{"id":7285,"date":"2023-03-07T15:46:36","date_gmt":"2023-03-07T06:46:36","guid":{"rendered":"https:\/\/bcgblog.kr\/?p=7285"},"modified":"2023-06-29T14:54:25","modified_gmt":"2023-06-29T05:54:25","slug":"why-global-companies-should-implement-fractals-in-business","status":"publish","type":"post","link":"https:\/\/bcgblog.kr\/why-global-companies-should-implement-fractals-in-business\/","title":{"rendered":"\uae00\ub85c\ubc8c \uae30\uc5c5\uc774 \ud504\ub799\ud0c8(Fractal) \ud601\uc2e0\uae30\uc5c5\uc774 \ub418\uc5b4\uc57c \ud558\ub294 \uc774\uc720"},"content":{"rendered":"
<\/p>\n
*\ud504\ub799\ud0c8(Fractal) : \ubd80\ubd84\uacfc \uc804\uccb4\uac00 \ub611\uac19\uc740 \ubaa8\uc591\uc744 \ud558\uace0 \uc788\ub2e4\ub294 \uc790\uae30 \uc720\uc0ac\uc131 \uac1c\ub150.\ub2e8\uc21c\ud55c \uad6c\uc870\uac00 \ub04a\uc784\uc5c6\uc774 \ubc18\ubcf5\ub418\uba74\uc11c \ubcf5\uc7a1\ud558\uace0 \ubb18\ud55c \uc804\uccb4 \uad6c\uc870\ub97c \ub9cc\ub4dc\ub294 \uac83\uc73c\ub85c, \uc989 \u2018\uc790\uae30 \uc720\uc0ac\uc131(self-similarity)\u2019\uacfc \u2018\uc21c\ud658\uc131(recursiveness)\u2019\uc774\ub77c\ub294 \ud2b9\uc9d5\uc744 \uac00\uc9c0\uace0 \uc788\ub2e4.<\/span><\/p>\n <\/p>\n 2007\ub144 \ub178\ud0a4\uc544(Nokia)\ub294 \ud734\ub300\ud3f0 \ube44\uc988\ub2c8\uc2a4\uc758 \uc57d 50% \uc2dc\uc7a5 \uc810\uc720\uc728\uc744 \ubcf4\uc720\ud558\uace0 \uc788\ub294 \uc5c5\uacc4 \uc120\ub450 \uae30\uc5c5\uc774\uc5c8\ub2e4. \ud558\uc9c0\ub9cc 2013\ub144 \uc774 \ud540\ub780\ub4dc \uae30\uc5c5\uc758 \uc2dc\uac00\ucd1d\uc561\uc740 2007\ub144 1500\uc5b5 \ub2ec\ub7ec\uc5d0\uc11c 300\uc5b5 \ub2ec\ub7ec\ub85c \ud3ed\ub77d\ud588\uace0, \ud734\ub300\ud3f0 \uc0ac\uc5c5 \ubd80\ubb38\uc740 71\uc5b5 8000\ub9cc \ub2ec\ub7ec\uc5d0 \ub9c8\uc774\ud06c\ub85c\uc18c\ud504\ud2b8(Microsoft)\uc5d0 \ub9e4\uac01\ub410\ub2e4. \uadf8\ub85c\ubd80\ud130 3\ub144 \ud6c4, \ub9c8\uc774\ud06c\ub85c\uc18c\ud504\ud2b8\ub294 \uc774 \uc0ac\uc5c5 \ubd80\ubb38\uc744 3\uc5b5 5000\ub9cc \ub2ec\ub7ec\uc5d0 \ud3ed\uc2a4\ucf58(Foxconn)\uc758 \uc790\ud68c\uc0ac\uc5d0 \ub9e4\uac01\ud588\ub2e4.<\/p>\n \ud55c\ub54c \uc0ac\ub78c\ub4e4\uc5d0\uac8c \uce6d\uc1a1\ubc1b\ub358 \ub178\ud0a4\uc544 \ud734\ub300\ud3f0 \uc0ac\uc5c5\uc5d0 \ubb34\uc2a8 \uc77c\uc774 \uc788\uc5c8\ub358 \uac83\uc77c\uae4c? \uc0ac\uc5c5\uc774 \uc5b4\ub824\uc6cc\uc9c0\ub294 \ub370\uc5d0\ub294 \uc5ec\ub7ec \uc774\uc720\uac00 \uc788\uaca0\uc9c0\ub9cc, BCG\uac00 \ubcf8 \uc8fc\ub41c \uc774\uc720\ub294 \uc138\uc0c1\uc740 \ubcc0\ud558\ub294\ub370 \ub178\ud0a4\uc544\ub294 \ubcc0\ud558\uc9c0 \ubabb\ud588\uae30 \ub54c\ubb38\uc774\ub2e4. \uc608\ub97c \ub4e4\uc5b4, \uad6c\uae00(Google)\uc758 \ud53d\uc140(Pixel)\uacfc \uc560\ud50c(Apple)\uc758 \uc544\uc774\ud3f0(iPhone)\uacfc \uac19\uc740 \uc0c8\ub85c\uc6b4 \uacbd\uc7c1\uc0ac\ub4e4\uc740 \uc0ac\uc6a9\uc790\ub4e4\uc744 \uc704\ud574 \ube60\ub974\uac8c \uc6f92.0(Web 2.0) \uc11c\ube44\uc2a4\ub97c \ub7f0\uce6d\ud588\ub2e4. \uacbd\uc7c1\uc0ac\ub4e4\uc774 \ud1b5\ud569\ub418\uace0 \uae00\ub85c\ubc8c\ud654\ub418\ub294 \ub3d9\uc548, \uc0c1\ub300\uc801\uc73c\ub85c \uc548\uc815\uc801\uc778 \uc138\uacc4\uc5d0 \uc801\ud569\ud55c \uc81c\ud488\uc744 \uc124\uacc4\ud588\ub358 \ub178\ud0a4\uc544\uc758 \ud734\ub300\ud3f0 \uc0ac\uc5c5\ubd80\ub294 \uacbd\uc7c1\ud558\uae30 \ucda9\ubd84\ud560 \ub9cc\ud07c \ube60\ub974\uac8c \uc801\uc751\ud558\uc9c0 \ubabb\ud588\ub2e4<\/strong>. \ub610\ud55c, \uc911\uc559\ud654\ub41c R&D \ud300<\/strong>\uc740 \ud604\uc9c0 \uc2dc\uc7a5\uc5d0\uc11c \uc0c8\ub85c\uc6b4 \uc138\uadf8\uba3c\ud2b8\uac00 \ub4f1\uc7a5\ud588\uc744 \ub54c \uadf8 \ub300\uc751\uc5d0 \ub108\ubb34 \uc624\ub79c \uc2dc\uac04\uc774 \uac78\ub838\ub2e4. \uc2e4\uc81c\ub85c \ub4c0\uc5bc SIM\uce74\ub4dc \uc138\uadf8\uba3c\ud2b8\uac00 \ub098\uc654\uc744 \ub54c \ub178\ud0a4\uc544\ub294 \uc774 \uc0c1\ud488\uc744 \ucd9c\uc2dc\ud558\ub294 \ub370 2\ub144 \ubc18\uc758 \uc2dc\uac04\uc774 \uac78\ub838\ub2e4. \uc774 \uae30\uac04 \ub3d9\uc548 2007\ub144 70%\uc5d0 \uc721\ubc15\ud588\ub358 \ub178\ud0a4\uc544\uc758 \uc778\ub3c4 \uc2dc\uc7a5 \uc810\uc720\uc728\uc740 40% \uc774\ud558\ub85c \uace4\ub450\ubc15\uc9c8\ucce4\ub2e4.<\/p>\n \uc218\ub144\uc774 \uc9c0\ub09c \uc9c0\uae08 \uc65c \uc774 \uc774\uc57c\uae30\ub97c \uc5b8\uae09\ud558\uace0 \uc788\uc744\uae4c?