\uc694\uac00 \uc788\ub2e4.<\/p>\n<p>\uac8c\ub2e4\uac00 \uc624\ud504\ub77c\uc778 AI \uc194\ub8e8\uc158\uc740 \ub370\uc774\ud130\ub97c \uc5c5\ub370\uc774\ud2b8\ud558\uac70\ub098 \uad00\ub828 \uc815\ubcf4\ub97c \ucd5c\uc2e0 \uc0c1\ud0dc\ub85c \uc720\uc9c0\ud558\uae30 \uc5b4\ub835\ub2e4. \uc774\ub294 \uac1c\ubc1c\ud300\uc774 \uac01 \uc81c\ud488 \ubc0f \uc2dc\uc7a5\uc5d0 \uc5f0\uad00\uc131 \uc788\ub294 \ud559\uc2b5 \ub0b4\uc6a9\uc744 \uc801\uc6a9\ud558\uae30 \uc5b4\ub835\uac8c \ub9cc\ub4e0\ub2e4. \uad81\uadf9\uc801\uc73c\ub85c \uc624\ud504\ub77c\uc778 \ucf54\ub4dc\ub97c \ud074\ub77c\uc6b0\ub4dc\ub85c \uc804\ud658\ud558\uae30 \uc704\ud574\uc11c\ub294 \uc0c1\ub2f9\ud55c \ucd94\uac00 \uc791\uc5c5\uc774 \ud544\uc694\ud558\ub2e4.<\/p>\n<p>\ub354 \ub098\uc740 \uc804\ub7b5\uc740 \ud504\ub85c\uc81d\ud2b8 \ucc29\uc218 \uc2dc \u2018\ub370\uc774\ud130 \ud638\uc218(Data Lake)\u2019\ub77c\uace0 \ubd88\ub9ac\ub294 \uc804\uc6a9 \ud074\ub77c\uc6b0\ub4dc \ub370\uc774\ud130 \ud50c\ub7ab\ud3fc\uc744 \uad6c\ucd95\ud558\ub294 \uac83\uc774\ub2e4. \ub2e4\uc591\ud55c \uacbd\ub85c\ub85c \ub4e4\uc5b4\uc628 \ud544\uc694 \ub370\uc774\ud130\ub97c \ub370\uc774\ud130 \ud638\uc218\uc5d0 \ud1b5\ud569\ud558\ub294 \ubc29\uc2dd\uc73c\ub85c, \uc194\ub8e8\uc158 \uc2e4\ud589 \uc911 \ud544\uc694\ud55c \uc218\ub3d9 \uc791\uc5c5\ub7c9\uc744 \ucd5c\uc18c\ud55c\uc73c\ub85c \ub9cc\ub4e4 \uc218 \uc788\uae30\uc5d0 \uc2dc\uac04\uc744 \ud22c\uc790\ud574 \uac1c\ubc1c\ud560 \uac00\uce58\uac00 \uc788\ub2e4.<\/p>\n<p>\ub610\ud55c \ucd5c\uc2e0 \ud074\ub77c\uc6b0\ub4dc \uc778\ud504\ub77c\ub294 AI \ud65c\uc6a9\uc131\uc744 \uc99d\ub300\ud560 \uc218 \uc788\ub2e4. \uac1c\ubc1c\ud300\uc740 \uc5c4\uaca9\ud55c \ub370\uc774\ud130 \ubcf4\uc548 \ubc0f \uc775\uba85\ud654 \uc694\uac74\uc744 \ucda9\uc871\ud558\uace0, \uc870\uc9c1 \uc804\ubc18\uc5d0 \uac78\uce5c \ub370\uc774\ud130 \ud1b5\ud569\uc744 \uaf80\ud560 \uc218 \uc788\ub2e4. \ud074\ub77c\uc6b0\ub4dc \uae30\uc220\uc744 \ud65c\uc6a9\ud558\uba74 \ucef4\ud4e8\ud305 \uc131\ub2a5\uc744 \uc2e4\uc2dc\uac04\uc73c\ub85c \uc870\uc728\ud558\uace0 \ub370\uc774\ud130 \uc6a9\ub7c9\uc744 \ubb34\uc81c\ud55c\uc73c\ub85c \uc124\uc815\ud560 \uc218 \uc788\uc5b4 AI \uae30\ub2a5\uc744 \ubb34\ud55c\ub300\ub85c \ud655\uc7a5\ud560 \uc218 \uc788\ub2e4. \ub098\uc544\uac00 \ud574\ub2f9 \uc194\ub8e8\uc158\uc5d0\uc11c \uc5f0\uad00 \uc788\ub294 \ubd80\ubd84\uc744 \ub2e4\ub978 \uc81c\ud488\uc774\ub098 \uc2dc\uc7a5\uc73c\ub85c \ucda9\ub3cc \uc5c6\uc774 \uc804\ud658\ud558\uac70\ub098 \uc7ac\uc0ac\uc6a9\ud560 \uc218 \uc788\ub2e4.<\/p>\n<p>&nbsp;<\/p>\n<h4><strong>[5] \uacfc\uac10\ud55c \ub9c8\uc778\ub4dc\uc14b\uc744 \uac00\uc9c0\uace0 \uc2dc\uc791\ud558\ub77c<\/strong><\/h4>\n<p>&nbsp;<\/p>\n<p>\uae30\uc5c5\uc740 AI \uc194\ub8e8\uc158 \uac1c\ubc1c \uc0ac\uc5c5\uc744 \uc9c4\ud589\ud558\uae30 \uc704\ud574 \ubaa8\ub4e0 \uc218\ub2e8\uc744 \ub3d9\uc6d0\ud574\uc57c \ud55c\ub2e4. \ub3d9\uc2dc\uc5d0 \ud504\ub85c\uc81d\ud2b8 \uc9c4\ud589\ud300\uacfc \uc9c0\uc6d0 \ubd80\uc11c\ub294 \uc5b8\uc81c\ub4e0\uc9c0 \uc0ac\uc5c5\uc744 \uc911\ub2e8\ud560 \uc218 \uc788\ub2e4\ub294 \ub9c8\uc778\ub4dc\uc14b\uc744 \uc7a5\ucc29\ud574\uc57c \ud55c\ub2e4. AI \uc194\ub8e8\uc158 \uac1c\ubc1c\uc774 \ud22c\uc790\ud55c \ub9cc\ud07c\uc758 \uac00\uce58\ub97c \ucc3d\ucd9c\ud560 \uac83\uc774\ub77c\ub294 \ud655\uace0\ud55c \ud655\uc2e0\uc744 \uac00\uc9c0\uace0 \uc811\uadfc\ud574\uc57c \ud558\uc9c0\ub9cc, \ub9cc\uc77c \uac1c\ubc1c \uacfc\uc815 \uc911\uc5d0 \ubd88\ud22c\uba85\ud55c \uacb0\uacfc\uac00 \uc608\uce21\ub418\uba74 \uacfc\uac10\ud558\uac8c \ud3ec\uae30\ud560 \uc904\ub3c4 \uc54c\uc544\uc57c \ud55c\ub2e4.<\/p>\n<p>\uc131\uc7a5\ud558\uace0\uc790 \ud558\ub294 \ub9c8\uc778\ub4dc\uc14b\uc774\ub098 AI \uc194\ub8e8\uc158 \ud655\uc7a5\uc5d0 \ub300\ud55c \ud655\uc2e0\uc774 \uc5c6\ub294 \uc0c1\ud0dc\ub85c \uc811\uadfc\ud55c\ub2e4\uba74, \ucd08\uae30\uc5d0\ub294 MVP \uac1c\ubc1c\uc5d0 \ub300\ud55c \uc608\uc0b0\ub9cc \uc2b9\uc778\ubc1b\uc744 \ud655\ub960\uc774 \ub192\ub2e4. \ud558\uc9c0\ub9cc \uc194\ub8e8\uc158\uc758 \uae30\ub2a5 \ud655\uc7a5\uc744 \uc704\ud574\uc11c\ub294 \uac1c\ubc1c\ud300\uc5d0 \uc0c8\ub85c\uc6b4 \uc608\uc0b0 \ud655\ubcf4\uac00 \ud544\uc694\ud558\ub2e4. \ud1b5\uc0c1\uc801\uc73c\ub85c 6\uac1c\uc6d4 \uc774\uc0c1\uc774 \uc18c\uc694\ub418\ub294 \uc608\uc0b0 \uc2b9\uc778 \uc808\ucc28\ub97c \uae30\ub2e4\ub9ac\ub294 \ub3d9\uc548 \uc194\ub8e8\uc158 \uac1c\ubc1c \uc758\uc9c0\ub294 \uc57d\ud654\ub418\uace0 \uc0ac\uc5c5\ud300\uacfc \uac1c\ubc1c\ud300\uc758 \uad00\uc2ec \uc5ed\uc2dc \ub2e4\ub978 \ud504\ub85c\uc81d\ud2b8\ub85c \uc774\ub3d9\ud558\ub294 \uacbd\uc6b0\uac00 \ub9ce\ub2e4. \uc0c8\ub85c\uc6b4 \uc608\uc0b0\uc774 \ud3b8\uc131\ub418\uba74 \uae30\uc5c5\uc740 MVP \uac1c\ubc1c\uc5d0 \ucc38\uc5ec\ud558\uc9c0 \uc54a\uc558\ub358 \uc778\ub825 \uc704\uc8fc\ub85c \uc0c8\ub85c\uc6b4 \ud300\uc744 \uafb8\ub9b4 \uac83\uc774\uace0, \uc194\ub8e8\uc158\uc744 \ucc98\uc74c\ubd80\ud130 \ub2e4\uc2dc \uac1c\ubc1c\ud574\uc57c \ud558\ub294 \uc0ac\ud0dc\uac00 \ubc1c\uc0dd\ud560 \uc218\ub3c4 \uc788\ub2e4.<\/p>\n<p>\uc774\ub7f0 \uc0ac\ud0dc\ub97c \ubc29\uc9c0\ud558\uae30 \uc704\ud574, \uae30\uc5c5\uc740 \uacf5\uaca9\uc801\uc774\uace0 \ud3ec\uad04\uc801\uc778 \uc811\uadfc\uc744 \ud1b5\ud574 \uc194\ub8e8\uc158 \uac1c\ubc1c\uc774 \uc131\uacf5\uc801\uc774\ub77c\ub294 \uc778\uc0c1\uc744 \uc2ec\uc5b4\uc8fc\uc5b4\uc57c \ud55c\ub2e4. \ud504\ub85c\uc81d\ud2b8 \uc9c0\uc6d0 \ubd80\uc11c\uc5d0 \ud53c\uce6d \uc2dc\uc5d0\ub294 MVP \uac1c\ubc1c\uc5d0 \ud544\uc694\ud55c \uc2dc\uac04\uacfc \ube44\uc6a9\uc744 \uac15\uc870\ud558\uace0, \uc194\ub8e8\uc158 \ud655\uc7a5\uc758 \uc7a0\uc7ac \uac00\uce58\uc640 \uc774\ud6c4 \ud22c\uc785\ub420 \ucd94\uac00 \ube44\uc6a9\ub3c4 \ubd80\uac01\ud574\uc57c \ud55c\ub2e4. \uc774\ub97c \ud1b5\ud574 \uac1c\ubc1c \uacfc\uc815\uc5d0 \uc0dd\uae38 \uc218 \uc788\ub294 \uc9c0\uc5f0\uc774\ub098 \ucd94\uac00 \uc608\uc0b0 \ud3b8\uc131 \uc694\uccad\uc5d0 \ub300\ud55c \uc6b0\ub824\ub97c \uc7a0\uc7ac\uc6b8 \uc218 \uc788\ub2e4.<\/p>\n<p>&nbsp;<\/p>\n<h4><strong>[6] \ub9ac\ub354\uc2ed\uacfc \uc2e4\ud589\uc744 \uc704\ud55c \uc8fc\uc778\uc758\uc2dd\uc744 \uac16\ucd98 \uc801\uc784\uc790\ub97c \uc601\uc785\ud558\ub77c<\/strong><\/h4>\n<p>&nbsp;<\/p>\n<p>AI \uc194\ub8e8\uc158 \uac1c\ubc1c\uc744 \uc9c4\ud589\ud558\uae30\uc5d0 \uc55e\uc11c, \uba3c\uc800 \ud504\ub85c\uc81d\ud2b8\uc758 \uc7a0\uc7ac\ub825\uc5d0 \ub9e4\ub8cc\ub41c 2\uba85\uc758 \uc801\uc784\uc790\ub97c \ucc3e\uc544\uc57c \ud55c\ub2e4. \ud55c \uba85\uc740 \uac15\ud55c \ub9ac\ub354\uc2ed\uc73c\ub85c \ud504\ub85c\uc81d\ud2b8\uc758 \uc0ac\uc5c5\uc131 \uac80\ud1a0, \uc608\uc0b0 \ubcc0\uacbd \ub4f1\uc758 \uc0c1\ud669\uc744 \uc2ac\uae30\ub86d\uac8c \ud5e4\uccd0 \ub098\uac08 \uc218 \uc788\uc5b4\uc57c \ud558\uace0, \ub2e4\ub978 \ud55c \uba85\uc740 \ubc1c\uba85\uac00\uc640 \uc0ac\uc5c5\uac00 \uc790\uc9c8\uc744 \uacb8\ube44\ud558\uc5ec \ud504\ub85c\uc81d\ud2b8 \uc8fc\uccb4\ub85c\uc11c \uc2e4\ud589\uc790\uc758 \uc5ed\ud560\uc744 \ud574\uc57c \ud55c\ub2e4.<\/p>\n<blockquote><p><strong>AI \ud504\ub85c\uc81d\ud2b8\ub97c \uc9c4\ud589\ud560 \ub54c\ub294 \uc801\uc784\uc790\ub97c \uc2e0\uc911\ud558\uac8c \uc120\uc815\ud558\uace0, \uc9c0\uc6d0\uc744 \uc544\uaef4\uc11c\ub294 \uc548 \ub41c\ub2e4.<\/strong><\/p><\/blockquote>\n<p>\uc194\ub8e8\uc158 \uac1c\ubc1c \ubc0f \ud655\uc7a5 \uacfc\uc815\uc5d0\uc11c \uae30\uc5c5\uc740 \uc77c\uc815 \uc9c0\uc5f0\uc774\ub098 \ub0b4\ubd80 \uc6b0\uc120\uc21c\uc704\uc758 \ubcc0\ub3d9, \ud639\uc740 \ucc38\uc5ec \uc778\uc6d0\uc758 \uc9c1\ucc45 \ubcc0\ud654 \ub4f1\uc73c\ub85c \ud504\ub85c\uc81d\ud2b8 \ucc45\uc784\uc790\ub97c \uad50\uccb4\ud574\uc57c \ud560 \uc0c1\ud669\uc744 \ub9c8\uc8fc\ud560 \uc218 \uc788\ub2e4. \uadf8\ub807\uae30\uc5d0 AI \ud504\ub85c\uc81d\ud2b8\ub97c \uc9c4\ud589\ud560 \ub54c\ub294 \uc801\uc784\uc790\ub97c \uc2e0\uc911\ud558\uac8c \uc120\uc815\ud558\uace0, \uc9c0\uc6d0\uc744 \uc544\uaef4\uc11c\ub294 \uc548 \ub41c\ub2e4. \uc5ec\uae30\uc11c \uc801\uc784\uc790\ub780, \uac1c\ubc1c\ub418\ub294 \uc194\ub8e8\uc158\uc758 \uac00\uce58\uc5d0 \ub300\ud55c \ud655\uace0\ud55c \ubbff\uc74c\uc744 \ubc14\ud0d5\uc73c\ub85c \ud504\ub85c\uc81d\ud2b8\ub97c \uc2dc\ud589 \ub2e8\uacc4\ubd80\ud130 \ub9c8\ubb34\ub9ac\uae4c\uc9c0 \uc5b4\ub5bb\uac8c\ub4e0 \uace0\uc218\ud574\ub0bc \uc758\uc9c0\uac00 \uc788\ub294 \uc778\uc7ac\ub97c \ub73b\ud558\uba70, \uae30\uc5c5\uc740 \uc774\ub807\uac8c \uc120\uc815\ub41c \ucc45\uc784\uc790\ub97c \ubbff\uace0 \uc9c0\uc6d0\ud574\uc57c \ud55c\ub2e4. \uc774\ub294 \ud504\ub85c\uc81d\ud2b8\uc758 \uc5f0\uc18d\uc131\uc744 \ubcf4\uc7a5\ud558\uba70, \uc194\ub8e8\uc158 \uac1c\ubc1c\uc5d0\uc11c \ud575\uc2ec \uc131\uacf5 \uc694\uc778\uc73c\ub85c \uc791\uc6a9\ud560 \uac83\uc774\ub2e4. AI \uc194\ub8e8\uc158 \ud655\uc7a5\uc744 \ud68d\uae30\uc801\uc73c\ub85c \uc131\uacf5\uc2dc\ud0a8 \uc0ac\ub840\uc5d0\ub294, \ud0c1\uc6d4\ud558\uace0 \uc9c0\uce58\uc9c0 \uc54a\ub294 \ub9ac\ub354\uac00 \uc874\uc7ac\ud55c\ub2e4\ub294 \uc0ac\uc2e4\uc744 \uc78a\uc5b4\uc11c\ub294 \uc548 \ub41c\ub2e4.<\/p>\n<p>&nbsp;<\/p>\n<h4><strong>[7] \ud30c\ud2b8\ub108\uc2ed \uccb4\uacb0\uacfc \uc778\uc7ac \uc601\uc785\uc73c\ub85c \ucd08\uc77c\ub958\uc758 \uae30\uc220\uc801 \uc5ed\ub7c9\uacfc \uc804\ubb38\uc131\uc744 \ud655\ubcf4\ud558\ub77c<\/strong><\/h4>\n<p>&nbsp;<\/p>\n<p>AI \ud504\ub85c\uc81d\ud2b8\ub97c \ub7f0\uce6d\ud558\uace0\uc790 \ud558\ub294 \uae30\uc5c5\uc740 \ub0b4\ubd80 \uc778\uc7ac\ub97c \ud65c\uc6a9\ud568\uacfc \ub3d9\uc2dc\uc5d0 \uc678\ubd80 \ud30c\ud2b8\ub108\uc2ed\uc744 \uccb4\uacb0\ud558\uc5ec, \uac01 \uc601\uc5ed\uc5d0\uc11c \ucd5c\uc0c1\uc758 \uae30\uc220\uc801 \uc5ed\ub7c9\uacfc \uc804\ubb38\uc131\uc744 \ud655\ubcf4\ud558\uace0 \uc774\ub97c \uc801\uc7ac\uc801\uc18c\uc5d0 \ubc30\uce58\ud560 \uc218 \uc788\uc5b4\uc57c \ud55c\ub2e4. \ud504\ub85c\uc81d\ud2b8\uc758 \uc131\uacf5\uc744 \uc704\ud574 \ubaa8\ub4e0 \ucc38\uc5ec \uc778\uc6d0\uc774 \uba85\ud655\ud55c \uc5ed\ud560\ub85c \uc0c1\ud638 \ubcf4\uc644\uc801\uc778 \uad00\uacc4\ub97c \uc774\ub8e8\uc5b4\uc57c \ud558\uace0, \uc7a5\uae30\uc801\uc73c\ub85c \ud568\uaed8 \uc77c\ud560 \uc218 \uc788\ub294 \ucc45\uc784 \uc758\uc2dd\uc744 \uac16\ucd94\uc5b4\uc57c \ud55c\ub2e4.<\/p>\n<p>\ub300\uac1c \uae30\uc5c5\ub4e4\uc740 \ub0b4\ubd80 \uc778\uc7ac\ub97c \uc120\ubc1c\ud560 \ub54c\ub098 \uc678\ubd80 \ud30c\ud2b8\ub108\uc2ed\uc744 \uccb4\uacb0\ud560 \ub54c, \uac1c\ubcc4 \uc5ed\ub7c9\uc774\ub098 \uc5ed\ud560\uc758 \uc911\ubcf5\uc131\uc744 \ud06c\uac8c \uace0\ub824\ud558\uc9c0 \uc54a\ub294 \uacbd\ud5a5\uc774 \uc788\ub2e4. \uadf8\ub7ec\ub098 \uc774\ub294 \ud63c\ub780\uacfc \ub9c8\ucc30\uc744 \ubd88\ub7ec\uc77c\uc73c\ud0a4\uae30 \uc27d\uace0, \ub354 \ub098\uc544\uac00 \ud611\uc5c5\uc744 \uc800\ud574\ud558\ub294 \uc0ac\ub0b4 \uc815\uce58 \ubc0f \ud574\ub85c\uc6b4 \uad8c\ub825 \ub2e4\ud23c\uc73c\ub85c \uc774\uc5b4\uc9c8 \uac00\ub2a5\uc131\uc774 \ub192\ub2e4. \ub530\ub77c\uc11c \uae30\uc5c5\uc740 \uc624\ud788\ub824 \ud6a8\uacfc\uc801\uc73c\ub85c \ud611\ub825\ud560 \uc218 \uc788\ub294 \ud1b5\ud569\ud615 \ud300\uc744 \ub9cc\ub4dc\ub294 \ub370 \uc8fc\ub825\ud574\uc57c \ud55c\ub2e4.<\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<h3><strong>\ubbf8\ub798\ub97c \uc704\ud55c AI \uc194\ub8e8\uc158 \uad6c\ucd95<\/strong><\/h3>\n<p>&nbsp;<\/p>\n<p>20\uc138\uae30\uc5d0\ub294 \uc790\ub3d9\ucc28 \uc0b0\uc5c5\uc5d0\uc11c \uc138\uc77c\uc988 \ubc0f \ub9c8\ucf00\ud305 \ubd84\uc57c\uc758 \ud601\uc2e0\uc774 \uc810\uc9c4\uc801\uc778 \ud504\ub85c\uc138\uc2a4 \uac1c\uc120\uc73c\ub85c \uc774\ub8e8\uc5b4\uc84c\ub2e4. \uc624\ub298\ub0a0, OEM \ud648\ud398\uc774\uc9c0 \ubc0f \uc81c\uc0bc\uc790 \uc6f9\uc0ac\uc774\ud2b8\uac00 \uc790\ub3d9\ucc28\uc5d0 \ub300\ud55c \ud48d\ubd80\ud55c \uc815\ubcf4\ub97c \uc81c\uacf5\ud558\uace0 \uc788\uc73c\uba70, \uc218\ub9ce\uc740 \ud3ec\ud138 \uc0ac\uc774\ud2b8\uc5d0\uc11c \uc18c\ube44\uc790\uc640 \uc790\ub3d9\ucc28 OEM\uc744 \uc5f0\uacb0\ud574\uc8fc\uace0 \uc788\ub2e4. \ud558\uc9c0\ub9cc \ub514\uc9c0\ud138 \ub9c8\ucf00\ud305\uc744 \uc81c\uc678\ud558\uba74, \ub300\ubd80\ubd84\uc758 OEM\uc740 \uc5ec\uc804\ud788 \uc804\ud1b5\uc801\uc778 \ubc29\uc2dd\uc73c\ub85c \ud310\ub9e4\uc640 \ud64d\ubcf4 \ud65c\ub3d9\uc744 \uc804\uac1c\ud558\uace0 \uc788\ub2e4.<\/p>\n<p>AI \uc194\ub8e8\uc158\uc744 \uc811\ubaa9\ud55c \uc138\uc77c\uc988\uc640 \ub9c8\ucf00\ud305\uc740 \uacfc\uac70\uc758 \ud504\ub85c\uc138\uc2a4 \uac1c\uc120\uacfc\ub294 \uc131\uaca9\uc774 \ub2e4\ub978 \uc644\uc804\ud788 \uc0c8\ub85c\uc6b4 \uac00\uce58 \ucc3d\ucd9c \uc218\ub2e8\uc774\ub2e4. \ud604\uc7ac \uc790\ub3d9\ucc28 OEM\ub4e4\uc740 \uc774 \uc0c8\ub85c\uc6b4 \uc218\ub2e8\uc5d0 \ub300\ud55c \uacbd\ud5d8 \ubd80\uc871\uc73c\ub85c \uae30\ub300\ub9cc\ud07c\uc758 \uac00\uce58\ub97c \uc5bb\uc9c0 \ubabb\ud558\uace0, \ud655\uc7a5 \ubd88\uac00\ub2a5\ud55c \ud504\ub85c\uc81d\ud2b8\ub9cc\uc744 \ucad3\uace0 \uc788\ub2e4.