<\/strong> \ub178\ud0a4\uc544\ub294 \uc2a4\uc2a4\ub85c\ub97c \ubcc0\ud654\uc2dc\ucf1c \ud1b5\uc2e0 \ub124\ud2b8\uc6cc\ud06c \uae30\uc220 \ubd80\ubb38\uc758 \uae00\ub85c\ubc8c \ub9ac\ub354\uac00 \ub410\ub2e4. \ud558\uc9c0\ub9cc \ub9ce\uc740 \uc804\ud1b5\uc801\uc778 \uae00\ub85c\ubc8c \uae30\uc5c5\ub4e4\uc740 \uc774\uc640 \ube44\uc2b7\ud558\uac70\ub098 \uc2ec\uc9c0\uc5b4 \ub354 \uc2dc\uae09\ud55c \ub3c4\uc804 \uacfc\uc81c\uc5d0 \uc9c1\uba74\ud55c \uacbd\uc6b0\uc5d0\ub3c4 \uc544\uc9c1 \uc804\ud1b5\uc801\uc778 \ubc29\uc2dd\uc758 \uc2e4\ud328\ub97c \ud1b5\ud55c \uad50\ud6c8\uc744 \ubc1b\uc544\ub4e4\uc774\uc9c0 \ubabb\ud55c\ub2e4. \ud504\ub799\ud0c8(fractal) \uc804\ub7b5\uc5d0 \ub300\ud574 \uc774\uc804\uc5d0 \uc124\uba85\ud588\ub358 \uac83\ucc98\ub7fc \uae00\ub85c\ubc8c \uc2dc\uc7a5\uc758 \ubcc0\ud654\uc640 \ud574\uccb4 \uc18d\ub3c4\ub294 \uc9c0\uc815\ud559\uc801 \ud569\uc758\uc758 \uc2e4\ud328, \ub514\uc9c0\ud138\ud654\uc758 \uc9c4\uc804, \ub525\ud14c\ud06c \ud601\uc2e0\uc758 \ubd80\uc0c1\uc774\ub77c\ub294 \uc138 \uac00\uc9c0 \ud30c\uad34\uc801 \uc694\uc778\uc5d0 \uc758\ud574 \ube60\ub974\uac8c \uac00\uc18d\ud654\ub418\uace0 \uc788\ub2e4.<\/p>\n <\/p>\n \u2018<\/strong>\uae00\ub85c\ubc8c \uc2dc\uc7a5\u2019\uc740 \uc5ec\ub7ec \uac1c\ub85c \uc774\ub8e8\uc5b4\uc9c4 \uae09\ubcc0\ud558\ub294 \u2018\uc18c\uaddc\ubaa8 \ub85c\uceec \uacbd\uc7c1\uc758 \uc7a5\u2019\uc774 \ub418\uace0 \uc788\ub2e4.<\/strong><\/p><\/blockquote>\n \u00a0<\/strong><\/p>\n \uc804\ud1b5\uc801\uc778 \uae00\ub85c\ubc8c \uae30\uc5c5\uc5d0\uac8c \uc774\ub85c \uc778\ud55c \uc601\ud5a5\ub825\uc740 \uc5c4\uccad\ub098\ub2e4. \ud798\uc758 \uade0\ud615\uc774 \ub85c\uceec \uc18c\ube44\uc790\ub4e4\uc5d0\uac8c\ub85c \uc774\ub3d9\ud558\uace0 \uc788\uace0 \uae00\ub85c\ubc8c \uc2dc\uc7a5\uc740 \uc5ec\ub7ec \uac1c\ub85c \uc774\ub8e8\uc5b4\uc9c4 \uae09\ubcc0\ud558\ub294 \uc18c\uaddc\ubaa8 \ub85c\uceec \uacbd\uc7c1\uc758 \uc7a5\uc774 \ub418\uace0 \uc788\ub2e4. \u00a0\uc774 \uacbd\uc7c1\uc758 \uc2b9\uc790\ub294 \ubaa8\ub4e0 \ub85c\uceec \uacbd\uc7c1\uc758 \uc7a5\uc5d0\uc11c \uc2e0\uc18d\ud558\uace0, \ub300\uc751\ub825 \uc788\uac8c, \ud601\uc2e0\uc801\uc73c\ub85c \uace0\uac1d\ub4e4\uc758 \ucc28\ubcc4\ud654\ub41c \uc694\uad6c\uc0ac\ud56d\uc744 \ucda9\uc871\ud558\ub294 \ub85c\uceec\uae30\uc5c5(\uc18c\uc704 \u2018\ud504\ub799\ud0c8 \uae30\uc5c5\u2019)\uc774\ub2e4. \uc5ed\ub3d9\uc801\uc774\uace0 \ub514\uc9c0\ud138 \uc5f0\uacb0\uc131\uc774 \ub6f0\uc5b4\ub098\uc9c0\ub9cc \uc544\uc9c1\uc740 \uc18c\uaddc\ubaa8<\/strong>\uc778 \uacbd\uc6b0\uac00 \ub9ce\uc740 \uc774 \ud504\ub799\ud0c8 \ucc4c\ub9b0\uc800 \uae30\uc5c5\ub4e4\uc740 \uae00\ub85c\ubc8c \ucc54\ud53c\uc5b8 \uae30\uc5c5\ub4e4\uc774 \uc0c8\uaca8\ub4e4\uc5b4\uc57c \ud558\ub294 \uad50\ud6c8\uc744 \uc900\ub2e4. \uc138\uacc4\uc801 \uaddc\ubaa8\uc640 \uba85\uc131\uc774 \uc774 \uc0c8\ub85c\uc6b4 \uc138\uacc4\uc5d0\uc11c\ub294 \ub354 \uc774\uc0c1 \uc131\uacf5\uc744 \ubcf4\uc7a5\ud558\uc9c0 \uc54a\ub294\ub2e4\ub294 \uac83\uc774\ub2e4. \uc774 \ucc4c\ub9b0\uc800 \uae30\uc5c5\ub4e4\uc740 \uc804\ud1b5\uc801\uc778 \uc81c\ud488\uacfc \uc81c\ud488\uc744 \ub9cc\ub4dc\ub294 \ud601\uc2e0 \ud504\ub85c\uc138\uc2a4\ub97c \uadfc\ubcf8\uc801\uc73c\ub85c \uc7ac\uad6c\uc131\ud568\uc73c\ub85c\uc368 \uc0c1\uc5c5\uc801 \uc131\uacf5\uc744 \uac70\ub480\ub2e4.<\/p>\n \uc774 \ucc4c\ub9b0\uc800 \uae30\uc5c5\ub4e4\uacfc \uacbd\uc7c1\ud558\uae30 \uc704\ud574 \uae00\ub85c\ubc8c \uae30\uc5c5\ub4e4\uc740 \uc81c\ud488 \ud3ec\ud2b8\ud3f4\ub9ac\uc624, \uc989 \uc81c\ud488\uacfc \uc81c\ud488 \ud601\uc2e0 \ubc29\uc2dd\uc744 \ubaa8\ub450 \uc7ac\uad6c\uc131\ud574\uc57c \ud55c\ub2e4. \ud2b9\ud788 \uae00\ub85c\ubc8c \uae30\uc5c5\ub4e4\uc740 \uc81c\ud488 \uc124\uacc4\uc5d0 \uc0c8\ub85c\uc6b4 \ubc29\uc2dd\uc744 \ub3c4\uc785\ud574\uc57c \ud55c\ub2e4. \uc774\ub97c \uc18c\uc704 \ud504\ub799\ud0c8 \ud601\uc2e0\uc774\ub77c\uace0 \ubd80\ub978\ub2e4. \uc774\uac83\uc774 \ud2b9\ud788 \uc911\uc694\ud55c \uc774\uc720\ub294 \uacfc\uac70\uc5d0 \uc131\uacf5\uc801\uc778 \uc81c\ud488\uc744 \uc548\uc815\uc801\uc73c\ub85c \ub9cc\ub4e4\uc5b4 \ub0c8\ub358 \uc804\ud1b5\uc801\uc778 \ud601\uc2e0 \ud504\ub85c\uc138\uc2a4\uac00 \uc774\ubc88\uc5d0\ub294 \uc131\uacf5\uc758 \uac00\uc7a5 \ud070 \uc7a5\uc560\ubb3c\uc774 \ub420 \uc218 \uc788\uae30 \ub54c\ubb38\uc774\ub2e4.<\/p>\n <\/p>\n <\/p>\n \uc804\ud1b5\uc801\uc778 \uae00\ub85c\ubc8c \uae30\uc5c5\ub4e4\uc740 \uae00\ub85c\ubc8c \uace0\uac1d\ub4e4\uc744 \uc704\ud574 \uae00\ub85c\ubc8c \uc81c\ud488\uc744 \ub9cc\ub4e0\ub2e4. \uc77c\uba85 \ud504\ub85c\ub355\ud2b8 \uc544\uc6c3(product-out) \uc811\uadfc\ubc95\uc744 \ub3c4\uc785\ud574 \uc774\ub97c \uc2e4\ud589\ud55c\ub2e4. \uc774 \ubc29\uc2dd\uc740 \uc911\uc559\ud654\ub41c R&D\ud300\uc774 \uace0\uac1d \ub2c8\uc988 \ubd84\uc11d\uc744 \ud1b5\ud574 \uc77c\uc815 \uc218\uc900\uc758 \uc131\ub2a5, \ud488\uc9c8, \uadf8\ub9ac\uace0 \ud2b9\ud788 \uaddc\ubaa8\uc5d0 \ub530\ub978 \ube44\uc6a9 \ubc0f \uc218\uc775 \ub9c8\uc9c4 \uae30\uc900\uc744 \uc5b4\uae30\uc9c0 \uc54a\uc73c\uba74\uc11c \uae00\ub85c\ubc8c \uace0\uac1d\ub4e4\uc758 \ud3c9\uade0 \ub2c8\uc988\ub97c \ucda9\uc871\uc2dc\ud0a4\ub294 \uc0c8\ub85c\uc6b4 \uc81c\ud488\uc744 \ub9cc\ub4dc\ub294 \uac83\uc744 \ub9d0\ud55c\ub2e4.<\/p>\n \uc774\uc640\ub294 \ub300\uc870\uc801\uc73c\ub85c, \ud504\ub799\ud0c8 \uae30\uc5c5\uc740 \ud604\uc9c0\ud654\ub418\uace0, \ub9de\ucda4\ud654\ub418\uace0, \uc2ec\uc9c0\uc5b4 \uac1c\uc778\ud654\ub41c \uc194\ub8e8\uc158, \uc989 \uace0\uac1d\ub4e4\uc758 \ud604\uc7ac \ub2c8\uc988\ub97c \ucda9\uc871\uc2dc\ud0a4\ub294 \uac83\ubfd0\ub9cc \uc544\ub2c8\ub77c \ubbf8\ub798\uc758 \ub2c8\uc988\ub97c \uc608\uce21\ud558\ub294 \uac83\uc5d0 \uc9d1\uc911\ud558\ub294 \uc194\ub8e8\uc158\uc744 \ub9cc\ub4e4\uace0 \uc788\ub2e4. \uc774 \uae30\uc5c5\ub4e4\uc740 \uc18c\uc704 \ucee4\uc2a4\ud130\uba38 \uc778(customer-in) \uc811\uadfc \ubc29\uc2dd\uc744 \ucde8\ud574 \uc774\ub97c \uc2e4\ud589\ud55c\ub2e4. \uc804\uccb4 \uace0\uac1d\uc5ec\uc815(\ud575\uc2ec\uc81c\ud488 \uad6c\ub9e4 \ud55c\ucc38 \uc804\uc5d0 \uc2dc\uc791\ud574 \ud55c\ucc38 \ud6c4\uc5d0 \ub05d\ub098\ub294)\uc744 \uace0\ub824\ud558\uace0 \ub85c\uceec \uace0\uac1d\uc758 \uace0\uc720\ud55c \uc2e4\uc2dc\uac04 \ub370\uc774\ud130\ub97c \ud65c\uc6a9\ud55c\ub2e4.<\/p>\n <\/p>\n \ud504\ub799\ud0c8 \uae30\uc5c5\uc740 \uace0\uae09 \ucc28\uc5d0\uc11c \ud3c9\ubc94\ud55c \ube44\ub204\uc5d0 \uc774\ub974\uae30\uae4c\uc9c0 \u2018\ubaa8\ub4e0 \uc885\ub958\uc758 \uc81c\ud488\uc744 \ud601\uc2e0\u2019\ud558\uace0 \uc788\ub2e4.<\/strong><\/p><\/blockquote>\n <\/p>\n \ud504\ub799\ud0c8 \uae30\uc5c5\uc740 \uace0\uae09 \ucc28\uc5d0\uc11c \ud3c9\ubc94\ud55c \ube44\ub204\uc5d0 \uc774\ub974\uae30\uae4c\uc9c0 \ubaa8\ub4e0 \uc885\ub958\uc758 \uc81c\ud488\uc744 \uc774 \uc811\uadfc\ubc29\uc2dd\uc744 \uc774\uc6a9\ud574 \ud601\uc2e0\ud558\uace0 \uc788\ub2e4. \ube44\ub204 \ud55c \uc870\uac01\uc740 \uadf8\uc800 \ube44\ub204 \ud55c \uc870\uac01\uc77c \ubfd0\uc774\ub77c\uace0 \uc0dd\uac01\ud560 \uc218 \uc788\ub2e4. \ud558\uc9c0\ub9cc \uc624\ub298\ub0a0\uc758 \ud504\ub799\ud0c8 \uc138\uacc4\uc5d0\uc11c \ub514\uc9c0\ud138\ub85c \uc5f0\uacb0\ub41c \uace0\uac1d\ub4e4\uc740 \uadf8 \ube44\ub204\uac00 \ud488\uc9c8\uc774 \uc544\ubb34\ub9ac \uc88b\ub2e4\uace0 \ud574\ub3c4 \uae00\ub85c\ubc8c \uc81c\ud488 \uc774\uc0c1\uc758 \uac83\uc744 \uc6d0\ud558\uace0 \uae30\ub300\ud558\uac8c \ub410\ub2e4. \uace0\uac1d\ub4e4\uc740 \uc194\ub8e8\uc158\uc744 \uc6d0\ud55c\ub2e4.<\/strong> \uc608\ub97c \ub4e4\uc5b4 \ube44\ub204\uc758 \uacbd\uc6b0 \ub354 \ud48d\uc131\ud55c \uac70\ud488, \ub2e4\uc591\ud55c \ud5a5, \ud639\uc740 \uc2ec\uc9c0\uc5b4 \ub9c8\uc774\ud06c\ub85c \ub9c8\ucf13\uc774\ub098 \uac1c\ubcc4 \uace0\uac1d\uc5d0 \ub530\ub77c \uac01\uae30 \ub2e4\ub978 \ub514\uc9c0\ud138 \ubc29\uc2dd\uc73c\ub85c \uc2e4\ud589\ub418\ub294 \ub9de\ucda4\ud615 \uc2a4\ud0a8\ucf00\uc5b4 \ud301\uacfc \uac19\uc740 \uc11c\ube44\uc2a4\uc77c \uc218 \uc788\ub2e4.<\/p>\n \ub9c8\ucc2c\uac00\uc9c0\ub85c \uc790\ub3d9\ucc28\ub3c4 \ub354 \uc774\uc0c1 \ub2e8\uc21c\ud55c \uc790\ub3d9\ucc28\uac00 \uc544\ub2c8\ub2e4. \ubcf8\ub798 \uc790\ub3d9\ucc28\ub294 \uace0\uac1d\ub4e4\uc774 \ub2e8\uc21c\ud788 \ud55c \uacf3\uc5d0\uc11c \ub2e4\ub978 \uacf3\uc73c\ub85c \uc774\ub3d9\ud558\ub294 \uac83\uc744 \uac00\ub2a5\ucf00 \ud558\uae30 \uc704\ud574 \ub9cc\ub4e4\uc5b4\uc84c\ub2e4. \ud558\uc9c0\ub9cc \uae30\ub2a5\uacfc \uc131\ub2a5\uc744 \uac1c\uc120\ud558\uae30 \uc704\ud574 \uc18c\ud504\ud2b8\uc6e8\uc5b4\ub97c \uc7a5\ucc29\ud558\uba74\uc11c \uc790\ub3d9\ucc28\ub294 \ubc14\ud034 \ub2ec\ub9b0 \ucef4\ud4e8\ud130\ub85c \ubcc0\uc2e0\ud588\ub2e4. \ud604\uc7ac \ub300\ubd80\ubd84\uc758 \ucd5c\uc2e0 \uc790\ub3d9\ucc28\ub294 \uc2e4\uc81c\ub85c \ubc14\ud034 \ub2ec\ub9b0 \uc2a4\ub9c8\ud2b8\ud3f0\uc774\ub77c\uace0 \ud560 \uc218 \uc788\ub2e4. \uace0\uac1d\ub4e4\uc5d0\uac8c \ub9de\ucda4\ud654\ub41c \uc8fc\ud589 \uacbd\ud5d8\uc744 \uc704\ud55c \ub2e4\uc591\ud55c \ub514\uc9c0\ud138 \ub9c8\uc774\ud06c\ub85c \uc11c\ube44\uc2a4\ub97c \uc81c\uacf5\ud558\ub294 \uc644\uc804\ud55c \uc194\ub8e8\uc158\uc774\ub2e4.<\/p>\n \ud558\uc9c0\ub9cc \ud504\ub799\ud0c8 \uae30\uc5c5\uc774 \ubaa8\ub4e0 \ud65c\ub3d9\uc5d0\uc11c \uace0\uac1d\uc744 \uc911\uc2ec\uc5d0 \ub454\ub2e4\uace0 \ud574\ub3c4 \uae00\ub85c\ubc8c \uae30\uc5c5\ub4e4\uc774 \uaddc\ubaa8\uc758 \uacbd\uc81c\ub97c \ud1b5\ud574 \ub2ec\uc131\ud558\ub294 \ube44\uc6a9 \ud6a8\uc728\uc131\uc744 \ud3ec\uae30\ud560 \uc218\ub294 \uc5c6\ub2e4. \uc2e4\uc81c\ub85c \uacb0\uad6d \uc2b9\uc790\uac00 \ub418\ub294 \uac83\uc740 \ubc14\ub85c \ube44\uc6a9 \ud6a8\uc728\uc801\uc778 \ud604\uc9c0\ud654, \uac1c\uc778 \ub9de\ucda4\ud654, \ubbf8\ub798 \ub2c8\uc988\uc5d0 \uc801\uc751\ud558\uae30 \uc704\ud574 \uc124\uacc4\ub41c \uc194\ub8e8\uc158\ub4e4\ubfd0\uc774\ub2e4.