<\/p>\n<p>\uae30\uc5c5\uc774 AI \uac1c\ubc1c \ud22c\uc790\ub97c \ud1b5\ud574 \ucd5c\uace0\uc758 \uc218\uc775\uc131\uc744 \ub0b4\uae30 \uc704\ud574\uc11c\ub294 \ud1b5\ud569\uc801\uc778 \uc811\uadfc\ubc95\uc744 \uac16\ucd94\uc5b4\uc57c \ud55c\ub2e4. \uc704\uc5d0 \uc5b8\uae09\ud55c 7\uac00\uc9c0 \uc81c\uc5b8\uc744 \uac1c\ubcc4\uc801\uc73c\ub85c \uc2e4\ucc9c\ud55c\ub2e4\uba74 \uc131\uacf5\uc744 \ubcf4\uc7a5\ud560 \uc218 \uc5c6\uc9c0\ub9cc, \uac01\uac01\uc758 \ub0b4\uc6a9\uc744 \uc885\ud569\uc801\uc73c\ub85c \uc219\uace0\ud558\uc5ec \uc2e4\ud589\ud55c\ub2e4\uba74 \ud504\ub85c\uc81d\ud2b8 \uc131\uacf5\ub960\uc740 \ud68d\uae30\uc801\uc73c\ub85c \uc0c1\uc2b9\ud560 \uac83\uc774\ub2e4.<\/p>\n<p>\uc138\uc77c\uc988 \ubc0f \ub9c8\ucf00\ud305 \ucd5c\uc801\ud654\ub97c \uc704\ud55c AI \uc194\ub8e8\uc158 \uac1c\ubc1c \ubc0f \ub3c4\uc785\uc5d0 \uc788\uc5b4, \ucde8\uc57d\ud55c \uc811\uadfc\ubc95\uc744 \ud0dd\ud55c OEM\ub4e4\uc740 \ub0a0\uc774 \uac08\uc218\ub85d \uacbd\uc7c1\uc774 \uce58\uc5f4\ud574\uc9c0\ub294 \uc2dc\uc7a5\uc5d0\uc11c \uacb0\uad6d \ubd88\ub9ac\ud55c \uc785\uc9c0\uc5d0 \ub193\uc774\uac8c \ub420 \uac83\uc774\ub2e4. \ud601\uc2e0\uc801\uc778 \uc2e0\uc0dd \uae30\uc5c5\uacfc \uc804\ud1b5\uc801\uc778 \uacbd\uc7c1\uc0ac\ub4e4\uc740 AI \uae30\uc220\uc744 \ud65c\uc6a9\ud574 \ud310\ub9e4\ub97c \ucd09\uc9c4\ud558\uace0 \uc218\uc775\uc131\uc744 \ub192\uc5ec \ub3c4\ud0dc\ub41c \uae30\uc5c5\uc744 \ub530\ub3cc\ub9b4 \uac83\uc774\uae30 \ub54c\ubb38\uc774\ub2e4.<\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<p><a href=\"https:\/\/www.bcg.com\/publications\/2022\/how-automakers-can-successfully-apply-ai-in-sales-marketing\" target=\"_blank\" rel=\"noopener\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-5847 size-full\" src=\"http:\/\/bcgblog.kr\/wp-content\/uploads\/2022\/05\/BCG-\uc6d0\ubb38-\ubcf4\ub7ec\uac00\uae30-\ubc84\ud2bc.jpg\" alt=\"\" width=\"180\" height=\"50\" title=\"\"><\/a><\/p>\n<p><a