<\/p>\n <\/p>\n <\/p>\n <\/p>\n \ube44\uc6a9 \ud6a8\uc728\uc801\uc778 \uae00\ub85c\ubc8c \uc124\uacc4\uc640 \ube44\uc6a9\uc774 \ub9ce\uc774 \ub4dc\ub294 \ub85c\uceec \ub9de\ucda4\ud654\ub97c \uacb0\ud569\ud558\ub294 \uac83\uc740 \ubd88\uac00\ub2a5\ud55c \uac83\ucc98\ub7fc \ubcf4\uc778\ub2e4. \ud558\uc9c0\ub9cc \ud504\ub799\ud0c8 \ud601\uc2e0 \ud504\ub85c\uc138\uc2a4\ub97c \uc774\uc6a9\ud558\uba74 \uae30\uc5c5\ub4e4\uc740 \ubd88\uac00\ub2a5\ud55c \uac83\uc744 \uac00\ub2a5\ud558\uac8c \ub9cc\ub4e4 \uc218 \uc788\ub2e4. \uc774 \uc811\uadfc\ubc95\uc744 \uc801\uc6a9\ud558\uae30 \uc704\ud574 \uc804\ud1b5\uc801\uc778 \uae00\ub85c\ubc8c \uae30\uc5c5\ub4e4\uc740 \ud601\uc2e0 \ubc29\uc2dd\uc5d0 \uc788\uc5b4\uc11c 4\uac00\uc9c0 \uc911\uc694\ud55c \ubcc0\ud654\ub97c \uac00\uc838\uc640\uc57c \ud55c\ub2e4.<\/p>\n <\/p>\n \ucee4\uc2a4\ud130\uba38 \uc778(customer-in) \uc194\ub8e8\uc158\uc740 \uc0c8\ub85c\uc6b4 \uc885\ub958\uc758 \uc124\uacc4 \uad6c\uc870\ub97c \ud544\uc694\ub85c \ud55c\ub2e4.<\/strong><\/p>\n <\/p><\/blockquote>\n \ucee4\uc2a4\ud130\uba38 \uc778 \uc194\ub8e8\uc158\uc740 \uc0c8\ub85c\uc6b4 \uc885\ub958\uc758 \uc124\uacc4 \uad6c\uc870\ub97c \ud544\uc694\ub85c \ud55c\ub2e4. \uc774\ud574\ub97c \ub3d5\uae30 \uc704\ud574 \uace0\uc815\ub418\uace0 \ud1b5\ud569\ub41c \uc81c\ud488 \uad6c\uc870\ub85c \uc124\uacc4\ub410\ub358 \uc790\ub3d9\ucc28\ub97c \uc0dd\uac01\ud574 \ubcf4\uc790. \uc774\uc81c \ucd5c\ucca8\ub2e8 \uc804\uae30\ucc28\ub294 \ud558\ub4dc\uc6e8\uc5b4 \ub808\uc774\uc5b4, \ub0b4\uc7a5\ud615 \uc18c\ud504\ud2b8\uc6e8\uc5b4 \ub808\uc774\uc5b4(\uc885\uc885 \uc9c0\ub2a5\ud615 \ud558\ub4dc\uc6e8\uc5b4 \uacc4\uce35\uc73c\ub85c \ubd88\ub9ac\uae30\ub3c4 \ud568), \ub9c8\uc774\ud06c\ub85c \uc11c\ube44\uc2a4 \ub808\uc774\uc5b4\uc758 \ub2e4\ubaa9\uc801 3\uacc4\uce35 \uad6c\uc870\ub85c \ub9cc\ub4e4\uc5b4\uc9c4\ub2e4.<\/p>\n \ub370\uc774\ud130\ub294 \uc774 \uc124\uacc4 \uad6c\uc870\uc758 \uc0dd\uba85\uc120\uacfc \uac19\uc544\uc11c \ubcf4\ud1b5 \ub0b4\ubd80 \uc18c\uc2a4(\uc608\ub97c \ub4e4\uc5b4, \uc790\ub3d9\ucc28 \ud558\ub4dc\uc6e8\uc5b4\uc5d0 \ub0b4\uc7a5\ub41c \uc13c\uc11c)\uc640 \uc678\ubd80 \uc18c\uc2a4(\uc608\ub97c \ub4e4\uc5b4, \uc2e4\uc2dc\uac04 \uad50\ud1b5\ub7c9 \ubc0f \ub3c4\ub85c \uc0c1\ud669\uc744 \uc81c\uacf5\ud558\ub294 \uc18c\uc15c\ubbf8\ub514\uc5b4 \uc0ac\uc774\ud2b8\uc640 \uc571)\uc758 \ub370\uc774\ud130\ub97c \uc218\uc9d1, \uc800\uc7a5, \ucc98\ub9ac\ud558\ub294 \ub514\uc9c0\ud138 \ub370\uc774\ud130 \ud50c\ub7ab\ud3fc\uc744 \ud1b5\ud574 \ud1b5\ud569\ub41c\ub2e4.<\/p>\n \uc774 \uc138 \uac1c \ub808\uc774\uc5b4\ub294 \uac01\uac01 \ube60\ub974\uace0, \ube44\uc6a9 \ud6a8\uc728\uc801\uc774\uba70, \ub3c5\ub9bd\uc801\uc778 \uc870\uc791\uc774 \uac00\ub2a5\ud558\ub3c4\ub85d (\uc989, \ub2e4\ub978 \ub808\uc774\uc5b4\uc758 \uc124\uacc4\ub97c \ubcc0\ud654\uc2dc\ud0ac \ud544\uc694 \uc5c6\uc774) \uc124\uacc4\ub41c\ub2e4. \uad6c\uccb4\uc801\uc73c\ub85c, \uc124\uacc4\uc790\ub4e4\uc740 \ud558\ub4dc\uc6e8\uc5b4 \ub808\uc774\uc5b4\ub97c \ubaa8\ub4c8\ud654\ud558\uace0 \ud074\ub77c\uc6b0\ub4dc \uae30\uc220\uc744 \ub0b4\uc7a5\ud615 \uc18c\ud504\ud2b8\uc6e8\uc5b4 \ub808\uc774\uc5b4\uc5d0 \ud1b5\ud569\ud558\uba70 API(Application Programming Interface)\ub97c \uc774\uc6a9\ud574 \ub9c8\uc774\ud06c\ub85c \uc11c\ube44\uc2a4 \ub808\uc774\uc5b4\ub97c \uc124\uacc4\ud588\ub2e4.<\/p>\n \uc774\ucc98\ub7fc \uc720\uc5f0\ud55c \uad6c\uc870\ub97c \uc774\uc6a9\ud574 \uc124\uacc4\uc790\ub4e4\uc740 \uc5b4\ub290 \ubd80\ubd84\uc744 \uae00\ub85c\ubc8c \uaddc\ubaa8\ub85c \uc124\uacc4\ud558\uace0 \uc5b4\ub290 \ubd80\ubd84\uc744 \uc2e0\uc18d\ud558\uac8c \ub9de\ucda4\ud654\ud558\uace0 \ud604\uc9c0 \uc0c1\ud669\uc5d0 \ub9de\uac8c \uc218\uc815\ud560\uc9c0 \uacb0\uc815\ud560 \uc218 \uc788\ub2e4. \ub610\ud55c, \ud074\ub77c\uc6b0\ub4dc \uae30\uc220\uc744 API \uae30\ubc18 \ub514\uc790\uc778\uacfc \ud1b5\ud569\ud568\uc73c\ub85c\uc368 \uace0\uac1d\uacfc \uac00\uae4c\uc6b4 \uc678\ubd80 \ubc0f \ud604\uc9c0 \uc2dc\uc7a5 \uc911\uc2ec \uc124\uacc4\uc790\ub4e4\uacfc \ud611\ub825\ud574 \uae30\ub2a5\uacfc \uc5b4\ud50c\ub9ac\ucf00\uc774\uc158\uc744 \uc790\uc8fc, \uc989\uac01\uc801\uc73c\ub85c, \ube44\uc6a9 \ud6a8\uc728\uc801\uc73c\ub85c \uc5c5\ub370\uc774\ud2b8\ud560 \uc218 \uc788\ub2e4.<\/p>\n <\/p>\n \ubcf4\ub2e4 \ubcf5\uc7a1\ud55c \uc124\uacc4\uad6c\uc870\uac00 \uc788\ub294 \ud504\ub799\ud0c8 \uc194\ub8e8\uc158\uc744 \ub9cc\ub4e4\ub824\uba74 \uae30\uc5c5\ub4e4\uc740 \uba87 \uac00\uc9c0 \uc5b4\ub824\uc6b4 \uc120\ud0dd\uc744 \ud574\uc57c \ud55c\ub2e4. \uc194\ub8e8\uc158\uc744 \uace0\uc815\ub41c \ud615\ud0dc\ub85c \uae00\ub85c\ubc8c\ud654\ud560 \uac83\uc778\uac00? \ud639\uc740 \uc720\uc5f0\ud558\uac8c \ud604\uc9c0\ud654\ud560 \uac83\uc778\uac00? \uae30\ub2a5\uacfc \uad81\uadf9\uc801\uc73c\ub85c \uc218\uc775\uc744 \ucc3d\ucd9c\ud558\ub294 \ud504\ub85c\uc138\uc2f1 \uc815\ubcf4\ub97c \ud558\ub4dc\uc6e8\uc5b4, \ub0b4\uc7a5\ud615 \uc18c\ud504\ud2b8\uc6e8\uc5b4 \ud639\uc740 \ud074\ub77c\uc6b0\ub4dc \uc911 \uc5b4\ub514\uc5d0 \ubcf4\uad00\ud560 \uac83\uc778\uac00?<\/p>\n \uc774 \uc9c8\ubb38\uc5d0 \ub300\ud55c \ub300\ub2f5\uc740 \uba87 \uac00\uc9c0 \uc694\uc778\uc5d0 \ub530\ub77c \ub2ec\ub77c\uc9c4\ub2e4. \ud558\ub098\ub294 \uc18d\ub3c4(\uc815\ud655\ud788\ub294 \uc9c0\uc5f0\uc18d\ub3c4\ub97c \uc758\ubbf8\ud568)\ub2e4. \uc81c\ud488\uc774\ub098 \uc194\ub8e8\uc158\uc774 \uc5bc\ub9c8\ub098 \ube68\ub9ac \uace0\uac1d \ud589\ub3d9\uc5d0 \ub300\uc751\ud560 \uc218 \uc788\uc5b4\uc57c \ud558\ub294\uac00? \ub610 \ub2e4\ub978 \uc694\uc778\uc740 \ud604\uc7ac \ubc0f \ubbf8\ub798\uc758 \ub2c8\uc988\uc774\ub2e4. \ub9c8\uc774\ud06c\ub85c\uce69 \uc6a9\ub7c9\uc774 (\uc81c\ud488\uc744 \ube44\uc6a9 \ud6a8\uc728\uc801\uc73c\ub85c \ub9cc\ub4e4\uc5b4\ub3c4) \ud604\uc7ac\uc758 \ud504\ub85c\uc138\uc2f1 \ub2c8\uc988\ub9cc \ucda9\uc871\ud558\uba74 \ub418\ub294 \uac83\uc778\uac00? \ud639\uc740 \ud574\uacb0\ucc45\uc5d0 (\uc9c4\ubd80\ud654 \ub9ac\uc2a4\ud06c\ub294 \uc904\uc774\uc9c0\ub9cc \ub2f9\uc7a5\uc758 \ube44\uc6a9\uc744 \uc99d\uac00\uc2dc\ud0a4\ub294) \ud604\uc2dc\uc810\uc5d0\uc11c \uc54c \uc218 \uc5c6\ub294 \ud504\ub85c\uc138\uc2f1 \ub2c8\uc988\ub97c \ucda9\uc871\ud560 \uc218 \uc788\ub294 \ucd08\uacfc \uc6a9\ub7c9\uc774 \ud3ec\ud568\ub418\uc5b4\uc57c \ud558\ub294\uac00?<\/p>\n \uc801\uc808\ud55c \uade0\ud615\uc744 \ub9de\ucd94\uae30 \uc704\ud574 \uc808\ucda9\uc810\uc744 \ucc3e\ub294 \uac83\uc740 \ub9e4\uc6b0 \uc5b4\ub835\uc9c0\ub9cc \uc194\ub8e8\uc158 \uc544\ud0a4\ud14d\ud2b8\ub77c\uace0 \ubd88\ub9ac\ub294 \uc0c8\ub85c\uc6b4 \uc720\ud615\uc758 \uc124\uacc4\uc790\ub4e4\uc5d0\uac8c \ud544\uc218\uc801\uc778 \uacfc\uc81c\uc774\ub2e4. \uc774 \uc804\ubb38\uac00\ub4e4\uc740 \uae30\uc220\uacfc \ud488\uc9c8\uc744 \uc911\uc2dc\ud558\ub294 R&D \ud300, \ud604\uc9c0 \uace0\uac1d\ub4e4\uc758 \ubaa8\ub4e0 \ub2c8\uc988\ub97c \ucda9\uc871\ud558\uace0 \uc2f6\uc5b4 \ud558\ub294 \uc0c1\ud488 \uad00\ub9ac\ud300, \ube44\uc6a9\uc744 \ucd5c\uc18c\ud654\ud558\uace0\uc790 \ud558\ub294 \uc7ac\ubb34\ud300 \ub4f1 \ub2e4\uc591\ud55c \uadf8\ub8f9 \uac04 \ub54c\ub85c \uc0c1\ucda9\ub418\ub294 \ub2c8\uc988\ub97c \uc911\uc7ac\ud560 \uc218 \uc788\ub294 \ub514\uc790\uc778 \uc53d\ud0b9(design thinking)\uacfc \uc678\uad50 \uc2a4\ud0ac\uc744 \uac16\ucd94\uace0 \uc788\ub2e4. \uc774\ub4e4\uc774 \uacbd\uc7c1\uc5c5\uccb4\uc5d0 \ube44\ud574 \uc911\uc694\ud55c \uc9c8\ubb38\uc5d0 \ub2f5\ud558\uace0 \uc808\ucda9\uc548\uc744 \uc798 \ud574\uacb0\ud560 \uc218 \uc788\ub294 \uc815\ub3c4\uac00 \uace0\uac1d \uc81c\uc548\uc758 \uc131\uacf5 \uc7a0\uc7ac\ub825\uc744 \uacb0\uc815\ud560 \uac83\uc774\ub2e4.<\/p>\n <\/p>\n \uc0c8\ub85c\uc6b4 \uc885\ub958\uc758 \ub2e4\ubaa9\uc801 \uc194\ub8e8\uc158\uc744 \uc2e4\ud589\ud560 \uc218 \uc788\ub3c4\ub85d \uae00\ub85c\ubc8c \uae30\uc5c5\ub4e4\uc740 \uc0c8\ub85c\uc6b4 \uae30\uc5c5 \uc815\uc2e0\uc744 \ud0a4\uc6cc\uc57c \ud55c\ub2e4. \ub9ce\uc740 \uae30\uc5c5\uc774 \ud601\uc2e0\uc5d0 \ub300\ud574 \ud3d0\uc1c4\uc801\uc774\uace0 \ub3c5\uc810\uc801\uc778 \uc811\uadfc \ubc29\uc2dd\uc744 \ubcf4\uc778\ub2e4. \uc989, \uace0\uac1d\ub4e4\uc774 \ud544\uc694\ub85c \ud558\ub294 \uac83\uc744 \uacb0\uc815\ud558\uace0 \ubaa8\ub4e0 \uac83\uc744 \uc124\uacc4\ud558\uac70\ub098 \ud1b5\uc81c\ud558\ub824\uace0 \ud55c\ub2e4. \uc774\uc5d0 \ubc18\ud574, \ud504\ub799\ud0c8 \uae30\uc5c5\ub4e4\uc740 \uac1c\ubc29\ud615 \ud601\uc2e0\uae30\uc5c5\uc73c\ub85c \ub9e4\uc6b0 \ud611\ub825\uc801\uc778 \ubc29\uc2dd\uc73c\ub85c \uc194\ub8e8\uc158\uc744 \ub9cc\ub4e4\uc5b4 \ub0b8\ub2e4.<\/p>\n \uccab\uc9f8, \ud504\ub799\ud0c8 \uae30\uc5c5\uc740 \uace0\uac1d\ub4e4\uacfc \ud611\ub825\ud55c\ub2e4. \uadf8 \ubc29\ubc95 \uc911 \ud558\ub098\ub294 \uc0c8\ub85c\uc6b4 \uae30\ud68c\ub97c \uc704\ud55c \uc194\ub8e8\uc158\uc744 \ud568\uaed8 \ub9cc\ub4e4\uc5b4\ub0b4\uace0 \uc2e4\uc2dc\uac04 \uace0\uac1d \ub370\uc774\ud130\ub97c \uc774\uc6a9\ud574 \uace0\uac1d \uc5ec\uc815\uc758 \uc5b4\ub824\uc6c0\uc744 \ud574\uacb0\ud558\ub294 \ub514\uc9c0\ud138 \uace0\uac1d \uc13c\ud130\ub97c \uad6c\uc131\ud558\ub294 \uac83\uc774\ub2e4. \ub610 \ub2e4\ub978 \ud558\ub098\ub294 MVP(Minimum Viable Products: \ucd5c\uc18c \uae30\ub2a5 \uc81c\ud488)\ub97c \ucd9c\uc2dc\ud558\ub294 \uac83\uc774\ub2e4. MVP\ub294 \ub514\uc9c0\ud138\ub85c \uc218\uc9d1\ub418\ub294 \uc2e4\uc2dc\uac04 \uc0ac\uc6a9\uc790 \ud53c\ub4dc\ubc31\uc744 \ud1b5\ud574 \uc2dc\uac04\uc774 \uc9c0\ub0a8\uc5d0 \ub530\ub77c \uc810\ucc28 \uc644\uc131\ub3c4\uac00 \ub192\uc544\uc9c8 \uc218 \uc788\ub294 \ucd08\uae30 \uc124\uacc4 \ud639\uc740 \ud504\ub85c\ud1a0\ud0c0\uc785 \uc194\ub8e8\uc158\uc744 \ub9d0\ud55c\ub2e4.<\/p>\n <\/p>\n \ud504\ub799\ud138 \uae30\uc5c5\ub4e4\uc740 \uc0c8\ub85c\uc6b4 \uc11c\ube44\uc2a4, \uae30\ub2a5, \uc560\ud50c\ub9ac\ucf00\uc774\uc158\uc744 \uc124\uacc4\ud558\uae30 \uc704\ud574 \ub9ce\uc740 \uc678\ubd80 \ud601\uc2e0\uac00\ub4e4\uc744 \ud65c\uc6a9\ud55c\ub2e4.