href=\"\/newsletter\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-2753\" src=\"http:\/\/bcgblog.kr\/wp-content\/uploads\/2020\/10\/BCG\ub274\uc2a4\ub808\ud130\uad6c\ub3c5\ud558\uae30\ucd08\ub85d\ubc30\uacbd.png\" alt=\"\ub274\uc2a4\ub808\ud130 \uad6c\ub3c5\ud558\uae30\" width=\"180\" height=\"50\" title=\"\"><\/a><\/p>\n<p>&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>\uc790\ub3d9\ucc28 OEM\ub4e4\uc740 \uadf8\ub3d9\uc548 \ubd80\ud488 \uc81c\uc870 \uacfc\uc815\uc5d0\uc11c AI \uae30\uc220\uc744 \ud65c\uc6a9\ud574 \uc654\ub2e4. \uadf8\ub7ec\ub098 \uc774\uc81c\ub294 AI\ub97c \uc138\uc77c\uc988 \ud65c\ub3d9\uc5d0 \uc811\ubaa9\ud560 \ub54c\ub2e4. BCG\uc758 7\uac00\uc9c0 \uc81c\uc5b8\uc744 \ub530\ub978\ub2e4\uba74, \uc870\uc9c1 \uc804\ubc18\uc5d0\uc11c AI \uc194\ub8e8\uc158\uc744 \ud655\uc7a5\ud560 \uc218 \uc788\ub2e4.<\/p>\n","protected":false},"author":1,"featured_media":6045,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"om_disable_all_campaigns":false,"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"_uf_show_specific_survey":0,"_uf_disable_surveys":false,"footnotes":""},"categories":[24,35,170],"tags":[],"class_list":{"0":"post-6041","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-bcgx_digital_ai","8":"category-ig-en","9":"category-marketing"},"_links":{"self":[{"href":"https:\/\/bcgblog.kr\/wp-json\/wp\/v2\/posts\/6041","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/bcgblog.kr\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/bcgblog.kr\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/bcgblog.kr\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/bcgblog.kr\/wp-json\/wp\/v2\/comments?post=6041"}],"version-history":[{"count":0,"href":"https:\/\/bcgblog.kr\/wp-json\/wp\/v2\/posts\/6041\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/bcgblog.kr\/wp-json\/wp\/v2\/media\/6045"}],"wp:attachment":[{"href":"https:\/\/bcgblog.kr\/wp-json\/wp\/v2\/media?parent=6041"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/bcgblog.kr\/wp-json\/wp\/v2\/categories?post=6041"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/bcgblog.kr\/wp-json\/wp\/v2\/tags?post=6041"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}