<\/strong><\/p><\/blockquote>\n <\/p>\n \ub458\uc9f8, \ud504\ub799\ud0c8 \uae30\uc5c5\uc740 \uc0c8\ub85c\uc6b4 \uc11c\ube44\uc2a4, \uae30\ub2a5, \uc560\ud50c\ub9ac\ucf00\uc774\uc158\uc744 \uc124\uacc4\ud558\uae30 \uc704\ud574 \ub9ce\uc740 \uc678\ubd80 \ud601\uc2e0\uac00\ub4e4\uc744 \ud65c\uc6a9\ud55c\ub2e4. \uc608\ub97c \ub4e4\uc5b4, \uc911\uad6d \ucd5c\ub300 \uc790\ub3d9\ucc28 \uc81c\uc870\uc0ac\uc778 \uc0c1\ud558\uc774 \uc790\ub3d9\ucc28(SAIC Motor)\ub294 \uc911\uad6d\uc758 \ub514\uc9c0\ud138 \uc120\ub450 \uae30\uc5c5\uc778 \uc54c\ub9ac\ubc14\ubc14(Alibaba)\uc640 \ud611\ub825\ud574 \uac1c\ubc29\ud615 \uc778\ud3ec\ud14c\uc778\uba3c\ud2b8 \ub514\uc9c0\ud138 \ud50c\ub7ab\ud3fc\uc778 \ubc18\ub9c8(Banma)\ub97c \uac1c\ubc1c\ud588\ub2e4. \ud604\uc7ac \ubc18\ub9c8\ub294 \uc911\uad6d \uc804\uae30\ucc28\uc758 \uae30\ubcf8 \uc778\ud130\ub137 \uc194\ub8e8\uc158\uc774\ub2e4. \uc0c1\ud558\uc774 \uc790\ub3d9\ucc28\uc5d0 \ub530\ub974\uba74 \ubc18\ub9c8\ub294 \uc790\ub3d9\ucc28\uc758 \uc5ed\ud560\uc744 \u2018\ub2e8\uc21c\ud55c \uc774\ub3d9 \uc218\ub2e8\uc5d0\uc11c \uc9c0\ub2a5\ud615 \ubaa8\ube4c\ub9ac\ud2f0 \ud130\ubbf8\ub110\u2019\ub85c \ubcc0\ud654\uc2dc\ud0a4\ub294 \uc6b0\uc218\ud55c \ud601\uc2e0 \uc911\uc2ec \uace0\uac1d \uacbd\ud5d8\uc744 \uc81c\uacf5\ud558\uae30 \ub54c\ubb38\uc774\ub2e4.<\/p>\n \uc14b\uc9f8, \ud504\ub799\ud0c8 \uae30\uc5c5\uc740 \uc911\uc559\ud654\ub41c \uae30\uc5c5 \ub514\uc790\uc778 \ud300\uc774 \uc8fc\uc694 \ud604\uc9c0 \uc2dc\uc7a5\uc758 \uc2e4\uc2dc\uac04 \uac1c\ubc1c\uacfc \uac70\ub9ac\ub97c \ub450\uac8c \ub9cc\ub4dc\ub294 \uc778\ud130\ub137 \uc7a5\ubcbd\uc744 \ubb34\ub108\ub728\ub9b0\ub2e4. \uc774\ub4e4\uc740 \uc790\uccb4 R&D \uc804\ubb38\uac00\ub4e4\uc744 \ud575\uc2ec \uc124\uacc4 \uc2dc\uc7a5\uc5d0 \ubc30\uce58\ud574 \ud604\uc9c0 \uace0\uac1d\uc758 \ucc28\uc138\ub300 \uc194\ub8e8\uc158\uc5d0 \ub300\ud55c \ub2c8\uc988\ub97c \ud30c\uc545\ud558\uace0, \ud604\uc9c0 \ub370\uc774\ud130\ub85c\ubd80\ud130 \uc2e4\uc2dc\uac04 \uc778\uc0ac\uc774\ud2b8\ub97c \ub3c4\ucd9c\ud574 \ud604\uc7ac\uc758 \uc194\ub8e8\uc158\uc5d0 \ub9de\uac8c \uc2e0\uc18d\ud558\uac8c \uc801\uc751\uc2dc\ud0a8\ub2e4. \ub610\ud55c \uc0c8\ub85c\uc6b4 \uc544\uc774\ub514\uc5b4\ub97c \ud604\uc9c0 \uace0\uac1d\ub4e4\uc5d0\uac8c \ube60\ub974\uac8c \ud14c\uc2a4\ud2b8\ud560 \uc218 \uc788\ub3c4\ub85d \uc9c0\uc6d0\ud55c\ub2e4.<\/p>\n \ud504\ub799\ud0c8 \uae30\uc5c5\ub4e4\ucc98\ub7fc \uc131\uacf5\ud558\uace0\uc790 \ud55c\ub2e4\uba74 \uc804\ud1b5\uc801\uc778 \uae00\ub85c\ubc8c \uae30\uc5c5\ub4e4\uc740 \ud504\ub799\ud0c8 \uae30\uc5c5\ub4e4\uacfc \uc720\uc0ac\ud558\uac8c \uace0\uac1d\ub4e4\uacfc \ud611\ub825\ud558\uace0 \ub2e4\ub978 \ud601\uc2e0\uae30\uc5c5\ub4e4\uacfc \ud30c\ud2b8\ub108\uc2ed\uc744 \ub9fa\uc73c\uba70 \ub514\uc790\uc778 \ud300\uc744 \ubd84\uc0b0\uc2dc\ud0a4\ub294 \uc811\uadfc\ubc95\uc744 \ucde8\ud574\uc57c \ud55c\ub2e4.<\/p>\n \ub974\ub178(Renault)\ub294 \uc18c\uc218\uc758 \uc120\ubcc4\ub41c \uc2dc\uc7a5\uc5d0\uc11cR&D \ud300\uc744 \uad6c\ucd95\ud574 \ubd84\uc0b0\ud654\ub97c \uc2e4\ud5d8\ud55c \uc8fc\uc694 \uae00\ub85c\ubc8c \uae30\uc5c5\uc774\ub2e4. \uc774\ub85c \uc778\ud574 \ud300\ub4e4\uc740 \ud604\uc9c0 \uc194\ub8e8\uc158\uc744 \uac1c\ubc1c\ud55c \ud6c4 \uc9c0\uc5ed \ud639\uc740 \uae00\ub85c\ubc8c \uae30\uc900\uc73c\ub85c \uadf8 \uc194\ub8e8\uc158\uc744 \ud655\ub300\ud558\ub294\ub370 \uc8fc\ub825\ud560 \uc218 \uc788\uc5c8\ub2e4. \uc778\ub3c4\uc5d0\uc11c \ud604\uc9c0 R&D\ud300\uc740 \uc18c\uadf8\ub8f9 \uae00\ub85c\ubc8c \uc804\ubb38\uac00\ub4e4\uc758 \uc9c0\uc6d0\uc744 \ubc1b\uc544 \uc2dc\uc7a5\ubcc4\ub85c \ucc28\ub7c9\uc744 \uc124\uacc4\ud558\ub294 \uc784\ubb34\ub97c \ubd80\uc5ec\ubc1b\uc558\ub2e4. \uc778\ub3c4 \uc2dc\uc7a5\uc5d0 \ub300\ud55c \uae4a\uc774 \uc788\ub294 \uc774\ud574\ub97c \ubc14\ud0d5\uc73c\ub85c \uc774 \ud300\uc740 \ud06c\ub85c\uc2a4\uc624\ubc84 \ub3c4\uc2ec\ud615 \ucc28\ub7c9\uc778 \ud06c\uc704\ub4dc(Kwid)\ub97c \ucd9c\uc2dc\ud588\uace0 \ub180\ub77c\uc6b4 \uc131\uacf5\uc744 \uac70\ub480\ub2e4. \ud06c\uc704\ub4dc\ub294 2015\ub144 \ucd9c\uc2dc \uc774\ud6c4 \ub2e4\ub978 \uc2dc\uc7a5\uc5d0\ub3c4 \uc810\uc9c4\uc801\uc73c\ub85c \uc801\uc6a9\ub3fc \uc138\uacc4\uc801\uc73c\ub85c 500\ub9cc \ub300 \uc774\uc0c1\uc774 \ud310\ub9e4\ub410\ub2e4.<\/p>\n <\/p>\n \uc804\ud1b5\uc801\uc778 \uae00\ub85c\ubc8c \uae30\uc5c5\uc740 \uc0c8\ub85c\uc6b4 \uc124\uacc4 \uad6c\uc870, \uc0c8\ub85c\uc6b4 \uc0ac\ub78c, \uc0c8\ub85c\uc6b4 \uc0ac\uace0\ubc29\uc2dd\ubfd0 \uc544\ub2c8\ub77c \ud504\ub799\ud0c8 \ud601\uc2e0\uc758 \uc0c8\ub85c\uc6b4 \uacbd\uc81c \ub17c\ub9ac\uc5d0 \uc801\uc751\ud574\uc57c \ud55c\ub2e4. \ub300\ubd80\ubd84 \ubaa8\ub4e0 \uc2e0\uc81c\ud488\uc5d0 \ub300\ud574 \uac04\ub2e8\ud55c \uc9c0\ud45c\uac00 \uc788\ub2e4. \uae08\uc735\uc2dc\uc7a5\uc774 \uae30\ub300\ud558\ub294 \uc57d\uc18d\ud55c \ucd1d\ub9c8\uc9c4 \ubaa9\ud45c\ub97c \ub2ec\uc131\ud560 \uc218 \uc788\ub294\uac00? \ub2e4\uc2dc \ud55c\ubc88 \uc790\ub3d9\ucc28 \uc81c\uc870\uc0ac\ub97c \uc608\ub85c \ub4e4\uc790\uba74, \uc804\ud615\uc801\uc778 \uc911\uc559 R&D \ud300\uc774 \uaddc\ubaa8\uc758 \uacbd\uc81c\ub97c \uadf9\ub300\ud654\ud568\uc73c\ub85c\uc368 \ud575\uc2ec \uc7ac\ubb34 \ubaa9\ud45c\ub97c \ub2ec\uc131\ud558\uace0\uc790 \ud55c\ub2e4. \uace0\uc815\ube44\uc758 85~90%\ub97c \uc804 \uc138\uacc4\uc5d0\uc11c \ud310\ub9e4\ub418\ub294 \uc608\uc0c1 \ucc28\ub7c9 \uc218\uc5d0 \ubd84\uc0b0\ud574 \uae00\ub85c\ubc8c \uc790\ub3d9\ucc28\ub97c \uc124\uacc4\ud558\ub294 \ubc29\uc2dd\uc744 \uc774\uc6a9\ud55c\ub2e4. \ubb38\uc81c\ub294 \uc774 \uc811\uadfc \ubc29\uc2dd\uc774 \uc544\uc608 \ubd88\uac00\ub2a5\ud558\uc9c0\ub294 \uc54a\ub354\ub77c\ub3c4 \uc11c\ub85c \ub2e4\ub978 \uc2dc\uc7a5\uc5d0 \ub9de\uac8c \ud604\uc9c0\ud654\ub418\uace0, \uc608\uc0c1\ud558\uae30 \uc5b4\ub824\uc6b4 \ubbf8\ub798 \ub2c8\uc988\ub97c \ucda9\uc871\ud560 \ub9cc\ud07c \uc720\uc5f0\ud558\uace0 \ud601\uc2e0\uc801\uc774\uac70\ub098, \ub354 \ub0ae\uc740 \uac00\uaca9\uc5d0 \ud310\ub9e4\uac00 \uac00\ub2a5\ud55c \ud504\ub799\ud0c8 \uc194\ub8e8\uc158\uc744 \uc124\uacc4\ud558\ub294 \uac83\uc774 \ub9e4\uc6b0 \uc5b4\ub835\ub2e4\ub294 \uc810\uc774\ub2e4.<\/p>\n <\/p>\n \ud504\ub799\ud0c8 \uae30\uc5c5\uc740 \uc77c\ubc18\uc801\uc73c\ub85c \ucd1d\ub9c8\uc9c4\ubfd0 \uc544\ub2c8\ub77c ROCE(\uc0ac\uc6a9 \uc790\ubcf8 \uc774\uc775\ub960)\ub3c4 \uc911\uc694\uc2dc\ud55c\ub2e4. <\/strong><\/p><\/blockquote>\n <\/p>\n \uadf8\ub807\ub2e4\uba74 \ud504\ub799\ud0c8 \uc811\uadfc\ubc29\uc2dd\uc740 \uc5b4\ub5bb\uac8c \ub2e4\ub978\uac00? \uc77c\ubc18\uc801\uc73c\ub85c \ud504\ub799\ud0c8 \uae30\uc5c5\uc740 \ucd1d\ub9c8\uc9c4\ubfd0 \uc544\ub2c8\ub77c ROCE\ub3c4 \uc911\uc694\uc2dc\ud55c\ub2e4. \ub530\ub77c\uc11c \ud504\ub799\ud0c8 \uc790\ub3d9\ucc28 \uc81c\uc870\uc0ac\uc758 \uacbd\uc6b0, \uae00\ub85c\ubc8c \ud3c9\uade0\uc774 \uc544\ub2c8\ub77c 8~10\uac1c\uc758 \u2018\ud604\uc9c0\ud654 \ube44\uc911\uc774 \ub192\uc740\u2019 \uc2dc\uc7a5\uc744 \uace0\ub824\ud558\uc5ec \uc124\uacc4\ud55c\ub2e4. \uc774\ub7f0 \ubc29\uc2dd\uc740 \uc138\uacc4\uc801\uc73c\ub85c \ud655\uc7a5\ub420 \uc218 \uc788\ub294 \uace0\uc815 \ube44\uc6a9\uc744 \uc57d 70%\uc5d0\uc11c 80%\ub85c \uc81c\ud55c\ud558\uae30\ub294 \ud558\uc9c0\ub9cc \ud604\uc9c0\ud654\ub41c \uac1c\ubc1c \ube44\uc6a9\uc744 \uc808\uac10\ud574 ROCE\ub97c \ub192\uc774\uace0, \uac00\uaca9\uacbd\uc7c1\ub825\uc744 \ub192\uc774\uba70, \ud310\ub9e4\ub7c9\uc744 \uc99d\ub300\ud560 \uc218 \uc788\ub2e4.<\/p>\n <\/p>\n <\/p>\n <\/p>\n \uae00\ub85c\ubc8c \uc0b0\uc5c5\uc7ac \ub300\uae30\uc5c5\uc778 \uc9c0\uba58\uc2a4(Siemens)\ub294 \ub9cc\ub4e4\uc5b4\ub0b4\ub294 \uac83\uacfc \ud601\uc2e0\ud558\ub294 \ubc29\uc2dd\uc744 \ubcc0\ud654\uc2dc\ud0a4\uace0\uc790 \uc801\uadf9\uc801\uc73c\ub85c \ub178\ub825\ud558\ub294 \uae30\uc5c5\uc758 \ub300\ud45c\uc801\uc778 \uc0ac\ub840\uc774\ub2e4. \ucd5c\uace0 \uae30\uc220 \ucc45\uc784\uc790\uc774\uc790 \ucd5c\uace0 \uc804\ub7b5 \ucc45\uc784\uc790\uc778 \ud53c\ud130 \ucf54\ub974\ud14c(Peter K\u00f6rte)\uc5d0 \ub530\ub974\uba74, \uc774 \ud68c\uc0ac\ub294 \uae30\uc220 \uac1c\ubc1c\uc5d0\ub9cc \uc9d1\uc911\ud558\ub358 \uac83\uc5d0\uc11c \uace0\uac1d\uc744 \uc704\ud55c \ubb38\uc81c \ud574\uacb0\ub85c \uc911\uc810 \uc0ac\ud56d\uc744 \uc774\ub3d9\uc2dc\ucf30\ub2e4.<\/p>\n \uc9c0\uba58\uc2a4\ub294 \ud604\uc7ac \ucee4\uc2a4\ud130\uba38 \uc778 \uc194\ub8e8\uc158\uc758 \uad00\uc810\uc5d0\uc11c \uc0ac\uace0\ud558\uace0 \ub2e4\uce35\uc801 \ub9c8\uc774\ud06c\ub85c \uc11c\ube44\uc2a4 \uc544\ud0a4\ud14d\ucc98\ub97c \ud615\uc131\ud560 \uc218 \uc788\ub294 \uae30\uc220\uc744 \uac1c\ubc1c\ud558\uba70 \uac1c\ubc29\ud615 \ud601\uc2e0 \ubb38\ud654\ub97c \uc721\uc131\ud55c\ub2e4. \uadf8 \uc608\ub85c 2022\ub144 \uc911\ubc18\uc5d0 \ucd9c\uc2dc\ub41c \uac1c\ubc29\ud615 \ub514\uc9c0\ud138 \ube44\uc988\ub2c8\uc2a4 \ud50c\ub7ab\ud3fc\uc778 \uc5d1\uc140\ub7ec\ub808\uc774\ud130(Xcelerator)\ub294 \ud2b9\ud788 \uace0\uac1d\uc744 \ud3ec\ud568\ud55c \ucc3d\uc758\uc801\uc778 \uc0dd\ud0dc\uacc4\uc758 \ubaa8\ub4e0 \uc8fc\uc694 \ucc38\uc5ec\uc790\ub97c \uc5f0\uacb0\ud574 \uc900\ub2e4.<\/p>\n \uc9c0\uba58\uc2a4\uac00 \uc6b4\uc601\ud558\ub294 \ubc29\uc2dd\uc758 \ub300\ub300\uc801\uc778 \ubcc0\ud654\ub294 \ub180\ub78d\uac8c\ub3c4 \ud1b5\uacc4\uc5d0\ub3c4 \ubc18\uc601\ub41c\ub2e4. 20\ub144 \uc804, \uc774 \ud68c\uc0ac\uc758 \uc18c\ud504\ud2b8\uc6e8\uc5b4 \uac1c\ubc1c\uc790\ub294 \uc18c\uc218\uc5d0 \ubd88\uacfc\ud588\uc9c0\ub9cc \ud604\uc7ac\ub294 4\ub9cc 2000\uc5ec\uba85\uc758 R&D \uc5d4\uc9c0\ub2c8\uc5b4 \uc911 \uc808\ubc18 \uc774\uc0c1\uc774 \uc18c\ud504\ud2b8\uc6e8\uc5b4 \uc804\ubb38\uac00\uc640 \uc194\ub8e8\uc158 \uc544\ud0a4\ud14d\ud2b8\uc774\ub2e4. \uadf8 \uacb0\uacfc \uc774 \ud68c\uc0ac\ub294 \ud604\uc7ac \uc804 \uc138\uacc4 10\ub300 \uc0b0\uc5c5 \uc18c\ud504\ud2b8\uc6e8\uc5b4 \uae30\uc5c5\uc758 \ubc18\uc5f4\uc5d0 \uc62c\ub77c\uac00 \uc788\ub2e4.<\/p>\n <\/p>\n <\/p>\n <\/p>\n \uc624\ub298\ub0a0 \uace0\uac1d\ub4e4\uc740 \ub2e8\uc21c\ud788 \uae00\ub85c\ubc8c \uc81c\ud488\ubfd0\ub9cc \uc544\ub2c8\ub77c \uadf8\ub4e4\uc774 \uc0ac\ub294 \uc9c0\uc5ed\uc5d0 \ub9de\uace0, \uac1c\uc778\uc801\uc774\uba70 \ub04a\uc784\uc5c6\uc774 \ubcc0\ud654\ud558\ub294 \ub2c8\uc988\ub97c \ucda9\uc871\uc2dc\ud0a4\ub294 \uc194\ub8e8\uc158\uc744 \uc6d0\ud55c\ub2e4. \uc804\ud1b5\uc801\uc778 \uae00\ub85c\ubc8c \uae30\uc5c5\ub4e4\uc774 \uacbd\uc7c1\ud558\uace0\uc790 \ud55c\ub2e4\uba74 \uadf8\ub4e4\uc774 \ub9cc\ub4dc\ub294 \uc81c\ud488\uacfc \ud601\uc2e0\ud558\ub294 \ubc29\uc2dd\uc744 \ubcc0\ud654\uc2dc\ucf1c\uc57c \ud560 \uac83\uc774\ub2e4. \uc774 \ubcc0\ud654\ub294 \ud558\ub8e8\uc544\uce68\uc5d0 \uc774\ub8e8\uc5b4\uc9c8 \uc218 \uc5c6\ub2e4. \ud544\uc218\uc801\uc778 \ubcc0\ud654\ub97c \uc774\ub8e8\uae30 \uc704\ud574\uc11c\ub294 \uc5c4\uccad\ub09c \uc5d0\ub108\uc9c0\uc640 \uacb0\uc2ec, \uadf8\ub9ac\uace0 \uacb0\ub2e8\ub825\uacfc \uc778\ub0b4\uac00 \ud544\uc694\ud558\ub2e4. \uadf8\ub807\uae30 \ub54c\ubb38\uc5d0 \uc774\uac83\uc740 \ub2e8\uc21c\ud788 \uc5ec\ub7ec R&D \uc774\ub2c8\uc154\ud2f0\ube0c \uc911 \ud558\ub098\uac00 \uc544\ub2c8\ub77c \ub9ac\ub354\uc2ed\uc758 \ud544\uc218 \uacfc\uc81c\uc774\ub2e4. CEO\uc5d0\uac8c \uc804\ud558\uace0 \uc2f6\uc740 \uc6b0\ub9ac\uc758 \uc870\uc5b8\uc740 \ud68c\uc0ac\uc758 \ud504\ub799\ud0c8 \ud601\uc2e0 \ubcc0\ud601\uc744 \uac1c\uc778\uc801\uc778 \uc0ac\uba85\uc73c\ub85c \uc0bc\uc73c\ub77c\ub294 \uac83\uc774\ub2e4. \ucf54\ub974\ud14c\uac00 \uc815\ud655\ud788 \uc9c0\uc801\ud55c \uac83\ucc98\ub7fc \u2018CEO\uc640 \ubaa8\ub4e0 \uc774\uc0ac\uc9c4\uc758 \uc804\ud3ed\uc801\uc778 \uc9c0\uc9c0\uc640 \ud655\uc2e0 \uc5c6\uc774\ub294 \uadf8\ub7f0 \ubcc0\ud601\uc740 \ubd88\uac00\ub2a5\ud558\ub2e4\u2019\ub294 \uac83\uc744 \uba85\uc2ec\ud558\uc790.<\/p>\n <\/p>\n <\/p>\n <\/p>\n \uc804\ud1b5\uc801\uc778 \ubc29\uc2dd\uc5d0\uc11c \ubc97\uc5b4\ub098 \ub04a\uc784\uc5c6\uc774 \ubcc0\ud654\ud558\ub294 \uace0\uac1d\uc758 \ub2c8\uc988\ub97c \ucda9\uc871\uc2dc\ud0a4\ub294 \ud504\ub799\ud0c8 \ud601\uc2e0\uae30\uc5c5\uc774 \ub418\uc5b4\uc57c \ud55c\ub2e4.<\/p>\n","protected":false},"author":1,"featured_media":7287,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"om_disable_all_campaigns":false,"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"_uf_show_specific_survey":0,"_uf_disable_surveys":false,"footnotes":""},"categories":[244,172,197],"tags":[],"class_list":{"0":"post-7285","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-innovation","8":"category-capability","9":"category-strategy"},"_links":{"self":[{"href":"https:\/\/bcgblog.kr\/wp-json\/wp\/v2\/posts\/7285","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/bcgblog.kr\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/bcgblog.kr\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/bcgblog.kr\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/bcgblog.kr\/wp-json\/wp\/v2\/comments?post=7285"}],"version-history":[{"count":0,"href":"https:\/\/bcgblog.kr\/wp-json\/wp\/v2\/posts\/7285\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/bcgblog.kr\/wp-json\/wp\/v2\/media\/7287"}],"wp:attachment":[{"href":"https:\/\/bcgblog.kr\/wp-json\/wp\/v2\/media?parent=7285"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/bcgblog.kr\/wp-json\/wp\/v2\/categories?post=7285"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/bcgblog.kr\/wp-json\/wp\/v2\/tags?post=7285"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}\uae00\ub85c\ubc8c \uc81c\ud488\uc774 \uc544\ub2cc, \ud504\ub799\ud0c8 \uace0\uac1d \uc194\ub8e8\uc158 \uc0dd\uc131<\/strong><\/h3>\n
\ud504\ub799\ud0c8 \ud601\uc2e0 \ud504\ub85c\uc138\uc2a4 \uad6c\ucd95<\/strong><\/h3>\n
\ub2e4\ubaa9\uc801 3\uacc4\uce35 \uc194\ub8e8\uc158 \uc124\uacc4<\/strong><\/h4>\n
\uc194\ub8e8\uc158 \uc544\ud0a4\ud14d\ud2b8 \ud65c\uc6a9<\/strong><\/h4>\n
\uac1c\ubc29\ud615 \ud601\uc2e0 \ub3c4\uc785<\/strong><\/h4>\n
ROCE(Return on Capital Employed: <\/strong>\uc0ac\uc6a9\uc790\ubcf8\uc774\uc775\ub960)\uc5d0 \uc9d1\uc911<\/strong><\/h4>\n
\ubaa8\ub4e0 \uc694\uc18c \uc885\ud569\ud558\uae30<\/strong><\/h3>\n
CEO<\/strong>\ub97c \uc704\ud55c \uc870\uc5b8<\/strong><\/h3>\n
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